A comprehensive look at my career to present day.

1. Mark Boyd
N509 Kingfisher Ct ● Appleton, WI 54915
mark.boyd.511@gmail.com ● 920-428-4815
Professional Experience
01/2016 – present, Freelance Sales, PR and Marketing Consultant
 Greater Wisconsin Outdoor & Sportsman Festival, Oshkosh, WI
 OutdoorsFIRST Media (www.outdoorsfirst.com)
11/1996 – 08/2015, The Next Bite, Inc, Kaukauna, WI
Director of Operations
 I was instrumental in building the Brands of Professional Walleye anglers and
National Freshwater Fishing Hall of Fame Legendary Anglers, Keith Kavajecz and
Gary Parsons as their writer, manager and publicist.
 For 19 yearsI managedthe dailyoperationsof GreatOutdoorsCommunications,which
eventuallymorphedintoThe NextBite,Inc.Inthose yearsIbuiltstrongrelationships
throughoutthe fishingindustryandbuiltmyreputationassomeone thatwouldgetthe jobdone
ina timelyandthoroughmanner.
 As headwriterforthe company,I pennedaminimumof one feature “how-to”article amonth
that wasdispersedtoseveral printoutletsinthe upperMidwest,aswell asnumerousshort
piecesforuse onthe companywebsite.
 Otherday-to-dayoperationsinmypositionincluded:
o Wri ti ng content for the websi te, regi onal and nati onal print medi a.
o Writing press releases,contracts and businesscommunications.
o Schedulingevents, appearances and travel arrangements as needed.
o Manage traffic instructionsand commercial content for TV airings on various networks.
o Manage and edit website content, uploads and updates.
o Manage sponsor/cl ient rel ati ons – sal es support, ful fi llments, etc.
o Accounti ng duti es i ncl udi ng Invoi cing, Col l ections and Accounts Recei vabl e
o Manage clientpromotional campaigns such as Mustad Field Testprograms,Berkley Total
Solutions,Photo contests, etc.
o Manage Facebook, Twitter and YouTube pages for The Next Bite TV with regular updates.
o Update sponsors/clients on web ad and campaign performance usingvarious trackingprograms
likeGoogle Analytics,etc.
o Handleinventory for the onlinestore which includes sales,packing,and shipping and donation
requests.
o Manage AIM (Angler InsightMarketing) WalleyeTournament entries and logisticsfor the 2013
and 2014 series.
o Many other assigned duties as needed.

2. 01/1978 – 11/1996, MeyerBroadcastingCo.(KFYR-TV) Bismarck, ND
Director, Master Control Operator, Production Assistant,On-air Personalityfor Radio & TV
Skills
 Writing – articles,press releases, blogs,Social Media Content, business communications, etc.
 Content Marketing Expert
 Highly Proficientin following applications;
 MicrosoftWord
 Excel
 Outlook
 Google Analytics
 PowerPoint
 QuickBooks
 Adobe Photoshop
 Accounting practices includingInvoicing,Accounts Receivableand Collections
 TV & radio commercial production
 Graphic Design
 Public speaking/voiceover
 Website management/organization
 Social Media Management
 Officemanagement
Education
Brown Institute, Minneapolis, MN
Broadcasting,Radio & TV Broadcasting
1977 – 1978
Missouri Southern State University
English,History,Education,Business Communications
1975 – 1976
Professional andCommunity Memberships
 Fox Valley Bass Club,Kimberly,WI - www.foxvalleybassclub.com
o Secretary/Treasurer
o Webmaster
 Special Olympics volunteer/supporter
 Member CountrysideGolf Club
Portfolio
 LinkedInProfile; https://www.linkedin.com/in/marklboyd
 Online Portfolio; https://markboyd511.journoportfolio.com/home/
Contact
Mark Boyd
920-428-4815, Mark.boyd.511@gmail.com