The document provides tips for becoming a copywriter for video scripts. It defines a video script as the blueprint for a digital video, including scenes, dialogue and action. Video scripts are in demand from companies creating marketing videos. Freelance copywriters can earn $2-300 per scripted minute. The document advises determining the purpose, audience and desired action for the video. It also recommends keeping scripts succinct and including a clear call to action. Mastering video scripts is a profitable skill that can be repeated for different clients.

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POPULAR & PROFITABLE:
How to Become a
Copywriter – video script
basics
MY MOST POWERFUL TIPS FROM
WORKING WITH PAYING CLIENTS SINCE
2011

2. FreelanceYourFuture.com
What is a video script?
FreelanceYourFuture.com
MY MOST POWERFUL TIPS FROM
WORKING WITH PAYING CLIENTS SINCE
2011
• As the name suggests, a video script is
the blueprint for a digital (corporate) video
and is a time-based sequence of scenes,
dialogue and action that will appear in the
video.
• I have written with and without scene
direction (visuals) i.e. just the words

3. FreelanceYourFuture.com
Why video scripts?
FreelanceYourFuture.com
MY MOST POWERFUL TIPS FROM
WORKING WITH PAYING CLIENTS SINCE
2011
They’re in demand and profitable
• Many companies are turning to video
• They pay well – depends on length
@ $2-300 per scripted minute
• Once mastered, rinse and repeat – just use
a little imagination for the visuals!

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Planning your video script
FreelanceYourFuture.com
MY MOST POWERFUL TIPS FROM
WORKING WITH PAYING CLIENTS SINCE
2011
Purpose, audience, action
• What is the purpose of the video script
• Who is your audience (persona)
• What action do you want viewers to take?
PREVIOUS VIDEO: “CRITICAL ADVICE: How to Become a
Copywriter Who Exploits Personas For Profit”

5. FreelanceYourFuture.com
Planning your video script
FreelanceYourFuture.com
MY MOST POWERFUL TIPS FROM
WORKING WITH PAYING CLIENTS SINCE
2011
Value proposition
• What value will your video script bring to the viewer and why will it
encourage them to take the action you want them to take?

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Get to the point
FreelanceYourFuture.com
MY MOST POWERFUL TIPS FROM
WORKING WITH PAYING CLIENTS SINCE
2011
A video script is short
• Be succinct, relevant and compelling

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Example video script
FreelanceYourFuture.com
MY MOST POWERFUL TIPS FROM
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2011

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Summing up video scripts
FreelanceYourFuture.com
MY MOST POWERFUL TIPS FROM
WORKING WITH PAYING CLIENTS SINCE
2011
What you need to know…
• Know who you’re writing for and why
• Keep it short and to the point
• Include a CTA (call to action)
• In high demand
• A skill that can be learned and easily duplicated
• Needs a little imagination to write visuals
• Chance to work with large corporates!

9. FreelanceYourFuture.com
Summing up video scripts
FreelanceYourFuture.com
MY MOST POWERFUL TIPS FROM
WORKING WITH PAYING CLIENTS SINCE
2011
The full video presentation here:
https://youtu.be/VSCBwl_qXrU