1. The Plugins That Will Make Your
Business Sink or Swim
Heather Wilde
Unicorn Whisperer
ROCeteer
cc: mkhmarketing - https://www.flickr.com/photos/93212162@N08
@heathriel
@ROCeteer_inc
#WCLV

2. AGENDAAbout Me
What are Plugins?
How to use Plugins
Essential Plugins
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#WCLV @heathriel @ROCeteer_inc

3. And a Disclaimer
About Me
cc: Neal. - https://www.flickr.com/photos/31878512@N06
#WCLV @heathriel @ROCeteer_inc

4. A Brief Bio
First foray into computing in 1982
Instantly an IRC/BBS Junkie
Became a game designer
Played MUDs, wanted to make them better
Coded from scratch
Wait, people care about what we have to say?
WordPress in 2003 – “Takes too long. I’ll do it myself”.
WordPress in 2015 – “This saves me so much time!”
cc: victor_nuno - https://www.flickr.com/photos/24463988@N00
#WCLV @heathriel @ROCeteer_inc

5. Disclaimer
There are currently over 40,000
WordPress Plugins.
I am a Business Strategist –
not a WordPress Expert.
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#WCLV @heathriel @ROCeteer_inc

6. What are Plugins?
cc: Stéfan - https://www.flickr.com/photos/49462908@N00
#WCLV @heathriel @ROCeteer_inc

7. Have dependent components
Add features to an existing application
Enable customizations
cc: oskay - https://www.flickr.com/photos/17425845@N00
#WCLV @heathriel @ROCeteer_inc

8. Plugin Example
cc: Tracy Hunter - https://www.flickr.com/photos/11121785@N00
#WCLV @heathriel @ROCeteer_inc

9. How to Use Plugins
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#WCLV @heathriel @ROCeteer_inc

10. Finding
Installing
Configuring
Adding code (if necessary)
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#WCLV @heathriel @ROCeteer_inc

11. • 40,177 plugins available
• WordPress plugin search
• Star ratings in search results
• Featured, Popular, Favorites, or Beta Testing tabs
• Google
• “best plugins for food bloggers”
• “best seo plugins”
• Recommendations from other bloggers
• Las Vegas Food Blogger Alliance
• Las Vegas Bloggers Facebook page
• Las Vegas WordPress meetup
cc: caperberry.tj - https://www.flickr.com/photos/74778737@N07
#WCLV @heathriel @ROCeteer_inc

12. Free or Premium?
Free WordPress Plugins
Over 22,000 available
Easily Found on wordpress.org
Are they supported?
When was last update?
Premium Plugins
Must be purchased for a
One-time fee or Subscription
Not always found on wordpress.org
Usually supported
Usually updated
cc: Rev. Xanatos Satanicos Bombasticos (ClintJCL) - https://www.flickr.com/photos/31355686@N00
#WCLV @heathriel @ROCeteer_inc

13. Essential Plugins
cc: Terminals & Gates - https://www.flickr.com/photos/69064104@N00
#WCLV @heathriel @ROCeteer_inc

14. Force Strong Passwords
Clef Two Factor Authentication
Wordfence
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#WCLV @heathriel @ROCeteer_inc
SECURITY

15. SEO
Yoast SEO*
Jetpack
Related Posts for Wordpress*
Better Internal Link Search
cc: Tracy O - https://www.flickr.com/photos/37108241@N00
#WCLV @heathriel @ROCeteer_inc

16. Sales
WooCommerce
cc: harold.lloyd - https://www.flickr.com/photos/14434912@N07
#WCLV @heathriel @ROCeteer_inc

17. Images
Foo Gallery
Simple Image Widget
RICG Responsive Images
Force Regenerate Thumbnails
IMSanity
cc: Fly For Fun - https://www.flickr.com/photos/57518661@N00
#WCLV @heathriel @ROCeteer_inc

18. Duplicate Post
Page Builder by SiteOrigin
Restrict Content
SearchWP*
Content Aware Sidebars
cc: yoghaert - https://www.flickr.com/photos/49028595@N00
#WCLV @heathriel @ROCeteer_inc
Backend

19. cc: Werner Kunz - https://www.flickr.com/photos/35375520@N07
#WCLV @heathriel @ROCeteer_inc
Comments
Commenter Emails
Disable Comments
Disqus Comment System

20. Gravity Forms*
Custom Field Suite
MailChimp for Wordpress
cc: Jeff Kubina - https://www.flickr.com/photos/95118988@N00
#WCLV @heathriel @ROCeteer_inc
Communication

21. Reviews
Google Places Reviews
Yelp Widget Pro
Yellow Pages Reviews
Good Reviews for Wordpress
cc: epSos.de - https://www.flickr.com/photos/36495803@N05
#WCLV @heathriel @ROCeteer_inc

22. VaultPress*
WP Rocket*
Safe Redirect Manager
cc: Jeff_Werner - https://www.flickr.com/photos/48023467@N00
#WCLV @heathriel @ROCeteer_inc
Database Stuff

23. • EasyRecipe
• Editorial Calendar
• Seamless Donations
• PressBooks
• Wiziapp
cc: SachaZufferey - https://www.flickr.com/photos/49457609@N08
#WCLV @heathriel @ROCeteer_inc
Specialty

24. SumoMe
Disable WP Toolbar Removal
RSS Post Importer
Quick Featured Images
ExpressCurate
Perfect Pullquotes
Google Analyticator
cc: Iñaki Otsoa Etxeberria - https://www.flickr.com/photos/58671182@N00
#WCLV @heathriel @ROCeteer_inc
Miscellaneous

25. Installing plugins is easy!
From the Plugins page, click Add New.
Search for the plugin you want to add (or upload
the file).
Click “Install Now”
Click “Activate Plugin”.
cc: Daniel Dionne - https://www.flickr.com/photos/30352243@N00
#WCLV @heathriel @ROCeteer_inc

26. Some plugins require adding a bit of code to
your template or uploading a file to your
website
Some require adding short codes to your
template
Example: [donate] adds a Donate button
cc: clickykbd - https://www.flickr.com/photos/37718677955@N01
#WCLV @heathriel @ROCeteer_inc

27. Tips
Use a test environment of WordPress to test any plug-ins
before adding them to your blog
Backup WordPress before activating any plugin
Keep WordPress and all plugins current
Only use plugins tested with the version of WordPress you
are using
Become familiar with the “White Screen of Death”and how
to fix
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#WCLV @heathriel @ROCeteer_inc

28. Want to know what plugins a site is using?
• BuiltWith
• Is It Wordpress
• WPThemeDetector
• WPPluginChecker
• View source code
• Search for the word “plugin”
Ask the site owner!!!
cc: Stephen Begin - https://www.flickr.com/photos/33763901@N08
#WCLV @heathriel @ROCeteer_inc
Tips

29. cc: heanster - https://www.flickr.com/photos/24582142@N00
#WCLV @heathriel @ROCeteer_inc
Questions?
#AskMeAnything
@heathriel
@roceteer_inc
heather@roceteer.com
heathriel.com
https://Roceteer.com