1. LINDA QUINN (LINDA NATARAJ-QUINN)__________________________________________________________
6670 Anchor Loop
#102
Bradenton, Fl.
34212
(732) 245-4591 (cell)
PERSONAL PROFILE
I’m a creative, goal-oriented self-starter with a diverse background in both Marketing and Sales
uniquely qualified to reach the affluent Baby Boomer demographic.
CREATIVE HISTORY
UNIQUE: Established a “one–of-a-kind” hand made jewelry business in 2007 called Quinnessentials,
a line of statement pieces or ”entrance makers”. Become a vendor for Saks Fifth Avenue, Short
Hills, NJ, with in-store trunk shows and fashion show involvement.
DIVERSE: Have taken numerous art courses at diverse venues from the New School, New York, New
Jersey Center for Visual Arts to having attended workshops in Santa Fe, Maine and Provence. Most
recently focused on developing as an accomplished Watercolor artist.
WELL TRAVELLED: Have traveled globally which has expanded my awareness of other cultures and
their interpretation of beauty and its application to art, photography, jewelry and textile design.
DETAIL ORIENTED: Hands on in the creative process, from the planning, renovation, and decorating
of three homes, to organizing the details in numerous trips, to planning the perfect event.
MARKETING HISTORY
HALSTON BORGHESE, INC.
PRINCESS MARCELLA BORGHESE
VICE PRESIDENT, MARKETING 7/93-9/94
Lead the marketing direction for a unique brand with significant growth potential. Clarified and
built upon the brand’s unique Italian niche: Montecatini/ Spa inspired skincare, Moda
Borghese/Milan runway inspired color, and Fragrance, inspired by the passion of Italy itself.
Implemented a short-term promotional calendar to minimize production restraints. Identified need
gaps within the line and created a two-year launch calendar. Successfully launched new
categories of business, Fragrance & Sun. Focused support dollars on achieving the potential of the
big ideas.
Provided direction for the entire support program from national advertising to creative on all print
materials. Developed new sales tools to simplify communication and maximize productivity given
minimal staffing. Initiated packaging redesign to maximize profit without downgrading image.
Was spokesperson for the brand in print media, public events and retail sales presentations as well
as trade publications.
2. ESTEE LAUDER CORPORATION 10/80-7/93
CLINIQUE LABORATORIES, INC. 4/91-7/93
EXECUTIVE DIRECTOR, MAKEUP MARKETING 8/92-7/93
EXECUTIVE DIRECTOR, MAKEUP AND FRAGRANCE MARKETING 4/91-8/92
Successfully ran the largest Makeup business in Department Store distribution, contributing nearly
$250mm annually. Responsible for stepping up new product launch strategy as well as clarifying
existing product positions and maintaining the existing business.
Developed a 3-year product strategy positioned to maximize Clinique’s existing consumer base as
well as introduce new vehicles to expand beyond the young consumer base to meet the needs of
a growing ethnic population via shade extensions and reformulations as well as capture the older,
more affluent consumer.
Initiated 18-month timetables to coordinate Marketing and Production issues and meet ship dates.
Established a basic sales strategy to maximize cross promotion based upon consumer preference
rather than fashion trends. Enhanced Clinique’s position on environmental awareness as well as
profitability by eliminating waste in packaging.
ESTEE LAUDER, INC.
EXECUTIVE DIRECTOR, TREATMENT MARKETING, ESTEE LAUDER SKINCARE 1/87-11-89
DIRECTOR, TREATMENT MARKETING, ESTEE LAUDER SKINCARE 10/85-1/87
MANAGER, MAKEUP MARKETING, ESTEE LAUDER SKINCARE 10/84-10/85
Successfully transitioned from Field Sales to Marketing in the New York office, even taking a
demotion for the opportunity to do so, proving my Sales and Creative background invaluable.
Handled all aspects of a $100mm skincare division from execution of major product launches to
on-going basic business support. Responsible for cost of goods, pricing, forecast accuracy as well
as brand development. Developed timetables and coordinated all facets of product launches
from weekly production meetings to creative brainstorming for in store support materials and
events.
Handled annual brand review verbal & written presentations to the CEO and President as well as
marketing presentations at the global field sales meetings as well as international press
presentations. Executed training videos for major launches.
Successfully launched the two largest and most complex single product introductions of its time:
Eyezone Repair Gel and Future Perfect. Initiated “synergistic testing” to promote cross selling.
Developed 18 month timetables to and conducted weekly operations meetings to meet
production dates and trouble shoot potential problems.
Helped develop the marketing skills of junior executives into that of promotable professionals.
Attended Conferences on the Aging, which provided insight on packaging modifications required
to attract and keep the affluent aging population and implemented these changes for the entire
brand.
Conducted competitive reviews of products and services for Estee Lauder Spa division.
3. SALES HISTORY
ESTEE LAUDER, INC.
REGIONAL FIELD SALES MANAGER, NEW YORK METRO MARKET 11/89-4/91
REGIONAL MARKETING MANAGER, PHILADELPHIA MARKET 3/83-10/84
ACCOUNT EXECUTIVE, NEW JERSEY MARKET 10/80-3/83
CHARLES REVSON, ULTIMA11
COUNTER MANAGER, JOHN WANAMAKER, PHILADELPHIA 10/79-10/80
STRAWBRIDGE & CLOTHIER, PHILADELPHIA
ESTEE LAUDER BEAUTY ADVISOR 1/75-10/79
Worked my way up from an in-store beauty consultant to Manager of the largest sales region in the
country, New York, a $70mm market.
Responsible for programming the total marketing calendar, product launch advertising and basic
business support. Handled all sales related issues (space and location, staffing, advertising, etc.) as
well as their fiscal responsibility.
Developed a strong rapport with the retail community. Initiated In-store special events with local
press opportunities to develop brand awareness and profitability versus costly gift programs.
Reorganized the sales management team to a core group of team players significantly improving
morale.
Established a detailed tracking system to get budgets back on track.
OTHER INTERESTS
Am wife to a retired New Jersey radio station owner/executive, former two-term Board Member of
the National Association of Broadcasters and former president of the New Jersey Association of
Broadcasters.
Served on the Board of the Guild of Creative Art in Shrewsbury, New Jersey. Also served on the
fundraising committee.
Have served as Entertainment Chair at the Spring Lake Bath and Tennis Club, Chair of the Fashion
Show, Captain of the Tennis Team.
Love to create, entertain, travel and dance.
References available upon request.