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Lenskart Prepares for Massive Growth
across India
Nirbhab Barat
AVP of DevOps
Derek Yee
Product Marketing
Speakers
3
Agenda
• Lenskart Case Study
• Growth Challenges
• Why Cloudflare
• Questions & Answers
Lenskart
• A leader eye wear retailer in India
• Launched in 2010
• 500K+ unique visitors per month (Google)
• Managing infrastructure performance and security
• Scaling infrastructure with growth of the business
• Need to change how infrastructure is provisioned
• Building a scalable ecommerce platform
• Automated existing processes in 2017
• Cultural challenges to change how things are done
Lenskart: The Early Challenges
Lenskart Website
Focus for the business moving forward
Uptime and
Availability
Shift to Automation Security
What brought Lenskart to Cloudflare
DDoS Attack
Attack traffic impacts
availability or performance
Data Theft Attempt
Compromise of sensitive
customer data
Bots
Prevent malicious bots from
abusing site or application
SYSTEM
Webpage
How Cloudflare Helps with Security
Stay online
Global Anycast network
with 122+ data centers
absorbs highly distributed
attack traffic so customers
stay online
Protect origin infrastructure
Detect and drop at the edge
volumetric attacks: layer 3 & 4,
DNS, and layer 7
Identify anomalous traffic
Fingerprint HTTP requests to
protect sites against known and
emerging botnets with automatic
mitigation rules
Anticipate attacks
Shared intelligence across
7M websites proactively
blocks known bad signatures
Performance challenges
INFRASTRUCTU
RE
Unavailable Applications
Overloaded or unavailable
infrastructure stops users
from accessing applications
Slow Internet
Applications and API
Heavy pages and long
distances from the origin
slow down Internet
applications and APIs
Internet
Application
Mobile
Slow Mobile Sites
and Apps
Mobile clients introduce
performance and content
delivery constraints that
hurt user experience
Users
Web Content Optimization
Auto Minify
On the-fly removal of
unnecessary characters from
HTML, CSS and JavaScript.
Image Compression
Image virtualization based
on device resources.
Edge Server Caching
Strips metadata and
compresses images for
faster load times.
How Cloudflare Improves Performance
Origin Server
DNS
Fast resolution of
DNS lookups makes
response times faster
CDN/Caching
Reduce travel distance for
content by serving from
Cloudflare’s data centers
instead of origin servers
Global Network
122+ data centers with an
Anycast network brings
content to users anywhere
Web Standards
Support for web standards
such as TLS 1.3, cache
control, IPv6, and HTTP/2
improves performance by
compressing data, reducing
connection times, and giving
control over caching content
Web Content Optimization
Faster delivery by reducing
payload sizes of images
Webpage
Lenskart with Cloudflare
• Over 11 TB of traffic every month
• Optimizes traffic across Cloudflare’s network
• Compresses content from the origin
to Cloudflare
72%
Savings on
Bandwidth30,000
Threats
• Web Application Firewall
• DDoS Protection
14
What’s next for Lenskart with Cloudflare?
Cloudflare Load Balancing
Americas
• Health checks with fast failover
• Global and local load balancing
American
Consumers
European
Consumers
Origin Pool
Asian
Consumers
Europe
Origin Pool
Asia
Origin Pool
Configuration made simple
Easy configuration through Cloudflare’s
dashboard, or automation through a
powerful API
DDoS Resilient Service
Anycast network that is 10X bigger than the
largest DDoS attack ever recorded ensures traffic
continues to be routed even under stress
Global DNS Network
Health checks from each of Cloudflare’s
datacenters enables fast failover unbound
by DNS propagation delays
Cloudflare Summary
7M customers and routing
traffic for 2.5 billion
visitors/month
Serving 10% of the
world’s HTTP internet
traffic and 38% of all
DNS queries
Cloudflare Advantage
• Scalable global network
with a modern, unified
architecture across all
datacenters
• Integrated stack of
security, performance
and reliability services
• Rapid onboarding,
easy configurations
122+ datacenters with
15 Tbps capacity
Questions & Answers
+

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How India’s Largest Eyewear Retailer Prepares to Scale their Ecommerce Platform for Massive Growth

