1. MELANIE
BROWN
B
EVENTS
MARKETING
PUBLIC RELATIONS
41 Sterling Ave
Buffalo, NY 14216
T - 716.830.4581
E - melaniebrown1121@gmail.com
QUALIFICATIONS
Goal oriented, highly motivated Event Director in the areas of expertise including planning,
organizing and managing events, trade shows, seminars and executive meetings; managing
logistics, creating marketing plans for attendees, overseeing design and production of collateral
and promotional materials and developing sponsorship opportunities. Experienced in all aspects
of marketing and event management.
STRENGTHS
Strategic thinker and results-oriented team leader, with excellent communication skills, both
written and verbal, highly organized, detail oriented, dedicated and diligent, with ability for
thorough follow-up and multi-tasking. Establishes strong vendor relations and applies diversified
personal approaches to marketing and running events, on any scale. Articulate communicator,
personable and professional with well-defined presentation skills.
PROFESSIONAL EXPERIENCE
Southeast Works 12/14- Present
Marketing/Communications Specialist
Develop, plan, market and execute all aspects of various large events such as Formal
galas, Trade Shows, Seminars, Art Gallery openings, Grand Re-Opening, as well as
several other smaller events and executive meetings consistently staying within budget
Organizing and planning all out of town travel arrangements for executives including air,
hotel, vehicle rentals/charters seminar registrations etc.
Coordinate, execute, and represent the agency at trade shows and community events
including pre-planning, show services, marketing materials, accommodations,
transportation, registrations, technical services, budget management and post-show
Maintain and develop business to business and vendor relationships
Representation of the agency at business groups, seminars and events intended to
promote agency awareness and community use of our services.
Market the organization through press releases and mail campaigns
Maintain and monitor all social media platforms
Manage all advertising ad media buying
Design, publication and distribution of newsletters and other printed material to
support community awareness
Coordinate and lead both Board meetings and staff meetings
Manage and monitor all donations and processes including a well organized database
Delaware North Company 1/14- Present
Fine Dining Server at KeyBank Center
Enhance the dining experience by ensuring each guest receives immediate, personalized
and professional attention before, during and after The Buffalo Sabres games.
Work within a team environment to coordinate guests’ entire dining experience.
Train new hires.
2. EDUCATION
TECHNICAL SKILLS
Buffalo State College, 2014
Bachelors Degree of Arts in Public Communications
Strong Computer skills including, but not limited to Publisher, Excel, Word and Power Point
Event management Software
Business Facebook, Twitter, LinkedIn, YouTube accounts as well as Google Analytics
MELANIE
BROWN
B
EVENTS
MARKETING
PUBLIC RELATIONS
41 Sterling Ave
Buffalo, NY 14216
T - 716.830.4581
E - melaniebrown1121@gmail.com
RELATED EXPERIENCE
Town Square Media Station 1/13– 5/13
Promotions Intern
Maintain and monitor all social media platforms
Assist with creating prize packages for WYRK winners.
Assist in organizing station events: WYRK Spring Acoustic Show, World’s Largest
Yard Sale, Buffalo Beer on Tap, Taste of Country.