2. What is marketing in film?
Marketing which is also known as Film Promotion, these are all the different ways of
advertising a film, this is responsible by the distribution company. My film Shameful is
done by Dazed production which is an independent distribution company.
The key to promoting is making sure the film has been promoted well. Here are a few
tips for promoting you’re film
3. 1: CREATE A WEBSITE
It's not as difficult as it may sound, there are hundreds
of sites that can easily help you create a website for a
film or you can even make a blog! (WordPress). This is
one of the best techniques which helps give you’re film
a home base, audiences can get updates as well giving
audiences information about you’re film.
Wix is a easy tool to use as a starting point: This is the
link for the easy to use website: Wix
4. 2: Social Networking
This is a must when it comes to marketing. There are so many platforms out
that can help reach you’re audiences especially teenager and audiences as this is
a target audience who uses these platforms in a larger scale such as YouTube,
Twitter, Instagram etc.
Social networking is all about connecting which means that you can engage
with the audiences which means that you can connect them on a personal level.
5. 3. Film Festival
Film Festivals are a great way for you’re work to be seen by companies as well
as getting you’re work noticed if you’re film is shown. As an independent film
company there are many film festival’s out there such specifically for short film
and independent companies. Such as Raindance Film Festivals, London Short
Film Festival.
This is a great way to promote you’re film you would be able to get in touch
with notable movie critics & bloggers, or media persons. You’re website would
be a useful tool to help these people direct to you’re film. So make sure you
follow these rules.
