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Product Management -
 Telecommunications
   Jeanne Rog Senatore
Jeanne Rog Senatore
700 SE 5th Ave
Apt C201
Canby, OR 97013
503-863-6645 (cell)
Jeanne021556@yahoo.com


Broadband Products and Services - Management
Cross-Functional Experience
Summary of Qualifications

Highly qualified senior professional offering twenty eight years of Marketing/Sales/Regulatory and
Operations experience in the communications industry. Results focused and proven ability to manage
a variety of functional departments within a company. Talent for proactively resolving problems,
controlling cost, streamlining procedures and delivering multi-million dollar profit increases. Practical
hands on experience in;

Product Management, Planning and Implementation.
New Product Introduction
P&L Management
Advertising and Public Relations
Vendor Negotiations & Relations
Team Leadership and team-building skills.
Business Development
Computer experience with both mainframe / PC’s Excel, Word, PowerPoint, Visio, MS Publisher
PROFESSIONAL EXPERIENCE

Canby Telcom                                                                         May 2008 -Current
Product Marketing Manager - Broadband
Responsible for all Broadband products and services. Launched Business Bundle, Home PC Repair, 10.0/5.0 High Speed
Internet product, Ethernet 10 Mbps Business service, Home Computing using Cloud Applications and Wi-Fi Managed
service. I work closely with community leaders determining what new products and services Canby Telcom should offer. I
develop financial analysis to determine if new products can be profitable, and I also write Product Requirement documents to
launch products or projects that will impact customer service.

FairPoint Communications                                                        Oct 2007 -May 2008
Contractor Associate Engineer – CAPEX
Managing 2008 engineering projects. Projects involve 50 rural telecom companies in the Northwest and Midwest. Projects
include Fiber to the Home, IPTV, High Speed Internet, and new subdivision cable builds

 LS Networks                                                                       May 2006 – July 2007
Director of Product Development
Establishing new product materials including product slicks, boilerplate, and product descriptions for Ethernet over Sonet,
Switched Ethernet, TDM and Dedicated Internet Services.
Launched Hatteras Ethernet first mile product in December 2006.
Rolled out @Oregon IP peering product for statewide customer base in December 2006.
Market research, sales lead generation, writing Press Releases, local advertising, SEO, Google Analytics analysis, authorize
special pricing and manage Gross Margins for all LS Network products.
Managed a department budget of $25,000

Syniverse Technologies                                                        Sept 2005 – May 2006
Manager – Customer Engineering
Managed all carrier customer access provisioning for Syniverse SS7 and ISUP/TCAP, SMS and IS41 roaming and messaging
services.
Engineer ISUP routes and manage access services using Cisco ITP Routers and SCP switches.
Service my department engineered allowed CDMA and GSM wireless technology to perform global roaming, messaging and
SS7 services.
Engineered access types include, Native IP, Frame Relay, MPLS, Private line, DDS, T1, T3 and European E1/E3 services.
New Edge Networks, Inc.                                                        May 2003 – Sept 2005
Product Manager Process/Procedure Mgr, Project Manager
Launched Private IP and Public VPN product lines.
Developed sales presentations, boiler plate and product slick materials for IP VPN. Frame Over DSL and Private IP over
ATM products.
Developed product procedure/process documentation.
Developed service provisioning procedures for 23 access carriers
Developed router and Netscreen VPN appliance configuration guides.

Self-Employed Contractor                                                       Jan 2002 – May 2003
Consultant
Negotiated “win-win” pricing and services in the BellSouth Interconnection Agreement including UNE-P.
Audit line cost and network access to ensure clients were not being over billed by Sprint, BellSouth and Verizon.
Negotiated “bill and keep” and UNE-P amendment on Verizon Interconnection Contract.
Researched and acquired Telica soft switch for VoIP and SIP capabilities in Tampa and Tallahassee.
Completed Interconnection Contract with Sprint for service in Tallahassee supporting bill and keep plus UNE-P.
Developed job descriptions, operational procedures, and trouble reporting procedures and help desk scripts.
Identified product features for sale from Coppercom Soft switch functionality.
Secured a third party billing system to generated monthly customer invoices, CABS, reciprocal and CATV per view billing.
Evaluated existing Internet service platform and made recommendations for change.
Enhance Internet offering by adding a Riverstone IP switch to each city to manage IP bandwidth.
Completed, and filed Local Florida, FCC Switched Access, and International Tariff’s.
Recruited web design programmer and field operations personnel.

Intermedia/Worldcom                                                           June 1997 – Dec 2001
Sr. Manager ILEC Frame and ATM Marketing
Successfully negotiated product functionality and rates in contracts for Frame, and ATM services with SBC, Qwest and
Verizon.
Successfully accomplished the renewal of the Qwest and SBC contract during 2001.
Directly responsible for the ATM interconnection agreement with Qwest for Private Network-to-Network Interface
connections at OC3 levels.
Key contact reporting to senior management revenue potential for Strategic Partner Market.
Managed revenue potential in excess of one hundred fifty million annually, and met at the end of 2001.
Developed GM tool for special pricing request. Tool generated an income statement projection for senior management to
use, approving request below desirable margin.
Sprint Communications                                                        Jan 1986 – June 1997
Regional Manager Data Applications, Major Account Mgr, Consultant
Help close Frame Relay and ATM sales as subject matter expert for Washington and Oregon territory
Managed National Accounts and maintained over 100% quote in Southeast Florida.
Sold voice, data and IP products to National Account base in South Florida.

