How do you get more traffic, more views, more followers, and more people interacting with you on social media? If you can get something to go viral on the web, you can get a lot of exposure in a small amount of time without much effort. The trick is, how do you get a post to go viral? It’s not going to be easy, but it’s not going to be impossible. Here are 12 ways in which you can do it.

1. How to Go Viral
SOCIAL MEDIA
STRATEGY

2. How do you get more
Traffic, more Views, more
Followers, & more people
Interacting with you on
social media?

3. Your goal:
To bring a smile to
people’s faces.
DON’T BE BORING!
USE
HUMOR
CREATE
EMOTION

4. Contests are a wonderful way
to spread the word about
something.
If you can give away
something of value, you can
get people to like or follow
you.
You can even require them to
retweet or repost on their
profile to pull in even more
people.
START A
CONTEST

5. Social media is about
being part of a
conversation.
Listen to your audiences’
feedback.
Give thoughtful and
timely responses to
messages received.
It builds trust & authority
in your brand.
LISTEN

6. Keep post under 100
characters.
A recent report by social
media researcher Jeff
Bullas:
Posts with 80
characters or less
received 66% higher
engagement.
KEEP IT
SHORT

7. Hashtags.org shows you
the top trending
hashtags.
Assimilate your content,
so that it’s relevant to
featured hashtags.
Focusing on current
trends gets your content
viewed, because
people are searching for
it.
HIJACK A
HASHTAG#

8. Post or Tweet on a
celebrity’s page that
supports your efforts,
mission, or values.
You may get
noticed, and they
share your content!
TWEET A
CELEBRITY

9. Pictures and video are
more likely to be
retweeted or favorited
than posts without them.
You can also
incorporate live
streaming video on
Twitter using Meerkat
or Periscope.
Source: Neil Patel “The Ultimate Guide
to Creating Visual Content” on
Slideshare.net
USE VISUAL
CONTENT

10. Treat each social media
channel as a separate entity.
The same content can be
spread across all channels,
but adjust it to your audience
for that channel.
Example: LinkedIn is a more
business-focused audience,
while Instagram audiences
want engaging visual
content.
THEY’RE ALL
DIFFERENT

11. Post throughout the
day on your various
accounts.
Tip: Make sure not to
flood just one
account or posting
the same information
to all your accounts
at the same time.
BE
CONSISTENT

12. Share content more
than once throughout
the week.
Customize each repost
with some new
information, a new
photo, or a new
hashtag.
Repost at various times &
dates.
SHARE

13. Use social media
management tools
like HootSuite, Buffer,
or SproutSocial to schedule,
and host all our accounts in
one place.
It saves time and allows for all
your social media accounts
to be easily managed by an
individual or team.
SCHEDULE

14. Use analytics to track your
progress, so you can adjust
your strategy as needed.
The best way to discover this
information is through the use
of tools like HootSuite, Klout,
Social Mention, Twitter
Analytics, Facebook
Insights, or Keyhole.
Not only will these tools
measure your social media
success, but they will also
increase ROI.
TRACK
ANALYTICS