This is part of my A-Level Media course in which I will have to choose my next portfolio project which can either be in music, film or advertising.

1. Ideas for a Promotional
Package for a New Film
By Morgan Redman

2. OCR Brief
Unit G324: Advanced Portfolio in Media
Aim: The purpose of this unit is to:
• Assess candidates’ ability to plan and
construct media products using appropriate
technical and creative skills (AO3)
• Assess candidates’ application of knowledge
and understanding in evaluating their own
work, showing how meanings and responses are
created (AO2)
• Assess candidates’ ability to undertake,
apply and present appropriate research (AO4).

3. The Task
A promotion package for a new film, to include
a trailer, together with two of the following
three options:
• A website homepage for the film
• A film magazine front cover, featuring the
film
• A poster for the film

4. Film Basics
Purpose:
• Entertain
• Inform
Genres of Film:
• Comedy
• Horror
• Romantic
• Tragedy
• Sci-fi

5. Film Basics Continued
Examples of Theorists:
• Laura Mulvey: The Male Gaze
• Miriam Hansen: The Female Gaze
• Roland Barthes: Multiple Meanings
• Tzvetan Todorov: Narrative Circular Structure
• Gustav Freytag: Narrative Pyramid Structure

6. Possible Idea 1
Genre: Comedy, coming of age
Idea: Showcase the challenges for modern youth
Location(s): University campus
Age Rating: 16
Summary: A group of 6 teenagers from across the
country face university and its trials and
tribulations; a story of identity, friendship
and laughter. A real coming of age film
following a diverse group of teenage actors in
their debut film.

7. Possible Idea 1: Visuals
Juno
Fresh Meat
The Perks of being a Wallflower
The Breakfast Club

8. Possible Idea 2
Genre: Horror, sci-fi, apocalypse, zombie
Idea: The apocalypse scenario
Location(s): Urban town location
Age Rating: 18
Summary: A new drug on the streets has been
causing strange outbursts of behaviour which
has lead to the zombie apocalypse. A normal
school day is quickly changed to one of horror
as a group of students try to find their
families, stay alive and find a scientist with
a possible cure.

9. Possible Idea 2: Visuals
The Walking Dead Fear The Walking Dead
World War Z I Am Legend

10. Possible Idea 3
Genre: Sci-fi, tragedy
Idea: A film about a dystopian future world
Location(s): Urban city
Age Rating: 16
Summary: In the later years of Earth’s
existence the population is dying; people are
growing ill and the government believes the
only system that can work is one which benefits
the few rich over the many poor… The system
pays but it pays in a new capitalist currency,
human lives.

11. Possible Idea 3: Visuals
Blade Runner V for Vendetta
In Time Never Let Me Go

12. Portfolio Choice
• A reason that I may be interested in the film portfolio
is because one of the ancillary products that there is
an option to produce is a magazine front cover. This
links significantly with my media interests in print
media.
• I am interested in the choice of a music portfolio as
one of my hobbies is listening to music and it has
always been an aspiration of mine to create a music
video. Also the option of print modules within this
area, such as digipak advert for a magazine, fits well
with my future aspiration which is to work in print as a
Magazine Editor. Therefore, this product combines two of
my interests.
• I could possibly be interested in the advertising
portfolio as it provides a wider range of media
platforms to produce on; some examples are radio, TV
programme and print. This portfolio is more diverse than
the options within the others.