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Advanced Internet Searching, Dec 2013
This document provides an overview of advanced internet searching techniques, including different types of search engines and their features. It discusses tools available on major search engines like Google, Bing, and Yahoo as well as specialty search engines for images, videos, news, blogs and more. Basic and advanced search options are explained for refining search queries. Finally, emerging social search engines and trends in online searching are mentioned.
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Advanced Internet Searching, Dec 2013
- 1. Advanced Internet Searching PhilBradley http://www.philb.com Winter 2013
- 2. Online resources • Pearltreeat http://bit.ly/1axJe13 • Website http://www.philb.com/searchenginespearl.htm
- 3. Types of searchengine • Free text – Google, Yahoo, Bing, • Directory – Yahoo, Open Directory • Multi/Meta search – Trovando – Browsys
- 4. Types of searchengine • Site/Subject specific – BT directory, site search engines • Hidden/Invisible web – Complete planet • Social search engines – Icerocket, surchur, twitter • “The others”
- 7. Basic search techniques Implied‘AND’ Additional terms Phrase Changing position Exclude/NOT More additional terms
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- 16. Advanced search: whereis it? https://www.google.com/advanced_search
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- 23. Search preferences • • • • • • Language Safesearch filtering GoogleInstant # of results per page – 10, 20, 30, 50, 100 Results window Blocked sites
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- 25. Why else useGoogle?
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- 53. One trick ponies •movies location
- 57. Google custom searchengines http://www.google.com/cse/
- 58. Why Google ispoor
- 59. Google knows best‘did you mean?’
- 62. Ranking order • • • • • • • • Search termin title, header, URL Anchor text 1st paragraph Frequency Speed of website Country version Personalisation on/off # of link
- 63. Google knows best!http://bit.ly/kBGqIg
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- 65. Serving many pages,single sites
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- 68. Alternative search engines • • • • • • • Freetext Directory Multi/Meta Social media Visual results Real time Weblog
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- 75. FindHow: the How-Tosearch engine
- 76. FindHow: writing andspeaking
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- 86. Who stole mypictures?
- 87. Obtain a list& compare
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- 92. Dmoz The openDirectory
- 93. Multi/meta search • Browsyshttp://www.browsys.com/search/ • Trovando http://www.trovando.it/
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- 95. Visual search engines •Redzee http://redz.com/
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- 97. Category based engines •Carrot Clustering http://search.carrot2.org/
- 98. Comparing results • Thumbshotsranking http://www.thumbshots.com/Products/ThumbshotsImages/Ranking.aspx
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- 105. Multimedia engines • AudioVisual • Image • Sound
- 106. As well asYouTube... • Trooker http://www.trooker.com/
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- 108. Images (as wellas Flickr) • Tag Galaxy http://www.taggalaxy.de/
- 110. Blogs • Google blogsearch http://blogsearch.google.com/
- 111. Social media • SocialMention http://www.socialmention.com/
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- 115. News collation resources Flipboardhttp://flipboard.com/
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- 122. News curation viathe web
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- 126. More on socialmedia search
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- 131. Discovery via friends •People who share your interests • People who like your photographs • People who live in Manchester and like restaurants in Leeds • Films that your married friends like • Books that my relatives like • Photographs taken in London before 2003
- 132. Discovery from strangers •People who like wargaming – and who live in Basildon • People who like eHarmony (a dating site) – And who are married • Pastors who like Ann Summers (an adult store) • People who like Alcoholics Anonymous – And who work for Microsoft – Or who work for Google
- 133. In other words •With Graph Search you can look up anything that has been shared with you on Facebook • Other people can find things you have shared with them
- 134. Privacy issues • Controlwho sees your Profile on the About Tab • Review photographs that you have shared or been tagged in • Review your posts with location tags in your activity log
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- 140. However... • It’s surprisingwhat you can actually find out...
- 145. But hang on! •Only two married men out of millions of men who are that stupid? • How trustworthy are these results?
- 146. Let’s get backon track
- 152. Concerns • • • • Should I worryabout blurring out faces etc? After all, it IS public data. Isn’t it? Do these people know that it’s public? What responsibility, if any, do I have for or with their data? • At what point do we need worry about linking A + B data to get C, which may be private?
- 153. More concerns • Upto what point can we extrapolate? • Does ‘liberal minded’ in a ‘complicated relationship’ mean something that others might think is a bit sleazy? • If we don’t think so, what about other people who will?
- 154. Targeting selling • Easyto find all the people who like Argos • Then corrolate to those who also like gardening • Then who live in a particular area • Promote a 20% off offer on lawnmowers! • Is this acceptable? After all, it’s advertising they might actually want!
- 155. Getting Graph Search Ifthis is what you’re seeing, then you don’t have access to Graph Search
- 156. Click on thecog option
- 157. Account settings, GeneralAccount
- 158. Save and you’redone.
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- 163. My feed frommy network
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- 168. Find people onG+ http://www.gglpls.com/
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- 176. And finally... • WaybackMachine http://www.archive.org/index.php
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