1. A REPORT ON THE ORGANIZATION
STUDY AT
“JOSCO RUBBER (PONDY) PVT LTD”
(FISCHER)
SHIJO T SAM

2. INDUSTRY PROFILE
Footwear consist of garment worm on the feet, for fashion,
protection against the environment.
 Footwear is estimated to have started its long history of
human use during the ice age, some 5 million years ago.
The first modern footwear industry was started in 1887.

3. Indian leather industry is the core strength of the Indian footwear
industry. It is the engine of growth for the entire Indian leather
industry and India is the second largest global producer of
footwear after China
Several kinds of Footwear Design & Technology courses are
available in India.
Indian leather footwear industry is growing at modest rate in the
last one decade. India currently exports 115 million pairs of
footwear India has a negligible share in global export of footwear

4. OBJECTIVE OF THE STUDY
 This would help to get a practical and real time experience about
various aspect concerned with the organization.
 To understand the different operations and their overall functions
in an organization.
 To study the organizational structure and hierarchical level.

5.  To know the various departments such as marketing, financing, operations,
human resource management etc.
 To study how the various managerial activities like planning, organizing,
directing, and controlling the various departments to achieve
organizational goals.

6. COMPANY PROFILE
 Name of the company : JOSCO RUBBER (PONDY) PVT LTD
 Place of the company : Kozhikode
 Category of industry : manufacture of footwear
 Status : registered partnership
 Year Of establish : 1972
 Brand name : Fischer
 Brand Ambassador : cine actress Bhavana

7. ORGANIZATION STRUCTURE
Board of Directors
C.E.O
Personal Production Finance and
administration
Marketing
Supervisor Accountant Office assistant
Sales promotion Advertisement Market researchChannels of
distribution
Skilled labours Semi-skilled
labours
UN skilled
labours

8. PRODUCTS OF JOSCO RUBBERPONDY PVT LTD
 STROLLERS
 STROLLERS GOLD
 DIVA (LADIES)
 ICE (LIGHT WEIGHTED)
 LEATHER LITES
 EXECUTIVE
 RUUBER FOOTWEAR
 METHIYADI
 COLORS
 HAWAI

9. FUNCTIONAL DEPARTMENTS
 MARKETING DEPARTMENT
 PRODUCTION DEPARTMENT
 FINANCE DEPARTMENT
 PURCHASE DEPARTMENT
 HUMAN RESOURCE DEPARTMENT
oFINANCE DEPARTMENT

10. SWOT ANALYSIS
 STRENGTHS
 The company using modern technology in production.
 The company always maintains good employer- employee
relationship
 The company follow Made to Order system.
 Josco company follow Lead time purchase
 All the records are computerised.

11.  WEAKNESS
 Lack of space management in the production Centre
 Lack of trained employees in the firm.
 Non availability of raw materials in local markets.
 The company don’t have proper sales promotion activities

12.  OPPORTUNITY
 The company have wide scope for Geographical expansion
 Export market exploration and exploitation.
 THREATS
• Fluctuating price of raw materials.
• Entry of multinationals in domestic market
• Change in customer taste and preferences.
• Changing govt policies.
• Competition from other brands.

13. FINDINGS
 JOSCO give more importance to the variety of product
 The prices of JOSCO products are very reasonable when
compared to similar brands.
 The main advantage of the company is the
implementation of made to order in the production unit.
 The company always maintains good employer
employee relations.
 No good canteen facility.

14. SUGGESTIONS
 Advertisements have a vital role in every industry. So the company should make
advertisement with changing trend and preference of consumers.
 Better media planning with more concentration on television is necessary.
 The company should provide more consideration to the models of teenagers and
youngsters.
 The company should introduce innovative models to attract customers.
 Introduce good canteen facility.
 They must recruit a welfare officer for the Organization.
 Company should maintain separate department for Research and Development.

15. THANK YOU