  • 1. Lenskart Prepares for Massive Growth across India
  • 2. Nirbhab Barat AVP of DevOps Derek Yee Product Marketing Speakers
  • 3. 3 Agenda • Lenskart Case Study • Growth Challenges • Why Cloudflare • Questions & Answers
  • 4. Lenskart • A leader eye wear retailer in India • Launched in 2010 • 500K+ unique visitors per month (Google)
  • 5. • Managing infrastructure performance and security • Scaling infrastructure with growth of the business • Need to change how infrastructure is provisioned • Building a scalable ecommerce platform • Automated existing processes in 2017 • Cultural challenges to change how things are done Lenskart: The Early Challenges
  • 7. Focus for the business moving forward Uptime and Availability Shift to Automation Security
  • 8. What brought Lenskart to Cloudflare DDoS Attack Attack traffic impacts availability or performance Data Theft Attempt Compromise of sensitive customer data Bots Prevent malicious bots from abusing site or application SYSTEM Webpage
  • 9. How Cloudflare Helps with Security Stay online Global Anycast network with 122+ data centers absorbs highly distributed attack traffic so customers stay online Protect origin infrastructure Detect and drop at the edge volumetric attacks: layer 3 & 4, DNS, and layer 7 Identify anomalous traffic Fingerprint HTTP requests to protect sites against known and emerging botnets with automatic mitigation rules Anticipate attacks Shared intelligence across 7M websites proactively blocks known bad signatures
  • 10. Performance challenges INFRASTRUCTU RE Unavailable Applications Overloaded or unavailable infrastructure stops users from accessing applications Slow Internet Applications and API Heavy pages and long distances from the origin slow down Internet applications and APIs Internet Application Mobile Slow Mobile Sites and Apps Mobile clients introduce performance and content delivery constraints that hurt user experience Users
  • 11. Web Content Optimization Auto Minify On the-fly removal of unnecessary characters from HTML, CSS and JavaScript. Image Compression Image virtualization based on device resources. Edge Server Caching Strips metadata and compresses images for faster load times.
  • 12. How Cloudflare Improves Performance Origin Server DNS Fast resolution of DNS lookups makes response times faster CDN/Caching Reduce travel distance for content by serving from Cloudflare’s data centers instead of origin servers Global Network 122+ data centers with an Anycast network brings content to users anywhere Web Standards Support for web standards such as TLS 1.3, cache control, IPv6, and HTTP/2 improves performance by compressing data, reducing connection times, and giving control over caching content Web Content Optimization Faster delivery by reducing payload sizes of images Webpage
  • 13. Lenskart with Cloudflare • Over 11 TB of traffic every month • Optimizes traffic across Cloudflare’s network • Compresses content from the origin to Cloudflare 72% Savings on Bandwidth30,000 Threats • Web Application Firewall • DDoS Protection
  • 14. 14 What’s next for Lenskart with Cloudflare?
  • 15. Cloudflare Load Balancing Americas • Health checks with fast failover • Global and local load balancing American Consumers European Consumers Origin Pool Asian Consumers Europe Origin Pool Asia Origin Pool Configuration made simple Easy configuration through Cloudflare’s dashboard, or automation through a powerful API DDoS Resilient Service Anycast network that is 10X bigger than the largest DDoS attack ever recorded ensures traffic continues to be routed even under stress Global DNS Network Health checks from each of Cloudflare’s datacenters enables fast failover unbound by DNS propagation delays
  • 16. Cloudflare Summary 7M customers and routing traffic for 2.5 billion visitors/month Serving 10% of the world’s HTTP internet traffic and 38% of all DNS queries Cloudflare Advantage • Scalable global network with a modern, unified architecture across all datacenters • Integrated stack of security, performance and reliability services • Rapid onboarding, easy configurations 122+ datacenters with 15 Tbps capacity

Editor's Notes

  1. 25 min presentation, 5 min Q&A If you have questions for the session, please type them in the chat channel at any time. We’ll collect these questions and address them at the end.
  2. Moving their website to a more service oriented architecture
  3. Talk Track: So let’s summarize here. The three common problems we often see customers wanting to solve are: Staying online during a DDoS attack Keep sensitive data secure Stop malicious bots At the core to the solution is Cloudflare’s global network, which gives us a scale advantage in terms of resilience and intelligence. Within every data center, we run an integrated, easy-to-use stack of security, performance, and reliability services. This means we can secure your site or application without compromising speed.  In fact, it will likely be faster than without Cloudflare. Even though we have a robust stack of services, they can be easily configured and administered, either programmatically through APIs, or through different members of your team through multi-user, role-based access control.