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Social Media- Is it worth the effort?
Christine Morgan
Lead Lay Member/Business Advisor 2/12/2014
Motivation
?
Where to start? @chris5anne
• https://about.twitter.com/what-is-twitter
• Don’t be an egg!
• Content profile – who are you?
• Bio, background, backstory, beliefs, opinion, interests, work,
passions.
• Start listening, do some research.
• NHS Employers- useful guides for social media
http://www.nhsemployers.org/your-workforce/need-to-know/social-media-and-the-nhs
Joining conversations
@SirKenRobinson @NorthWestCSU
@GdnHealthcare @McrLitFest
@NHSEngland @Deal_Town
What should I Tweet?
• Be thoughtful, comment on Tweet or review of article
• Ask a question, make a
strong statement
• Request feedback
• Remember this is a
conversation
• Be yourself, authentic
• (THINK-True, Helpful, Informative, Necessary, Kind)
Gains & further advances
• http://www.wecommunities.org Tweetchats
• @WeCommissioners #WeComsers
• David Foord ( @DGFoord ) is a nurse with a range of experience in
managerial, executive and non-executive roles.
• Clare Helm ( @ClareHelm2 ) is passionate about the use of social
media in healthcare- works with NHS England.
• Jonathan Griffiths ( @DrJonGriffiths ) is a GP at Swanlow practice in
Cheshire & Chair of Vale Royal CCG.
• Val Bayliss-Brideaux ( @Val_BB ) is the Senior Engagement
Manager for the three Manchester Clinical Commissioning Groups
with the responsibility for digital and social media.
Finally-Is it worth it?
• Links made to other Lay members
• @PillingMichelle, @Kj5Toole, @t_terrysavage,
@caulfieldr, @jameslkay
• Healthcare leaders/orgs- @AlysColeKing,
@AgencyNurse, @The KingsFund, @CccgInsider,
@WhoseShoes, @PatientLeaders,
@DavidGilbert43, @MarkOneinFour ……
• So yes I think it is.

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Social media - is it worth the effort? An NHS lay member's view

  • 1. Social Media- Is it worth the effort? Christine Morgan Lead Lay Member/Business Advisor 2/12/2014
  • 3. Where to start? @chris5anne • https://about.twitter.com/what-is-twitter • Don’t be an egg! • Content profile – who are you? • Bio, background, backstory, beliefs, opinion, interests, work, passions. • Start listening, do some research. • NHS Employers- useful guides for social media http://www.nhsemployers.org/your-workforce/need-to-know/social-media-and-the-nhs
  • 5. What should I Tweet? • Be thoughtful, comment on Tweet or review of article • Ask a question, make a strong statement • Request feedback • Remember this is a conversation • Be yourself, authentic • (THINK-True, Helpful, Informative, Necessary, Kind)
  • 6. Gains & further advances • http://www.wecommunities.org Tweetchats • @WeCommissioners #WeComsers • David Foord ( @DGFoord ) is a nurse with a range of experience in managerial, executive and non-executive roles. • Clare Helm ( @ClareHelm2 ) is passionate about the use of social media in healthcare- works with NHS England. • Jonathan Griffiths ( @DrJonGriffiths ) is a GP at Swanlow practice in Cheshire & Chair of Vale Royal CCG. • Val Bayliss-Brideaux ( @Val_BB ) is the Senior Engagement Manager for the three Manchester Clinical Commissioning Groups with the responsibility for digital and social media.
  • 7. Finally-Is it worth it? • Links made to other Lay members • @PillingMichelle, @Kj5Toole, @t_terrysavage, @caulfieldr, @jameslkay • Healthcare leaders/orgs- @AlysColeKing, @AgencyNurse, @The KingsFund, @CccgInsider, @WhoseShoes, @PatientLeaders, @DavidGilbert43, @MarkOneinFour …… • So yes I think it is.

Editor's Notes

  1. Motivation – Not wanting to get left behind digitally Young niece & nephew to keep up with Interested in the power of the internet Love my Apple, Macbook, iPad & iPhone – other makes are available Interested in people – curiosity Love learning Realisation that most organisations used social media
  2. Start with the help pages or get someone to show you Better to have a picture to show you are real or image reflective of your personality- be brave. In constructing your profile think about why you are on Twitter and who you might want to connect with Profile gives clues about you and maybe your credibility – why should anyone listen to you? Check out different people, organisations & conversations.
  3. Following different people, seeing what they Tweet Checking out links to other followers
  4. CcgInsider- BenGowland CE of NHS Nene CCG, Blogger Dr Alys Cole King – Agency Nurse Teresa Chinn RN Founder of #WeNurses WhoseShoes Gill Phillips- Creator of Whose shoes a Coproduction tool helping people work together to improve lives Patient Leaders Centre for Patient Leadership, supporting patients, service users & carers Mark Brown edicts One in Four England's only national mental health & wellbeing magazine