Adobe

1. MAIN TASK: MY MAGAZINE PROPOSAL Why?
1.
Working title: Rap lab This title connotes the genre as its
Rap, implying that my magazine is
the foundation of Rap, where it all
started via why I used Laboratory
Genre: Rap Rap has a mainstream audience
which means more people would
buy my magazine and also it’s a
genre which the majority of people
would enjoy
Target
Audience:
16-25
C2DE income bracket they’re
individualists
As my main target is students
they’ll fall in the category of EDC2,
16-25, as they are interested in this
genre which is Rap and as they’re
students as well as having money
to spare to buy the magazine and
also target audience ranges to 25
as most rappers are of similar age
so it is easier to relate and most
people grew up listening to Rap
Price: £5.99 I’ve priced my magazine at £5.99 as
it’s around the same prices as most
mainstream magazines. Also
exclusives and offers will be
included in my magazine which will
make the price worthwhile.
Convergence: Social media; Facebook, Instagram,
twitter
As most people have general
access to the internet it means that
there is a larger audience online
use these social media apps is
more likely for them to see it
online.
Feedback
from primary
research will
act upon
I will publish my magazine bi-
monthly as many wanted it to be
published every other month. Also
my magazine will have will have a
two main models on the front
cover as that was mostly
requested. It will contain many
conventions of the Rap genre as
many wanted this on the mag. Also
many wanted online exclusives as
well as having convergence (social
My questionnaire was mainly
answered by students,
individualists and their opinions
and wants are taken into
consideration for my music
magazine.

2. media) this will also be
incorporated in my magazine.
Choice of
model on front
cover:
I will have two main models on
the front both teenagers ranging
from 16-17 years old; also they
are both male, African American
which has an ‘urban vibe’ that
helps anchor the representation
of Rap
The model gender appeals to
female demographic as my models
won’t be overly sexualised, as they
are 17 years old it appeals to
students.
PHOTO-SHOOT CONTENTS PAGE: Why?
How many different set-ups? Delete as appropriate. Vary costume, props etc.
Location: Studio Back Drop Easier to manipulate into a
background which will connote my
Genre.
Props: Hoodies, blue jeans, gold chains ,
baseball jacket, black watch and
microphone
This encodes the genre of hip hop
as it mainly seen in music
magazines, because it makes them
seen powerful and people will able
to easily recognise the genre
Costume: Bold use of Black as clothing to
attract an audience black, blue
and white.
These colours are always linked to
hip hop and because the target
audience are individualists they’ll
wear very dark colours.
Shots:
Different
angles?
Mid shot, long shot, close up A common convention is a close up
shot of the two models, direct
mode of address for the audience
on the front cover so I’ll use this
shot for my front cover, long shots
are used for the double page
spread. And close ups for the
contents
Gestures/Body
language:
Different poses?
Informal poses, direct mode of
address, hand gestures, body
postures.
Different models and different
poses make the contents page
more interesting and create a
more urban style and makes it a
USP for the other competitors.
2. PHOTO-SHOOT CONTENTS PAGE: Why?
3. How many different set-ups? Delete as appropriate. Vary costume, props etc.

3. 4. 1.
Location: Studio Back-Drop The Background was easier to
manipulate
Models: David Odusote, Phill
Bowoglanga, Darran henry, Ben
adu-poku
Used these because the costume
and these models fit and encode the
Rap Genre
Props: Microphone, black watch, gold
chain and Parker Jacket
Common props for a Rap artist
therefore I’m using it as well.
Costume: Mostly black As these are colours that encode
my Magazine genre
Shots: Close up, mid shot Close up is the direct mode of
address builds a relationship
between the audience and the
models enticing them into buying
the Magazine? ==Also Mid-Shot to
show the whole body of the
Models
Gestures/Body
language:
Pointing Microphone at audience,
and staring directly at the camera
Mode of Address for the Mid-shot
and also Microphone staring
directly at the audience makes the
audience feel as if they can join in
and builds a personal relationship
with the audience.
5.
6. 2. Why?
Location: Studio Backdrop Easier to Manipulate
Models: David Odusote, Ben Adu-Poku it would relate to my age range as
I’m doing it for 16-25 year old
people.
Props: -Microphone Encode the Rap Genre
Costume: Black and blue clothing Encodes the Rap genre
Shots: Long shot, Mid shot So it shows all the outfit.
Gestures/Body
language:
Looking directly at Camera These are all common poses in this
particular genre, so I tried to
imitate the same poses on my
model.
7.
8.

4. 9. 3. Why?
Location: Studio Back Drop Easier to manipulate the
background
Models: Ben, Phill, Darram and David -
Props: Parker Jacket gold & white watch,
Microphone
Seems rich and encode Rap artists
as they commonly dress like that.
Costume: Black and blue clothing
Shots: Mid shots I just wanted half of it to show.
Gestures/Body
language:
Looking at camera Direct Mode of address
10.
11. PHOTO-SHOOT DOUBLE PAGE SPREAD: Why?
12. How many different set-ups? Delete as appropriate. Vary costume, props etc.
13. 1.
Location: Studio Back drop Easier to Manipulate the
Background
Models: Ben and David The models I chose were, because
they all had that ‘urban vibe’ to
them.
Props: Gold Chain, Microphone, Stool These are common props in an
artist of this genre so I wanted the
same.
Costume: Black and Blue clothing Also these are common costumes
that you would see e.g. Kanye
west, ; I tried to copy their style by
making my models wear that.
Shots: Long shot, I think these two shots work well
together because one we can their
entire outfit and the other we can
see their facial expressions.
Gestures/Body
language:
Looking up, looking directly to
the camera,
Some of these poses makes them
seem dominant and it encodes their
importance as well in some shots.