2. Contents
• Remote marketing - what we do
• Flexible resources
• Flexible pricing
• Your team
• Credentials and Case Studies
• Contact
3. Wall To Wall Sunshine – what we do
• We are a remote marketing function designed to provide you with the marketing
resources to help your business grow
• We provide the appropriate level of expert marketing resources to achieve your
business goals from Marketing Director to Marketing executives
• We work on your business over an agreed number of days per month – remotely
or in house – to deliver the defined objectives
• We engage with and manage all suppliers required to deliver those objectives –
print, digital, design agencies etc. One point of contact for your business
• We are your remote marketing department – either as the total function or as
support to your existing marketing personnel with the flexibility to increase
resources in line with your business growth
4. Remote business support is commonplace
• Businesses will often lean on
remote services to support their
core business function
• Outsourcing makes financial sense
• Resources are called upon when
required
• Usually retained with a service
level agreement
• Remote support is measured by
service and performance
Central
Business
Function
HR
Finance
IT
support
5. Remote marketing is effective
• Full range of expertise available.
Marketing Director for strategy
and vison. Marketing Manager
and Marketing Executive for
delivery and reporting
• Flexible resources
• Full management of outputs
from agency suppliers – print,
web, design, SEO, PPC
• No training or management of
additional internal staff
• Dovetails into your existing
business
Central
Business
Function
HR
Marketing
Finance
IT
support
Strategic independent
advice and planning
Project management
Management of all
supplier agencies
8. Our role – summary
• We are your marketing department
• We provide direction and independent best advice to help you achieve your
business goals
• We implement and deliver that advice, in line with your budgets, using the most
appropriate marketing communication channels via trusted 3rd party suppliers
• We create the briefs, manage the full process and report on all activity… a single
point of contact
• You receive the quality advice of a Marketing Consultancy plus the benefit of
management and delivery of projects.
• We dovetail into your existing business – providing a full marketing service or
supporting your existing marketing function as and when required
• Effective, Objective, Efficient, Accountable, Flexible
9. Your team
Marketing Director | Paul Stevenson
• 25+ years international marketing experience
• Extensive Integrated Communications knowledge
• Strategic and Brand Development strength
• Gov.t accredited “growth accelerator”
• Chartered Institute of Marketing committee member
Regional Director| Julie Soellner
• 15 years marketing experience
• Private, public and third sector
• Integration and measurement of online and offline marketing
• Prince2 project management qualified
• Digital marketing expert
10. Quick credentials
• Established 1999
• Offices in Exeter and Bristol
• Work on a local/national/international basis
• B2C, B2B, Public Sector, Charity/Third Sector
• Proven business growth in many industries
• Long term partnerships
11. Case Study – Warrens Bakery
Objective:
• Market re-positioning
• Visual re-brand
• Brand positioning
Work:
• Market Intelligence
– Desktop/secondary research
– Competitor analysis
• Market repositioning and visual identity rebrand (integrated across all touch points)
– Test Campaigns
• Full development and implementation of marketing plans
Financial achievements:
• Enjoying record growth – maintaining 300% average sales uplift
• 2014 Promotional activity generated tenfold ROI (profitability)
12. Case Study – Warrens Bakery
"We have been delighted with Wall
To Wall Sunshines’ contribution to
our brand development and new
look.
Their unusual mix of creativity and
commercial practicality has made a
real difference.
They offer a solutions-driven
approach, which aligns with our
desire to be winners.
They have been responsive at all
levels, from top-end brand
formulation, to generating labels for
products, all of it aimed at lifting
sales and improving brand
awareness. ”
Mark Sullivan
Chairman
Warrens Bakery
13. Case Study – Stones Solicitors
Objective:
• Clear positioning
• Re-vitalise private and business communication
• Maximise ROI from marketing budget
Work:
• Clear proposition provided (running internally and externally)
• Raised profile with consistent and aligned ‘look and feel”
• Advertising, media planning, SEO, website, email, direct mail, PR, sponsorship, events,
CSR, signage, interiors, staff engagement reviewed and re-aligned
Financial achievements:
• Turnaround plans realised, resulting in most profitable year ever
• Now confident, in control and ready for further growth
14. Case Study – Stones Solicitors
“The entire business, from partners
through to receptionist, was realigned and
empowered by the creative concept and
solutions provided by Wall To Wall
Sunshine.
Not only have they given us a competitive
advantage in a marketplace where it is hard
to differentiate (law), we have seen a
significant increase in our profile which has
in turn generated accelerated growth in
instructions levels and fee income across all
areas of the business”.
Adrian Richards
CEO
Stones Solicitors
Old
Advert
15. Contact
For further information please contact
Matt Cotton
Head of Sales
matt@walltowallsunshine.com
01392 877 855
07885 806 404
