More and more companies are hiring marketing contractors to help fill gaps in their business and supplement their current marketing teams. If you're having hesitations about hiring marketing contractors, discover 4 reasons why hiring marketers on a temporary basis can be beneficial for your business.

1. TOP 4 MYTHS ABOUT
MARKETING CONTRACTORS
DEBUNKED

2. Marketing is experiencing a shift from a
permanent workplace to a more
flexible, contract environment. More
than 53 million Americans have shifted
to this elastic lifestyle and many
companies are also jumping on the
freelance bandwagon.

3. Despite this growing trend, there’s still a large number of
businesses that are skeptical about hiring marketing
contractors. Keep reading to learn why companies are
skeptical and how hiring contractors might not be as
daunting as you might think.

4. 1. ALL MARKETING CONTRACTORS WANT
TO BE FULL-TIME EMPLOYEES

5. Many people are under the false impression that
contractors are really just unemployed and are
contracting while looking to find a full-time position. In
fact, many marketing contractors choose to leave high
paying jobs at large corporations in order to have more
flexibility and work-life balance.

6. Also, these professionals tend to be more engaged at
work because they choose the projects they want to work
on and have higher job satisfaction.

7. 2. MARKETING CONTRACTORS
AREN'T TALENTED

8. Another common myth about marketing contractors is that they
aren’t very talented because if they were, then they would have
full-time jobs. That is also not true.

9. Many marketing contractors have left
successful careers to start their own
operations and have the freedom to work
on projects they’re passionate about. Also,
a lot of marketing contractors focus solely
on specific skills like SEO or graphic design
and tend to be experts in their field.

10. 3. MARKETING CONTRACTORS WON'T
DEVOTE ENOUGH TIME TO MY COMPANY

11. Marketing contractors often
work multiple projects with
different companies at once, but
this doesn't mean they will
neglect their responsibilites at
your company in favor for a
project at another company. If
you’re worried about this
happening, you can create a
project timeline and define
deliverable action items for the
position you’re looking to hire.

12. That way you can hold both yourself and the contractor accountable
for completing the work in a certain amount of time. And if you find
that the contractor isn’t working out, it’s easy to terminate the
contract and hire someone more qualified to fill the position.

13. 4. MARKETING CONTRACTORS
WILL END THE CONTRACT IF
THEY FIND HIGHER PAY

14. Finally, many potential clients are worry about having their
contractor replaced if a new position opens up that pays more. For
example, if the new company is willing to pay the contractor $80 an
hour instead of $60 an hour, then they're concerned the contractor
will jump ship to the higher paying contract.

15. When working with a contract marketing recruitment firm
like Naviga, you don’t have to worry about this happening.
Naviga doesn't take one contractor off a position and move
to them to another position before their contract is up.
Also, we always charge a fair rate based on the position,
industry, and location of the open job.

16. Hiring marketing contractors can help you get the
marketing talent you need quickly without the risk of
high turnover and training costs. Contact Naviga today
to help you find top contract marketing talent.
866-487-4156