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Innovation Games Workshop
1.
Innova&on Games Workshop cc: maltman23 - h-ps://www.flickr.com/photos/67734410@N00
2.
3.
To build something • Why to build? • What to build? •
Whom to build for? • How to build? • ... cc: bdesham - h-ps://www.flickr.com/photos/48763139@N00
4.
Why to build? (Hopefully you know it!) cc: milena mihaylova - h-ps://www.flickr.com/photos/25758374@N00
5.
How to build? Build the "product right"? Done. cc: papayatreelimited - h-ps://www.flickr.com/photos/32734523@N08
6.
How to deliver? Deliver it "fast enough"? Done. cc: subbu4 - h-ps://www.flickr.com/photos/55983865@N00
7.
What to build? Build the "right product"??? cc: doMeg2007 - h-ps://www.flickr.com/photos/7241709@N06
8.
TradiNonal research • Too simple, or too complex! • Very mechanical, no fun! •
No contact with customers • Too slow, too costly • … cc: Bsivad - h-ps://www.flickr.com/photos/85095446@N00
9.
10.
InnovaNon Games • Directly engaging with customers • Using fun exercises •
Visual thinking • Qualita&ve research cc: HeatherLWilliams - h-ps://www.flickr.com/photos/29046653@N00
11.
Useful for • Directed market research • Customer-centric innova&on •
Understand customer needs • Engage with customers cc: Paul Worthington - h-ps://www.flickr.com/photos/33586091@N00
12.
Why "Games"? Fun + Play + Collabora&on +... cc: John-Morgan - h-ps://www.flickr.com/photos/24742305@N00
13.
Let's play... cc: Visit Greenwich - h-ps://www.flickr.com/photos/36732262@N06
14.
#1 Where do they come from? cc: marie-ll - h-ps://www.flickr.com/photos/71477195@N00
15.
6-8-5
16.
#2 How do you priori&ze? cc: joiseyshowaa - h-ps://www.flickr.com/photos/30201239@N00
17.
20/20 Vision
18.
#3 What are most exci&ng features? cc: otherthings - h-ps://www.flickr.com/photos/18619970@N00
19.
Product Box
20.
Debrief cc: This Is Vancity - h-ps://www.flickr.com/photos/58422664@N06
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