Mohsen A. Al Dakkak is currently the Regional Director of Operations for Ocean Basket Restaurant Chains, based in Johannesburg, South Africa. He has over 20 years of extensive expertise in food and beverage operations management. Al Dakkak is responsible for franchise sales, development, design, construction, and overseeing quality of operations across locations in Saudi Arabia, Kuwait, UAE, and Egypt.

1. Mohsen A. Al Dakkak SUMMARY Present Location:South Africa, Riyadh Egypt Nationality:Egyptian Current Position: Regional Director Of Operations, Business Development Group Co. (Operations Executive Committee Leader) Company:OCEAN BASKET RESTAURANT CHAINS Head Quarter: Johannesburg - ZA Projects Locations:Riyadh (KSA) Kuwait, UAE & Egypt Reporting to:Ocean Basket CEO & Int’l Director of Operations

2. Biography Extensive expertise for 20 yrs, combined with wide experience in the F&B Operations business industry. Skilled in multi level management and in markets and Brands expansion. Well spoken and confident person. Strong and practiced communicator, using initiatives, out of the box thinking, time management and confidence in a personal performance role, capable of establishing stable relationships at all levels. Proactive and innovative with in-depth knowledge of market trends and growth. A solution oriented professional, commercially focused and profit driven with a proven track record in development and implementation of strategic planning and turn around plans and delivering results. Long expertise in introducing new brands, opening new markets, negotiating and developing Franchise agreements and Brands acquisitions. I have performed in key roles including multi-unit full service restaurant operations (franchise and company owned), training, recruiting, construction, menu and concept development, and franchise sales, restaurant operations, Catering, franchise relations and development, brand management, concept development, leadership, marketing, purchasing, R&D, training ,restaurant’s openings and Predict accurate EBITDA. *Highly skilled at developing, motivating, and managing teams and individuals to achieve maximum productivity. *Proven ability to adapt to rapidly changing market conditions and making necessary adjustments to neutralize its adverse effects on the facts mentioned above. *ServSafe International, ISO22000, HACCP Certified, Mystery Diner approved from the ZAGAT Int’l Organization.

3. Specialties I have worked in several Int’l companies where I have had to wear many hats during the growth phase. I have been able to establish processes for growth and the development of new units. I develop great teams around me that can also work as generalists to achieve efficiencies while growing the brand. • F&B Operations and Management• Introducing and managing change• Proven records in turnaround situations.• Strategic Planning and long term vision• Leadership and People Management• Managing Diversity• Multi Units, Multi Brands, Multi Countries Management• Profitability and P&L Focused while maintaining high standards of customer service and product quality.• Specialist in Franchise Management Programs from a Franchisor perspective and Master Franchisee perspective.

4. Responsible for Franchise Sales and Development, Design and Construction, Menu Design and Product Development, Catering, Purchasing, Brand Growth and Development, Franchisee Leadership Training and Mentoring, Quality of Operations Facilitation, Executive level communication for both Company and Franchise Businesses, Coordination of Operational Priorities and Strategies.

5. Character Strategic thinker; detail oriented restaurants operator, Guest focused, employee focused, franchisee focused, Dynamic leader and motivator, Well organized with a clear sense of direction; goal driven, able to clearly define objectives ,Good listener; values and respects the ideas of others and thinks creatively when developing solutions, Great drive and energy, Flexible, adaptable, easily approachable