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Everything You Need to Know About Employee Journey Maps
1. What Is An Employee Journey Map?
A journey map looks at touch points or the "points that matter" in the
employee experience. This can be first coming across an organization, the
interview, onboarding, and leaving, to name a few touch points.
A quality employee journey map will allow you to identify the
shortcomings in the employee experience, and how to cater different
parts of the employee experience to different employees.
What Are Some Examples Of Employee Journey Maps?
EMPLOYEE JOURNEY MAPPING
2. Trends in Employee Journey Maps
An employee journey map will allow you to put into context the
employee experience in a visual format.
An employee journey map creates something that is unique to YOUR
organization.
Employee journey mapping will allow you to find and identify your
shortcomings.
Looking For More Inspiration?
Here is a great article with more employee journey maps:
What Are The Benefits Of Creating An Employee
Journey Map?
3. Sourcing And Recruiting
The First Day
The First Week
The First Month
The First Quarter
What is the employee trying to do?
A Guide To Employee Journey Mapping
What Are The Steps To The Employee Journey Map?
This will depend on your organization, but here is a good list to get you
started:
1.
2. Pre-Boarding
3. Onboarding
4. Compensation And Benefits
5. Ongoing Learning And Development
6. Ongoing Engagement
7. Rewards And Recognition
8. Performance Planning, Feedback, And Review
9. Advancement
10. Retire, Fire, Resign
These can all be broken down further into sub-steps for each. For
example, you could break down onboarding into the following:
For Each Step Of The Journey, Ask The Following
Three Questions:
1.
2. What is the employee feeling?
3. What are the barriers or obstacles that get in their way?
For a further breakdown of each step, please see my blog post on the
subject of employee journey mapping:
4. How Do I Figure Out Which Areas I Need To Work
On For My Employee Journey Map?
Ask! Go talk to as many employees as possible. Have 1-on-1 chats, group
chats, send out surveys, anything to help pick up on pain points of where
your employee experience needs to be improved.
Again, review the three questions on the previous page to help determine
these pain points.
Building Personas For Your Journey Map:
Personas are used frequently in the user experience world to identify
types of customers, pain points, goals and needs, and will help you in
employee journey mapping. A software developer will have a different
journey than someone in sales.
The problem with personas? Too many get caught up in all the small
details, that frankly don't matter, and people aren't going to read.
See this here? This is WAY too wordy and gets full of details that frankly
don't matter.
So, what is one to do?
5. Make It Visual!
Want a great source of inspiration for making your personas?
REDDIT STARTER PACKS.
I'm not kidding.
https://www.reddit.com/r/starterpacks/
The best way to explain is by providing a few examples:
These get their point across very quickly. I'm sure we've all been that
person in the airport!