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The Future of the Work Experience
The presentation by Leanne Waldal discusses major trends in the future of work, highlighting the impact of automation on various occupations and the rise of flexible work arrangements. It indicates a significant shift towards co-working spaces and the preference of employees for choosing their work locations. The emphasis is on the benefits of a flexible workforce, including reduced costs and improved talent retention.
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The Future of the Work Experience
- 1. THE FUTURE OFTHE WORK EXPERIENCE LEANNE WALDAL HEAD OF RESEARCH DROPBOX
- 2. HOUSEKEEPING •THE RECORDING ANDSLIDES FOR TODAY’S PRESENTATION WILL BE MADE AVAILABLE ON CXWEEK.COM ALONG WITH OTHER CONTENT AND WEBINARS FROM THROUGHOUT THE WEEK •PLEASE USE THE CHAT WINDOW TO SUBMIT QUESTIONS THROUGHOUT THE WEBINAR, WE WILL HAVE TIME DESIGNATED AT THE END FOR Q & A •JOIN THE CONVERSATION ON TWITTER BY TWEETING @QUALTRICS USING #CXWEEK
- 3. Head of Research LeanneWaldal
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- 7. Source: Probabilities: TheFuture of Employment, Carl Benedikt Fray & Michael A. Osborne, 2013; Employee counts: U.S. Bureau of Labor Statistics, 2014 data. Computerization probability in the IT sector 100% Computer Systems Analysts Computer & Information Research Scientists Database Administrators, Network & Computer Systems Administrators Computer & Information Systems Managers, Operations Research Analysts Computer Support Specialists Computer Programmers Computer Occupations (All Other) Software Developers (System Software) Software Developers (Applications)
- 8. 83% 31% 4% Source: 2016 EconomicReport of the President, transmitted to the Congress February 2016 100% Probability of automation by an occupation’s hourly wage < 20$ 20$ – 40$ > 40$
- 9. Varied & unstructured Routine& structured Projects & tasksPeople & relationships Ambassador Manager Executor Creator
- 10. People work onmany teams
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- 16. of co-working spacesare used by large companies mobile workers in the world
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- 19. One day officeswill be a thing of the past” Richard Branson “
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- 22. Flexible workforce Attract and retaintalent Lowers employee related costs
- 23. Fragmentation is increasingrapidly
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Editor's Notes
- #3 Automation is here in some form, and is either already in our workplace or on its way to our workplaces. Scholars at Oxford have predicted that almost 1/2 of jobs performed by humans will be computerized or automated as soon as 2030 This chart, showing only IT jobs, is from their report estimating the percent of jobs that will be computerized.
- #4 Here at Dropbox, we focus a lot of our research on how people work and collaborate. The Dropbox customer experience is typically a work or employee experience because our hundreds of millions of customers are usually using Dropbox for work and collaboration.
- #5 These are some of the researchers at Dropbox. Our research can take many directions, from qualitative and interviewing dozens of customers in cities around the globe, to quantitative and surveying freelancers, and even doing ethnographic research by working out of a coworking space for 6 weeks.
- #6 Fjord, a global design and innovation consultancy, mentioned in their 2016 trends, that the culture of a digital tool is becoming more valued in the employee’s work experience. And, throughout our own research, and secondary research we’ve reviewed, we have noticed some emerging trends about the way we all work together.
- #7 Let’s start with Robots. Here’s Pepper the personal robot who can read emotions – Softbank immediately sold all 1000 units of Pepper in 1 MINUTE in June last year. Pepper greets people at the top of ski lifts in Japan, and I recently saw dozens of Peppers in electronics stores and Softbank stores in Tokyo.
- #8 Automation is here in some form, and is either already in our workplace or on its way to our workplaces. Scholars at Oxford have predicted that almost 1/2 of jobs performed by humans will be computerized or automated as soon as 2030 This chart, showing only IT jobs, is from their report estimating the percent of jobs that will be computerized.
- #9 In this graph from the 2016 annual report of the president, where the White House shows how 83% of jobs with an hourly wage below $20 will eventually be taken over by automation. Knowledge work, or information work, is going to be more important because automation is going to take over a lot of jobs.
- #10 Dropbox defines a knowledge worker as someone who works with some sort of digital information. We surveyed 4000 knowledge workers and went out and talked with 45 knowledge workers in depth. This grid shows how each of 4 types of knowledge workers do work: structured/unstructured, people or projects. You could think of them as the main 4 characters in every James Bond movie, Ambassador Bond, Creator Q, Executor Moneypenny - Manager M. Most teams, not only Bond’s team, have all of these types of knowledge workers.
