Trees for CBP poster version0

1. ➢ Integrated responses from a choice experiment
and a wellbeing scale: Bio-Well
➢ Online survey participants (N: 7047) from each
of the four seasons of 2021.
➢ Links between attributes, wellbeing,
seasonality, spatial variation, socioeconomic
factors, explored with a hybrid model
(structural equation modelling).
➢ Participants derived wellbeing from the
variety of colours, smells, sounds, and
deadwood for decomposition in forests.
Effect of subjective wellbeing on preferences for
attributes of forest biodiversity
➢ Public support for forest policy is critical.
➢ But what factors influence preferences for
afforestation/reforestation?
➢ We investigate whether subjective wellbeing (a
non-monetary measure) derived from forests
was related to survey choices and willingness-
to-pay (monetary measure) for forests.
Background
We investigate the links between subjective wellbeing derived from, and stated
preferences for, attributes of forest biodiversity. Deriving greater wellbeing from
existing forests influenced choices and willingness-to-pay, but effects are seasonal and
attribute-dependent.
➢ Support for forest policy is influenced by the
wellbeing that participants derive from current
forests.
➢ Non-monetary measures influence survey
behaviour, but effect on monetary measures
varies.
Findings
Methods
Implications
Summary
RELATE
Peter King, Martin Dallimer, Thomas Lundhede,
Gail E. Austen, Katherine N. Irvine, Jessica C. Fisher,
Robert D. Fish, Zoe G. Davies.
P.King1@Leeds.ac.uk @_KingPete_ bit.ly/PeterKing
➢ Wellbeing from
each attribute was
positively related to
greater likelihood of
supporting a new
forest policy –
robust to season.
➢ Our non-monetary
(subjective
wellbeing) and
monetary
(willingness-to-pay)
measures were only
weakly correlated.