The document discusses various topics related to technology and digital media, including the rise of online shopping platforms and e-commerce websites in Sri Lanka, top social media marketing trends for 2014, the popularity and subsequent removal of the mobile game Flappy Bird, and how connected smart technologies will continue to augment humanity in the coming year. It also mentions the successful use of personalized apps like McDonald's app in the Netherlands and highlights an educational WWF app bringing users closer to stories of various animal species.

1. The use of Digital
Medium

2. Local
Social Media
Use of technology

3. Local

4. iPhone 5S launch
The partnership
with Dialog
Installment plans
iPhone 5s in Sri Lanka

5. 10 Christmas Gadgets (Available In Sri Lanka)
Silicon Power Portable Charger,
Logitech Wireless Keyboard,
Asus O! Play Mini, Vodafone MiFi Router,
Apple TV, Skyartec Model Aircraft ,
Yamaha Stereo,
GoPro Hero 3+ , Google Nexus 5,
The Sony Playstation 4
http://www.yamu.lk/10-christmas-
gadgets-available-in-sri-lanka.html

6. The rise of Online shopping platforms
(E-commerce websites)

7. Brands using Facebook as
the sole communication platform
https://www.facebook.com/LuvEs
ence?fref=ts

8. Frequent use of photo comments

9. Social Media

10. The Top 7 Social Media Marketing Trends
That Will Dominate 2014
http://www.forbes.com/sites/jays
ondemers/2013/09/24/the-top-
7-social-media-marketing-trends-
that-will-dominate-2014/2/

11. How Facebook's Machines Got So Good
At Recognizing Your Face
http://www.fastcolabs.com/3028
414/how-facebooks-machines-
got-so-good-at-recognizing-your-
face?utm_source=facebook

12. What’s Trending on Twitter Right Now?
http://www.hashtags.org/trendin
g-on-twitter/

13. Farewell, Flappy Bird
It's gone!! The popular mobile game
that was beloved and sometimes
hated by millions of users was recently
removed from app stores by the man
who created it, Mr.Nguyen, who is
based in Vietnam. “
While those who had already
downloaded Flappy Bird prior still have
access, but many will never get the
opportunity to play this game.
http://www.telegraph.co.uk/technolog
y/10626852/Flappy-Bird-to-be-taken-
down-after-ruining-creators-life.html

14. Use of technology

15. 2014, The year ahead for... Technology?
According to Gregory Roekens, smart
tech developments that connect the
digital world to the physical will see
the human race augment itself even
further in the year ahead.
http://www.brandrepublic.com/news
/1226166/

16. “Once your pages are scanned,
you can get flexible with them
between devices and platforms.”
http://modnotebooks.com/
Paper Notebooks Come With Digital Backup

17. The campaign will urge changes in
both behavior and policy on issues
ranging from enhancing water
management to ending open-air
defecation. The campaign includes a
series of posters, a dedicated website
(http://www.toilettrek.org), and a
game available on desktop and
mobile that dramatizes the dire
situations faced by those who are
forced to defecate in the open.
http://www.unicef.org/toilets4all/
“Access Denied”

18. Low-cost cargo bicycles and
an SMS-based incentives
platform offering convenient
household recycling services
in densely populated,
low-income neighborhoods
in Nigeria.
http://www.youtube.com/watch?f
eature=player_embedded&v=Tqng
OUgy4d8
Recycling

19. The McDonald’s app
is a successful marketing
programme, that allows
McDonald’s Netherlands to
deliver
a personalized service;
offer vouchers, updated
in real time, tailored to
personal taste, weather,
time, location and more.
http://www.thefwa.com/m
obile/mcdonald-s-
netherlands-app
Personalised Apps

20. Educational
WWF Together App
Experience the world’s most
amazing animals in one app —
together.
This award-winning interactive
experience brings you closer
to the stories of elephants,
whales, rhinos and other
fascinating species. Discover
their lives and the work
of WWF in a way you’ve never
seen before.
http://worldwildlife.org/pages/t
he-world-s-most-amazing-
animals-in-one-app

21. Consumer-electronics-show
Amid CES Gadgets, TV Still
Works for Marketers. While
there are some ad dollars
shifting from TV to digital, the
importance of TV isn't expected
to change, the agency
executives said. "People are still
watching more than four hours
of live TV a day on average,"
said Stuart Sproule, president,
TBWA's Digital Arts Network.
http://adage.com/article/consu
mer-electronics-show/amid-ces-
gadgets-tv-works-
marketers/290965/

22. Thank You !
A quarterly presentation prepared
by Leo Burnett (SL)
Brand Planning Team
April - 2014