1. A success story of
Entrepreneur-
“Byju Raveendran”
Presented by:
Naushama Yasmin
2. Byju raveendran
• Byju Raveendran, founder of the Byju Learning
App. He is a former teacher who turned an
entrepreneur.
• Byju Raveendran was born in 1980 in Kerala
3. Background
• Byju Raveendran, founder of the Byju’s Learning
App.
• He is a former teacher who turned an
entrepreneur.
• Byju Raveendran was born in 1980 in Kerala.
4. Education
• Byju Raveendran started his studies at a local
Malayalam Medium School in kerala
• He obtained a mechanical engineering degree
from a Government Engineering College in
Kannur of Calicut University.
• He has been interested in sports like; cricket,
football, badminton, and table tennis during his
school and college days.
5. Cont.
• He had decided to choose their
career in a mechanical engineer.
• After completed his studies, he
received a job in a multi-
national shipping firm as a
service engineer who started
traveling all around the world.
• He was very good at
Mathematics and started
teaching for his friends.
6. How he became an Entrepreneur
• His friends asked to guide them for preparing the
MBA exam
• He also attempted the exam with his friends just
for fun . He got a score of 100 percentile in that
exam.
• After seeing his amazing results, his friends
advised starting a coaching class, teach students
and aspiring themes for competitive exams.
7. Cont.
• He agreed, decided to resign
from a highly paid job and
started his coaching class.
• He began teaching students
on the terrace of his close
friend’s house and it is from
here that the journey of Byju
became a successful
entrepreneur.
8. Byju’s – The Learning app
• Byjus is a platform which is
created by Byju Raveendran
• Byju’s App was developed by
think and learning Pvt. Ltd in
2011
• It is an platform and way for
the teachers to teach and
students to learn
9. Mission & Vision
• Their mission is to help children to fall in love with
learning.
• Their learning products have enabled millions of
students to take initiative to learn their own.
Mission
• Their vision was to complete learning experience
that integrates classes from the best of teachers,
assessments, and assignments.
• They are personalized for every student, along with
in-depth analysis and recommendation.
Vision
10. About Byju’s Timeline
2006 started offering a cat prepartion classes with 35-40 students
Number grew to 1000 in seven week
Organized workshop first free then paid
End 2006 organized workshops in auditorium for working professional
Expanded into 4 cities
2007 started targeting undergraduate student by doing workshop in college
2009 decided to expand with video content
11.
12. Business Strategy
• Work on freemium
strategy
• Focused on learning
• Deal with technology,
media and content
• Teach lessons through
innovative videos
which helped to learn
and understand easily
Strength
• Engaging and interactive
content
• Customized product content
• Talent management
Opportunities
• Poor education system
• Expandability of the players
• Opportunities in online
classes