Education
Southern Illinois University – Carbondale Business – Marketing 1974

LINKEDIN: http://www.linkedin.com/profile?viewProfile=&key=4494213

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Product Management Telecommunications

  • 1. Product Management - Telecommunications Jeanne Rog Senatore
  • 2. Jeanne Rog Senatore 700 SE 5th Ave Apt C201 Canby, OR 97013 503-863-6645 (cell) Jeanne021556@yahoo.com Broadband Products and Services - Management Cross-Functional Experience Summary of Qualifications Highly qualified senior professional offering twenty eight years of Marketing/Sales/Regulatory and Operations experience in the communications industry. Results focused and proven ability to manage a variety of functional departments within a company. Talent for proactively resolving problems, controlling cost, streamlining procedures and delivering multi-million dollar profit increases. Practical hands on experience in; Product Management, Planning and Implementation. New Product Introduction P&L Management Advertising and Public Relations Vendor Negotiations & Relations Team Leadership and team-building skills. Business Development Computer experience with both mainframe / PC’s Excel, Word, PowerPoint, Visio, MS Publisher
  • 3. PROFESSIONAL EXPERIENCE Canby Telcom May 2008 -Current Product Marketing Manager - Broadband Responsible for all Broadband products and services. Launched Business Bundle, Home PC Repair, 10.0/5.0 High Speed Internet product, Ethernet 10 Mbps Business service, Home Computing using Cloud Applications and Wi-Fi Managed service. I work closely with community leaders determining what new products and services Canby Telcom should offer. I develop financial analysis to determine if new products can be profitable, and I also write Product Requirement documents to launch products or projects that will impact customer service. FairPoint Communications Oct 2007 -May 2008 Contractor Associate Engineer – CAPEX Managing 2008 engineering projects. Projects involve 50 rural telecom companies in the Northwest and Midwest. Projects include Fiber to the Home, IPTV, High Speed Internet, and new subdivision cable builds LS Networks May 2006 – July 2007 Director of Product Development Establishing new product materials including product slicks, boilerplate, and product descriptions for Ethernet over Sonet, Switched Ethernet, TDM and Dedicated Internet Services. Launched Hatteras Ethernet first mile product in December 2006. Rolled out @Oregon IP peering product for statewide customer base in December 2006. Market research, sales lead generation, writing Press Releases, local advertising, SEO, Google Analytics analysis, authorize special pricing and manage Gross Margins for all LS Network products. Managed a department budget of $25,000 Syniverse Technologies Sept 2005 – May 2006 Manager – Customer Engineering Managed all carrier customer access provisioning for Syniverse SS7 and ISUP/TCAP, SMS and IS41 roaming and messaging services. Engineer ISUP routes and manage access services using Cisco ITP Routers and SCP switches. Service my department engineered allowed CDMA and GSM wireless technology to perform global roaming, messaging and SS7 services. Engineered access types include, Native IP, Frame Relay, MPLS, Private line, DDS, T1, T3 and European E1/E3 services.
  • 4. New Edge Networks, Inc. May 2003 – Sept 2005 Product Manager Process/Procedure Mgr, Project Manager Launched Private IP and Public VPN product lines. Developed sales presentations, boiler plate and product slick materials for IP VPN. Frame Over DSL and Private IP over ATM products. Developed product procedure/process documentation. Developed service provisioning procedures for 23 access carriers Developed router and Netscreen VPN appliance configuration guides. Self-Employed Contractor Jan 2002 – May 2003 Consultant Negotiated “win-win” pricing and services in the BellSouth Interconnection Agreement including UNE-P. Audit line cost and network access to ensure clients were not being over billed by Sprint, BellSouth and Verizon. Negotiated “bill and keep” and UNE-P amendment on Verizon Interconnection Contract. Researched and acquired Telica soft switch for VoIP and SIP capabilities in Tampa and Tallahassee. Completed Interconnection Contract with Sprint for service in Tallahassee supporting bill and keep plus UNE-P. Developed job descriptions, operational procedures, and trouble reporting procedures and help desk scripts. Identified product features for sale from Coppercom Soft switch functionality. Secured a third party billing system to generated monthly customer invoices, CABS, reciprocal and CATV per view billing. Evaluated existing Internet service platform and made recommendations for change. Enhance Internet offering by adding a Riverstone IP switch to each city to manage IP bandwidth. Completed, and filed Local Florida, FCC Switched Access, and International Tariff’s. Recruited web design programmer and field operations personnel. Intermedia/Worldcom June 1997 – Dec 2001 Sr. Manager ILEC Frame and ATM Marketing Successfully negotiated product functionality and rates in contracts for Frame, and ATM services with SBC, Qwest and Verizon. Successfully accomplished the renewal of the Qwest and SBC contract during 2001. Directly responsible for the ATM interconnection agreement with Qwest for Private Network-to-Network Interface connections at OC3 levels. Key contact reporting to senior management revenue potential for Strategic Partner Market. Managed revenue potential in excess of one hundred fifty million annually, and met at the end of 2001. Developed GM tool for special pricing request. Tool generated an income statement projection for senior management to use, approving request below desirable margin.
  • 5. Sprint Communications Jan 1986 – June 1997 Regional Manager Data Applications, Major Account Mgr, Consultant Help close Frame Relay and ATM sales as subject matter expert for Washington and Oregon territory Managed National Accounts and maintained over 100% quote in Southeast Florida. Sold voice, data and IP products to National Account base in South Florida. Education Southern Illinois University – Carbondale Business – Marketing 1974 LINKEDIN: http://www.linkedin.com/profile?viewProfile=&key=4494213