1. MARK CASHER
Columbus, OH | (614) 519-8140 | markcasher@hotmail.com
SENIOR ACCOUNT MANAGER
Award-winning sales professional with proven experience driving incremental revenue growth across enterprise
accounts. Leverages expertise in the telecommunications industry as a Subject Matter Expert (SME) for multiple
products, accurately aligning company solutions with client needs. Brings added value as both an individual
contributor and sales manager, having consistently exceeded sales goals in both capacities.
CORE COMPETENCIES
● Telecom Industry Expertise ● Enterprise Account Management ● Sales Team Leader & Manager
● Key Account Management / ROI ● Contract & Pricing Negotiations ● Coaching / Training / Mentoring
● Driving YOY Revenue Growth ● Nationwide Sales Program Management ● Strategic Planning & Execution
PROFESSIONAL EXPERIENCE
TW TELECOM – Columbus, OH Jan 2011 – Feb 2015
Account Executive II
• Sold the company’s Ethernet portfolio of data, internet and voice products in an assigned territory, including
Ethernet private line (E-Line), PRI, IP Trunks, Collocation, SIP, Converged Internet, Voice and Data products.
• Successfully developed and submitted the business case for building a fiber network.
• Leveraged a strong area of sales expertise in Ethernet internet-based product, including Ethernet Internet
Service (EIS), MPLS IPVPN, and Switched Native LAN (SNLAN).
• Partnered with a National Account Manager to increase monthly revenue for a national media company by
1,000%.
XO COMMUNICATIONS – Columbus, OH Nov 2007 – Sep 2009
Sr. Major Account Executive
• Managed existing accounts and hunted for new accounts in the commercial mid-market sector, consistently
achieving all monthly quotas.
• Developed and maintained relationships with operational leaders and C-level decision-makers, excelling in
contract negotiation and achieving custom pricing.
• Sold the first-ever SIP customer, in addition to having the first-ever XO Interactive sale, in the State of Ohio.
• Exceeded all established performance goals and objectives, achieving an MVP Award in February 2009.
• Drove revenue across Ethernet private line, PRI, BRI, POTS, IP-VPN, Audio/Web Conferencing, XO Interactive,
Ethernet Access, Internet, Ethernet Hub, DS3 Hub, Integrated access VOIP, Telco Collocation, Fixed Wireless
Point to Point Access (Nextlink), Avaya IP-PBX, Application Performance Management, Web & Email Hosting.
• Achieved the first XO Interactive sale for the Columbus branch, bringing in $20K in new revenue.
• Delivered the first large audio conferencing sale for the branch, generating more than $100K in annual
revenue.
• Leveraged strong experience in relationship building and post-sale follow-up, with a product expertise in XO
Interactive, Internet, SIP, Converged products, WAN, SASS and Managed Services.

2. Mark Casher PAGE 2 OF 3
(614) 519-8140 | markcasher@hotmail.com
Continued…
QWEST COMMUNICATIONS (Previously LCI International, LiTel) – Dublin, OH Nov 1990 – Nov 2007
Major Account Executive (2000 – 2007)
• Managed a deck of 25 large accounts in the commercial sector with enterprise value typically ranging from
Fortune 200 to Fortune 1000 accounts.
• Developed and maintained relationships with C-level decision-makers, consistently achieving goals and
objectives.
• Successfully negotiated and signed multiple large contracts, achieving optimal price points internally and
externally to meet quotas.
• Successfully maintained existing accounts and sold new revenue within a named account base, maintaining
the largest installed base of customers in Ohio for any MAE.
• Sold VOIP termination, LD, PRI, POTS, Dedicated Web Hosting, Data Center Co-location, ASP services, Nortel
PBX, Cisco Routers, Phones, Switches, IP-VPN, Private IP Networks, International Private Line/MPLS/Toll
Free/Hosting/LD, Audio/Web Conferencing, Managed Routers, Wavelength Service, Frame Relay, ATM, DSL,
Contact Center.
• Grew a key account from zero to $9.6M in annual revenue through effective relationship management and
pricing negotiations.
• Achieved 204% of sales quota in 2000, recognized as a Circle of Excellence winner and the #1 sales
representative out of all Columbus, Cincinnati, and Indiana branches.
Year-by-Year Results
- 121% of sales quota (2006)
- 153% of sales quota (2005), #1 ranking
- 145% of sales quota (2004), #1 ranking
- 133% of sales quota (2003)
- 125% of sales quota (2002)
- 110% of sales quota (2001)
- 204% of sales quota (2000), #1 ranking
EARLIER CAREER SUCCESS
Additional experience demonstrated in multiple sales roles with Qwest, consistently exceeding all established
performance goals and objectives leading to numerous positions of increasing responsibility and scope. Key roles
included Sr. Account Executive, Field Support Manager, and Sales Manager.
EDUCATION & CERTIFICATION
BS/BA in Marketing and Logistics (Double Major), Kent State University
Miller Heiman, Sales Negotiations Training
Fast Packet / Data Technologies- ATM, Frame Relay, MPLS
Internet Technologies - Ethernet Internet / Transport Services, VoIP, VPN, BGP, Hosting and Co-location services.
Managed Network Service, SIP, Metro-Ethernet.
Proficient PC Skills- Microsoft Office, Remedy, OSS, BAM, Siebel

3. Mark Casher PAGE 3 OF 3
(614) 519-8140 | markcasher@hotmail.com
Casper, CORE, OASIS, F&E.
Cisco Sales Expert