SlideShare a Scribd company logo

Motivasi dan kebutuhan

•Download as PPT, PDF•
•
K
Kukuhp

Perilaku bisnis

EducationTechnologyBusiness
1 of 3
BAB 2. MOTIVASI DAN KEBUTUHAN Buku Perilaku Konsumen : Teori dan Penerapannya dalam Pemasaran Prof. Dr. Ir. Ujang Sumarwan, M.Sc. disusun oleh : Kukuh Prakoso H34090119
Definisi Motivasi ,[object Object],[object Object],[object Object]
 

Recommended

Pertemuan 6
Pertemuan 6Pertemuan 6
Pertemuan 6Indra Abdam Muwakhid
 
Bab 14 kelompok acuan dan keluarga
Bab 14 kelompok acuan dan keluargaBab 14 kelompok acuan dan keluarga
Bab 14 kelompok acuan dan keluargaJudianto Nugroho
 
Pertemuan 7
Pertemuan 7Pertemuan 7
Pertemuan 7Indra Abdam Muwakhid
 
Perilaku konsumen prof ujang 6 knowledge
Perilaku konsumen prof ujang 6 knowledgePerilaku konsumen prof ujang 6 knowledge
Perilaku konsumen prof ujang 6 knowledgeSEKOLAH BISNIS INDONESIA
 
Pp pengrsn t laku
Pp pengrsn t lakuPp pengrsn t laku
Pp pengrsn t lakuRobishah Din
 
Perilaku konsumen prof ujang 5. proses belajar konsumen www.sekolahbisnisind...
Perilaku konsumen prof ujang 5. proses belajar konsumen www.sekolahbisnisind...Perilaku konsumen prof ujang 5. proses belajar konsumen www.sekolahbisnisind...
Perilaku konsumen prof ujang 5. proses belajar konsumen www.sekolahbisnisind...SEKOLAH BISNIS INDONESIA
 
Perilaku konsumen prof ujang 8. budaya
Perilaku konsumen prof ujang 8. budayaPerilaku konsumen prof ujang 8. budaya
Perilaku konsumen prof ujang 8. budayaSEKOLAH BISNIS INDONESIA
 
SOSIOLOGI PENDIDIKAN; KETERKAITAN ANTARA PEMBELAJARAN DAN KOGNISI, SERTA MOTI...
SOSIOLOGI PENDIDIKAN; KETERKAITAN ANTARA PEMBELAJARAN DAN KOGNISI, SERTA MOTI...SOSIOLOGI PENDIDIKAN; KETERKAITAN ANTARA PEMBELAJARAN DAN KOGNISI, SERTA MOTI...
SOSIOLOGI PENDIDIKAN; KETERKAITAN ANTARA PEMBELAJARAN DAN KOGNISI, SERTA MOTI...Dadang DjokoKaryanto
 

Recommended

Pertemuan 6
Pertemuan 6Pertemuan 6
Pertemuan 6Indra Abdam Muwakhid
 
Bab 14 kelompok acuan dan keluarga
Bab 14 kelompok acuan dan keluargaBab 14 kelompok acuan dan keluarga
Bab 14 kelompok acuan dan keluargaJudianto Nugroho
 
Pertemuan 7
Pertemuan 7Pertemuan 7
Pertemuan 7Indra Abdam Muwakhid
 
Perilaku konsumen prof ujang 6 knowledge
Perilaku konsumen prof ujang 6 knowledgePerilaku konsumen prof ujang 6 knowledge
Perilaku konsumen prof ujang 6 knowledgeSEKOLAH BISNIS INDONESIA
 
Pp pengrsn t laku
Pp pengrsn t lakuPp pengrsn t laku
Pp pengrsn t lakuRobishah Din
 
Perilaku konsumen prof ujang 5. proses belajar konsumen www.sekolahbisnisind...
Perilaku konsumen prof ujang 5. proses belajar konsumen www.sekolahbisnisind...Perilaku konsumen prof ujang 5. proses belajar konsumen www.sekolahbisnisind...
Perilaku konsumen prof ujang 5. proses belajar konsumen www.sekolahbisnisind...SEKOLAH BISNIS INDONESIA
 
Perilaku konsumen prof ujang 8. budaya
Perilaku konsumen prof ujang 8. budayaPerilaku konsumen prof ujang 8. budaya
Perilaku konsumen prof ujang 8. budayaSEKOLAH BISNIS INDONESIA
 
SOSIOLOGI PENDIDIKAN; KETERKAITAN ANTARA PEMBELAJARAN DAN KOGNISI, SERTA MOTI...
SOSIOLOGI PENDIDIKAN; KETERKAITAN ANTARA PEMBELAJARAN DAN KOGNISI, SERTA MOTI...SOSIOLOGI PENDIDIKAN; KETERKAITAN ANTARA PEMBELAJARAN DAN KOGNISI, SERTA MOTI...
SOSIOLOGI PENDIDIKAN; KETERKAITAN ANTARA PEMBELAJARAN DAN KOGNISI, SERTA MOTI...Dadang DjokoKaryanto
 
