1. Unlock the Power of Location
Twitter Advertising
edsfze.com
+971-4-5193444info@edsfze.com /edsfze@edsfze
2. Company Overview
Founded in 2006 EDS is pioneer in location-based mobile advertising, our clients benefit from truly international talent
and expertise.
edsfze.com
100GB
Of location data processed
every hour
26BN
Bid requests analysed
daily
300M
Verified IP Addresses
3.6M
Unique pushers P/M
Unique Location Tech
Cross Device
Innovation Led
Verified Location Data
3. Layered with location
User Journey
Location is the foundation of every EDS campaign.
Smart Pin
Filters out inaccurate
lat/longs
Smart Scale
Proprietary Wi-Fi
location technology
edsProximity
Accurate geo fencing
that performs at scale
edsAudience
Target audiences
based on location &
contextual data
edsAudience+
Re-target audiences in
the comfort of their
own home
edsPath
Re-target audiences
based on their
behavioural data
edsConnect
Reach relevant
audiences across
multiple devices
TV
Synchronise mobile
ad
serving with your TV
advertising
OOH
Amplify your outdoor
advertising with mobile
edsPlay
Multi-format location
data-powered video
advertising solution
edsNative
Creatively engage
your audiences
through native
IRI
Did the consumer
buy your product?
ODR
How does the
consumer feel about
your brand?
edsFootsteps
Did the consumer
visit the store?
Reporting
Sync
Cross Device
Formats
Geo Fencing
Historical
Location
edsfze.com
Performance
Real-time
edsEngage
Measure and
understand the true
engagement of your
audiences
4. Twitter Advertising
edsfze.com
There are around 305 million monthly active users worldwide.
Also, 360,000 active Twitter users in the UAE who share around 2.5 million tweets per day.
(Source: TRA-2014)
5. Twitter is where hundreds of millions of people go to discover what’s happening in the world right
now. Twitter Ads are designed to help you connect with this audience, and to get results that drives
action and add value to your business.
Create an ads campaign for your business goals
Grow followers
Research shows that when someone follows you on Twitter, they not only see your Tweets – they also
take actions that benefit your business.
For example, followers share positive experiences about the businesses they follow with their own
networks, Retweet your Tweets, and are more likely to purchase from you in the future. These actions
may be explained by the fact that 85% of Twitter users say they feel more connected to small and
medium-sized businesses (SMBs) after following them.
6. Define your audience
Consider the characteristics of your potential customers. Then use those characteristics to guide your choice of targeting options
so that you can reach your most receptive audience.
Target based on:
Interests:
Connect with Twitter users based on their passions. Scale your reach with over 350 interest categories. This is a great option
when you want to target more broadly.
Followers:
Reach people with specific interests or who are similar to followers of specific accounts. This is the recommended option when
you’re looking to target a niche audience.
Tailored Audiences:
You can reach users on Twitter who you currently market to via other channels. Tailored Audiences uses your own CRM lists and
targets these groups with a specific message on Twitter.
Tailor by:
Geography and Language: Connect with a global audience or narrow the reach of your campaign to a specific country, state or
even zip code. If you have language-specific messaging, you can also reach people who Tweet in that particular language.
Gender: Tailor a specific message to men or women to increase relevance.
Targeting Options
7. edsfze.com
Bank Transfer:-
COMPANY: EXPRESS DIGITAL SYSTEMS FZE
BANK/Account No: EMIRATES NBD :
ACCOUNT NO.(AED): 1014881656401
IBAN (AED): AE830260001014881656401
SWIFT CODE: EBILAEAD, DUBAI SILICON OASIS, DUBAI, UAE
Description Placement Impression (Qty) Cost (AED)
Twitter Ad’s
News Feed Ad's, Page Likes, App
Installs,, Offer Claims, Video Views,
Lead Generation.
Target based on Age, Gender,
Language, Interest, Location Etc.,
100,000 3,000
Twitter Ad’s 250,000 6,875
Twitter Ad’s 500,000 12,500
Twitter Ad’s 1 Million 22,500
Note:-
1. CPM means 1 CPM = 1000 Impressions.
2. Above cost does not include the cost of Banner Ad’s creation. Charges for the same will be separate.
3. Above mentioned cost is for displaying ad’s only, we don’t promise number of clicks. However if the objective of the
campaign is to get more clicks, than campaign can be optimized/designed in that way,
4. Terms & Conditions are subject to change from Social Media Companies
TWITTER ADVERTISING COST