- #11 Years ago, most people worked with just one team And today they are working across many teams. For example, researchers at Dropbox are a part of the research team and they’re also a part of a project team for a specific project
- #12 Increasingly, employees across different industries and companies are identifying with multiple teams — this is a product of all the collaboration that’s happening.
- #13 Here’s a project team that consists of people from Sales, Design, Research, Marketing. They’ll probably only work together on one project and then move on to another project. If you asked any of them what team they work on, they might not have a specific answer.
- #14 And this is what we’ve seen in research we’ve done in several cities around the world (click) 90% of people work with someone on another team, in a different function or business unit That’s almost everyone – some of you might remember what it was like to collaborate, and work with a team, before we used email and the web and apps We used to use conference calls and stacks of paper folders and faxes and have a team all sitting in close proximity.
- #15 A lot of consulting and professional services companies use Dropbox. These companies are usually working with people both inside and outside of the company. They rely on Dropbox to share content both internally and externally. For example, a media consulting company typically works on projects with freelancers, clients, the agencies for their client, and freelancers for those agencies.
- #16 - According to a report called “Future Working: The Rise of Europe’s Independent Professionals”, the European freelance economy looks like the following: - (click) Freelance numbers have increased by 45% from just under 6.2 million to 8.9 million in 2013, making them the fastest growing group in the EU labour market - Not surprisingly, this change in the workforce is affecting the physical workplace as well. Which brings me to the next trend.
- #17 Employees can work from home, and even coworking spaces, where … 40-50% of the people are working remotely for large companies like yours — it’s not just freelancers in these coworking spaces. This isn’t surprising given there are 1.3 billion mobile workers now in the world, and The number of coworking spaces worldwide has grown by 36% in the past year As of October 2015, there are around 7,800 coworking spaces worldwide WeWork has 91 office locations in 28 cities around the world.
- #18 Everyone, at every level of a company, is getting more of a say in the decision for where they get their work done. Matrixx Software, with offices in the US and UK, has the whole company setup so meetings only happen Monday Wednesday Friday and the office is closed Tuesdays and Thursdays. People choose where to work on Tuesdays and Thursdays.
- #19 We see trends towards more open workspaces, casual meeting spaces and even unassigned desks. Sometimes these desks can even be reserved in advance, like a hotel room. IDEO, who is one of our customers, has entire offices with no assigned desks, only open desks and project spaces for those ever-changing project teams we talked about.
- #20 Even C-level execs are giving up their desks. Richard Branson has blogged on the importance of flexible working and suggested "one day offices will be a thing of the past". Jack Dorsey has told 60 Minutes “I don’t have a desk. I have my iPad.”
- #21 So, why are so many companies changing and offering more options in where and how you work? For a few reasons: It creates a more flexible, agile workforce that can work from anywhere. For example, people with kids can leave the office earlier and finish up work emails while putting kids to bed and taking the dog out for a walk.
- #22 lowers employee-related costs like travel and real estate, because we can use video chat for meetings and not everyone needs desk space in the office
- #23 and, finally, it helps companies attract and retain top talent from anywhere instead of only from one geographical location. The effect of this shift towards flexibility and employee choice extends to their apps and devices.
- #24 Companies are allowing employees to pick the tools they want to use for work and this is increasing fragmentation Benedict Evans, a partner at the VC firm Andreessen Horowitz, has mentioned that over time, mobile will supplant the PC just as the PC supplanted everything before it, and a new ecosystem will develop.
- #25 Employees can currently use collaboration tools on any device they choose: Windows Linux Chrome Mac, Windows Phone, iPhone, Android, Surface tablet and more. For example — An exec at a company in Stockholm mentioned to me, “The CEO and I use macs + iPhones + iPads. The sales and tech use windows, various laptop brands. Everyone gets a choice of an iPhone or android phone.”
- #26 This fragmentation - of people using any device - means companies have less and less control over the platforms and apps that are used by their workforce. And workers have some frustrations with remembering where a file is – on my hard drive? Which hard drive? Or in the cloud? Which cloud?
- #27 Despite that, fragmentation can be a good thing. Employees are happier and more productive when they use the tools they know and love … that simplify how they collaborate together.
- #28 Of course fragmentation can create barriers when all these tools don’t play nicely together. In this new world, it will be important to keep these trends in mind.
- #29 As modern work evolves, it will be more important that all of our apps talk with each other, and that IT is able to harness the power of collaboration while keeping company data secure.
- #30 Whether it’s robots, or artificial intelligence agents, or machine learning, or smart gadgets all connected by the internet of things, the type of work we’ll all be doing in 5-10 years will be knowledge work, in collaboration with automation. Creative and critical thinking will still be the type of work that humans can do better than robots.