Michelle Burgess is an experienced content specialist and writer with a degree in journalism. She has extensive experience creating digital and print content for a wide range of clients. Her resume highlights roles managing editorial operations for magazines and automotive marketing departments, as well as ongoing work as a freelance writer and content producer. She provides references from past employers who can speak to her skills in content creation, project management, and communications.
1. michelleburgess
210-‐260-‐3702
mburgessaz@gmail.com
http://mburgessaz.wix.com/portfolio
PROFILE
Content
Specialist
with
extensive
experience
in
digital
and
traditional
print
platforms.
Versatile
writer/editor
with
proven
success
at
helping
businesses
find
their
singular
voices
and
make
profitable
connections
through
thoughtful
B2B
and
B2C
communication.
Savvy
marketer
with
agency
experience
and
branding
know-‐how.
Comfortable
creating
white
pages,
press
releases,
ad
copy,
newsletters,
web
content,
blogs,
newsletters
and
email
campaigns.
Innovative,
dynamic,
detail-‐oriented
and
collaborative
professional
who
takes
initiative
and
thrives
under
pressure.
Committed
to
delivering
clean
copy
that
is
delivered
on
time
and
ready
to
go,
and
on
making
any
necessary
edits
and
updates
efficiently.
EDUCATION
Bachelor
of
Arts,
Journalism
Cronkite
School
of
Journalism
and
Mass
Communication,
Arizona
State
University
EXPERIENCE
Content
Specialist
Freelance/Contract
Creator
of
print
and
digital
content
for
a
wide
range
of
clients,
including
but
not
limited
to
Texas
Highways,
Urban
Home,
Alaska
Airlines
inflight,
Phoenix
Magazine,
the
Austin
American-‐
Statesman,
The
Arizona
Republic,
Tech
Connect,
BizAZ,
and
Get
Out
magazine.
Produce
site
content,
blogs
and
marketing
collateral
in
order
to
give
clients
a
clear
and
unified
voice
in
their
B2B
and
B2C
communication
efforts.
Content
Producer
Peckman
Search
Partners
(2012-‐Present)
Overhauled
the
website
of
primary
long-‐term
client
Peckman
Search
Partners
(formerly
Dynamo
Recruiting);
write
all
blogs
and
communications
to
10,000+
clients
and
candidates
served
by
the
company.
Specific
clients
written
for
include
Amazon,
DocuSign,
Madrona
Venture
Group,
and
a
roster
of
start-‐ups
as
well
as
Fortune
500
companies.
Managing
Editor
World
Car
Auto
Group
(2014)
Oversaw
all
content
operations
across
13
web
channels
for
the
marketing
hub
of
an
eight-‐
dealership
automotive
group
with
650+
employees.
Co-‐created
online
lifestyle
magazine
and
concepted,
assigned
and
edited
more
than
100
individual
pieces
of
content
each
month
2. covering
aspects
of
the
automotive
industry
and
other
topics.
Wrote
company
Core
Values
and
Mission
and
Vision
Statements,
and
worked
with
Creative
team
to
facilitate
all
internal
corporate
communications
and
Analytics
and
SEM/SEO
team
to
maximize
reach
and
conversion.
Senior
Editor
(Interim)
San
Antonio
Magazine
(2012)
Oversaw
the
magazine’s
Travel,
Food/Drink
and
Home&Garden
sections;
concepted,
assigned
and
edited
articles
and
worked
with
other
editors
to
comprehensively
plan,
edit
and
produce
each
issue.
Also
wrote
the
Texas
Roadtrip
column.
Editor-‐in-‐Chief
azTeen
Magazine
(2007
–
2011)
Concepted,
assigned
and
edited
or
wrote
all
copy
that
appeared
in
the
magazine
and
made
all
final
decisions
regarding
editorial
content.
Hired
and
managed
all
editorial
staff
and
interns,
spearheaded
branding
and
promotional
projects,
created
and
oversaw
all
off-‐site
special
events
and
launched
social
media
program.
Handled
all
marketing/PR/community
relations
and
brand
partnership
efforts.
Oversaw
magazine
growth
from
a
circulation
of
7,000
to
40,000.
Account
Executive
Tin
Can
Marketing
(2006
–
2007)
Handled
Arizona
and
Southwest
regional
marketing,
promotions/events
and
public/press
relations
for
a
number
of
accounts;
was
lead
AE
for
Blue
Bell
Creameries
for
its
Arizona
launch
and
Fleming’s
Steakhouse
home-‐town
PR
campaign.
REFERENCES
Gina
Peckman
253-‐312-‐3475
gina@peckmansearch.com
Founder,
Peckman
Search
Partners
Deb
Rochford
602-‐363-‐2139
rochforddeb@gmail.com
Executive
Director,
Jewish
National
Fund
Don
Rodriguez
602-‐527-‐1184
dmrodzlp@cox.net
Editor,
Arizona
Technology
Council
Amanda
Burton
210-‐279-‐7351
amanda.burton@worldcar.com
Creative
Director,
World
Car
Auto
Group