1.
EFFECTS OF SOCIAL
NETWORKING

2.
WHAT IS SOCIAL NETWORKING?
• Social Networks is defined as ‘social space’ for people who want to expose themselves
among others and staying connected with each other.
• It even refers to interaction among people in which they create, share, and exchange
information and ideas in virtual communities and websites
• “Social” – refers to natural needs humans have to connect with other humans.
• “Social Networking” – media used for social interaction.

3.
HISTORY OF SOCIAL NETWORKING
• Geocities (1994)
• AOL Instant Messenger (1997)
• Friendster (2002)
• Facebook (2004)
• Twitter (2006)
• Whatsapp (2009)
• Instagram (2010)

4.
REASONS FOR POPULARITY
• Social Interaction
• Educational Applications
• Business – Connecting with customers
• Business – Networking
• Marketing
• Entertainment

5.
USAGE OF SOCIAL NETWORKING SITES
Females
96% ONLINE
12% 50+
23% 35-50
48% 25-35
97% 18-25
98% 12-18
4 in 5
ADDICTED
TO
SOCIAL
NETWORKING
98%
COLLEGE AND
SCHOOL
STUDENTS
Males
90% ONLINE
3 in 5
ADDICTED
TO
SOCIAL
NETWORKING.
50+ 29%
35-50 34%
25-35 48%
18-25 93%
12-18 90%
98%
COLLEGE AND
SCHOOL
STUDENTS.

6.
MOBILE V/S DESKTOP

7.
MOST USED SOCIAL NETWORKING
SITE

8.
POSITIVE EFFECTS
• Fast communication & Direct communication at low cost.
• Helps in making friends and meeting new people.
• Helps in avoiding boredom.
• Information can be directly sent to large number of people easily.
• Helps in searching new job offers.
• Builds bridges over barriers.
• Boosts confidence.
• Helps to find partner.
• Strengthens relationships.

9.
NEGATIVE EFFECTS
• Photos, comments etc. that we post will be forever on the Internet.
• Private is suddenly no longer private.
• Psychological disorders, antisocial behaviours and aggressiveness.
• Eye problems: Prolonged use of display screens may weaken eye sight.
• Addiction: Internet shopping, online chatting can be addictive.
• Insomnia.
• Dissociative identity disorder.
• Always connected
• Constant comparison with others
• More comfortable, less sensitive

10.
RISKS OF A SOCIAL NETWORKS
• Cybercrimes.
• personalized spam and phishing attacks.
• viruses and Trojans attached with some file.
• Fake lure.
• It hurts your self-esteem.
• It messes with your ability to think independently.
• It’s a form of political influence.

11.
SOME INTERESTING FACTS ABOUT SOCIAL
NETWORKING
• INDIA HAS 125 MILLION INTERNET USERS, ON AN AVERAGE, INDIAN WEB USERS SPEND 26
MINUTES ONLINE EACH DAY.
• 87.1 MILLION USERS EXPERIENCE INTERNET ON THEIR SMART PHONES AND THIS NUMBER
IS EXPECTED TO GROW TO 165 MILLION BY 2018.
• 67 % OF THE TEENAGERS ARE FRIENDS WITH STRANGERS!!!
• AGE GROUP OF 25-34 ARE THE HIGHEST NUMBER OF FACEBOOK USERS, ON AN AVERAGE
FACEBOOK IS VISITED AT LEAST THREE TIMES A DAY.
• 45% FAKE ACCOUNT ARE NAMED AS ANGEL PRIYA IN INDIA.
• AROUND 4% OF ACCOUNT BELONG TO PEOPLE WHO ARE DEAD.

12.
CONCLUSION
• As with most things in life there are positive and negative sides to social networking,
both of which we have now explored. My ultimate belief is that social networking sites
are neither evil or a Godsend. They’re somewhere in between and depends on a persons
behaviour and use.
• if(used properly)
{
cout<<“BOON”;
}
Else
{
cout< < “ B A N E ” ;
}

13.
THANK YOU
LOGGING OFF
NITIN BASNTWANI
@nkb_1402
Nitin_basantwani
REGN NO:-11717657