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WE STAND FOR
EXCERPTS FROM
BRANDSUTRA
AUTHORED BY
UJAYA SHAKYA
FOUNDER & MANAGING DIRECTOR
OF OUTREACH NEPAL
Advertising today is the
business of creating
Business Driven Creative Ideas.
Every piece of work
we produce as brand
custodians are expected
to aid the symbolic &
emotional bond with their
consumers.
Category Opportunity
Consumer Understanding
Brand
Activation
Competitive
Gaps
Brand
personality
Is it making
the brand
YOUNGER?*
70% Youth
in Nepal
=
FRESH
ENGAGING
PERSUASIVE
=
IDEA
*In context to Nepal
WHAT ARE BUSINESS DRIVEN
CREATIVE IDEAS?
YOU CAN LEARN MORE ABOUT OUTREACH NEPAL:
www.outreachnepal.com
www.facebook.com/outreachnepal
www.youtube.com/outreachnepal
www.linkedin.com/company/outreach-nepal

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Outreach Creative Ideas