This document provides information about Agency Spellbound, an advertising agency started 10 years ago in Bangladesh. It has 117 clients and 50 full-time employees. The agency can provide any type of advertising service and has created diverse work including ads, catalogs, branding, and online campaigns. The organizational structure includes a chairman, managing director and CEO, and directors who oversee administrative, account, creative, and operational departments. The agency focuses on understanding clients, proper targeting, and efficient budget allocation to achieve communication objectives and provide top quality, out of the box thinking.

1. GROUP PRESENTATION
MKT 337
GROUP X
AGENCY SPELLBOUND

2. ENTREPRENEURSHIP
SOUNDS GREAT??

3. STARTED 10 YEARS AGO
BY AN
NSUER !!

5. AGENCY
BACKGROUND INFORMATION
STARTED JOURNEY ON 2007 117 CLIENTS SO FAR
50 FULL TIME EMPLOYEE
ARE ABLE TO PROVIDE ANY TYPE OF SERVICE TO
CLIENTS
PERFORMED A DIVERSED SET OF
ACTIVITIES

6. ORGANIZATIONAL STRUCTURE
CHAIRMAN
MD & CEO
DIRECTOR
GAZI GOLAM SAROAR
SADIQUL AREFIN
IFTEKHARUL ISLAM REZZA
Admin & Accounts
Manager MD. Mahbubul Alam

7. ADMIN
&
ACCOUNT
OPERATIONAL
DEPARTMENT
CREATIVE
DEPARTMENTCHAIRMAN MD & CEO DIRECTOR

8. WORK PROCESS
CLIENT
BRIEFING
AD LAUNCH FEEDBACK
MAKE ADS &
TYPE OF ADS
IDEAS &
CATAGORIES
TARGET GROUP

9. TYPES of ADVERTISING
ADVERTS
CATALOGUES
CORPORATE IDENTITY
EVENTS COLLATERAL
TRAINING MATERIAL
PRESENTATIONS
MICRO SITES
RETAIL BRANDING
OFFICE BRANDING
ONLINE CAMPAIGNS
BROCHURES

10. CLIENTS

11. KEY VENTURES

12. KEY VENTURES

13. KEY VENTURES

14. KEY VENTURES

15. KEY VENTURES

16. KEY VENTURES

17. KEY VENTURES

18. KEY VENTURES

19. CLIENT’S BUCKET
OUT OF THE BOX THINKING
TOP QUALITY SERVICE
GREAT RECORDS

20. SUCCESS MANTRA
EFFICIENT COST & BUDGET ALLOCATION
ACHIEVING COMMUNICATIONAL
OBJECTIVES
PROPER TARGET SEGMENT
UNDERSTANDING WITH THE CLIENTS

21. KEY PERSONAL
SHAH HASIBUR RAHMAN
HEAD of BUSINESS DEVELOPMENT
MBA, EAST WEST UNIVERSITY

22. THE END

23. References

24. Appendix
1. spellbound. (n.d.). In Facebook [Company Organization
or Institution]. Retrieved july 6, 2017, from
http://www.facebook.com/ spellboundbd/
1. Spellbound Bangladesh. (n.d.). Retrieved
from http://spellboundbd.com/
1. Rahman, S. (2017, July 4). Personal interview.
1. TOP 21 LIST OF ADVERTISING AGENCIES IN
BANGLADESH. (2015, August 4). Retrieved June 24, 2017,
from http://chairmanmigo.com/advertising-agencies-in-
bangladesh/