1. The Secrets of Success
W.G. Clifford

2. The Secrets of Success
W.G. Clifford

3. Creating the opportunity you want

4. Objective- To increase our
productivity

5. “Business is not about the idea of
power, But the power of idea”

6. Ideas

9. 5 Principle of Ideas

10. Think
⬜ First get an idea. Then translate this idea into
tangible object for which public will pay

11. Know
⬜
⬜
Swat
plan

12. Act
⬜
One thing at a time

13. Futurise!
⬜
Develop yourself mentally and commercially

14. METHOD OF GETTING IDEAS
•Dig
method
•Flash Method

15. The Process - is like a funnel!
Creative / Soft-Thinking (Right Brain)
- brainstorm new product
innovations
Logical / Hard-Thinking (Left Brain)
- formal business planning
(opportunity screening, market
forecasts, financial forecasts)

16. ⬜
Use “What if” Questions
"What if another luxury clothing store opens on the
same street?” "What if my main supplier goes out of
business?"
⬜
⬜
Brainstorming
DO IT
D – Define problemO – Open mind and
apply creative techniquesI – Identify best
solutionT – Transform - See more at:

17. Thank You !
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