Bab 6. sikap dan tujuan
Bab 6. sikap dan tujuanBab 6. sikap dan tujuan
Bab 6. sikap dan tujuanJudianto Nugroho
 
Teori perilaku terencana
Teori perilaku terencanaTeori perilaku terencana
Teori perilaku terencanaKartika Nindria Pertiwi
 
Consumer Food Behaviour & Food Choices 2015
Consumer Food Behaviour & Food Choices 2015Consumer Food Behaviour & Food Choices 2015
Consumer Food Behaviour & Food Choices 2015Asian Food Regulation Information Service
 
4.teori motivasi,content theories
4.teori motivasi,content theories4.teori motivasi,content theories
4.teori motivasi,content theoriesDERIANSIH
 
Psikologi Kognitif
Psikologi KognitifPsikologi Kognitif
Psikologi Kognitifsafarid
 
Modul ppg 2_pkb_3103
Modul ppg 2_pkb_3103Modul ppg 2_pkb_3103
Modul ppg 2_pkb_3103Nurdinie Hasri
 
Pengurusan tingkah laku
Pengurusan tingkah lakuPengurusan tingkah laku
Pengurusan tingkah lakuskke1
 
Manajemen stratejik 14
Manajemen stratejik 14Manajemen stratejik 14
Manajemen stratejik 14Judianto Nugroho
 
Teori belajar
Teori belajar Teori belajar
Teori belajar Yuliana
 
Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...
Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...
Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...Donasian Mbonea
 
motivation.pptx
motivation.pptxmotivation.pptx
motivation.pptxsujitha108318
 
HBO-MOTIVATION-Presentation.pptx
HBO-MOTIVATION-Presentation.pptxHBO-MOTIVATION-Presentation.pptx
HBO-MOTIVATION-Presentation.pptxJeromeManabat
 
motivation pdf.pptx
motivation pdf.pptxmotivation pdf.pptx
motivation pdf.pptxHodaSayed6
 
MOTIVATION
MOTIVATIONMOTIVATION
MOTIVATIONRidaNaz8
 
Motivation- Psychology
Motivation- PsychologyMotivation- Psychology
Motivation- PsychologySherwood College of Nursing, Barabanki, Uttar Pradesh
 
Motivational theory
Motivational theoryMotivational theory
Motivational theorypraveenPatel57
 
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...M56BOOKSTORE PRODUCT/SERVICE
 
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Celine George
 
Crayon Activity Handout For the Crayon A
Crayon Activity Handout For the Crayon ACrayon Activity Handout For the Crayon A
Crayon Activity Handout For the Crayon AUnboundStockton
 
MENTAL STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docxMENTAL STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docxPoojaSen20
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introductionMaksud Ahmed
 
Introduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher EducationIntroduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher Educationpboyjonauth
 

More Related Content

Viewers also liked

4.teori motivasi,content theories
4.teori motivasi,content theories4.teori motivasi,content theories
4.teori motivasi,content theoriesDERIANSIH
 
Psikologi Kognitif
Psikologi KognitifPsikologi Kognitif
Psikologi Kognitifsafarid
 
Pengurusan tingkah laku
Pengurusan tingkah lakuPengurusan tingkah laku
Pengurusan tingkah lakuskke1
 
Teori belajar
Teori belajar Teori belajar
Teori belajar Yuliana
 

Viewers also liked (9)

Bab 6. sikap dan tujuan
Bab 6. sikap dan tujuanBab 6. sikap dan tujuan
Bab 6. sikap dan tujuan
 
Teori perilaku terencana
Teori perilaku terencanaTeori perilaku terencana
Teori perilaku terencana
 
Consumer Food Behaviour & Food Choices 2015
Consumer Food Behaviour & Food Choices 2015Consumer Food Behaviour & Food Choices 2015
Consumer Food Behaviour & Food Choices 2015
 
4.teori motivasi,content theories
4.teori motivasi,content theories4.teori motivasi,content theories
4.teori motivasi,content theories
 
Psikologi Kognitif
Psikologi KognitifPsikologi Kognitif
Psikologi Kognitif
 
Modul ppg 2_pkb_3103
Modul ppg 2_pkb_3103Modul ppg 2_pkb_3103
Modul ppg 2_pkb_3103
 
Pengurusan tingkah laku
Pengurusan tingkah lakuPengurusan tingkah laku
Pengurusan tingkah laku
 
Manajemen stratejik 14
Manajemen stratejik 14Manajemen stratejik 14
Manajemen stratejik 14
 
Teori belajar
Teori belajar Teori belajar
Teori belajar
 

Similar to Motivasi dan kebutuhan

Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...
Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...
Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...Donasian Mbonea
 
HBO-MOTIVATION-Presentation.pptx
HBO-MOTIVATION-Presentation.pptxHBO-MOTIVATION-Presentation.pptx
HBO-MOTIVATION-Presentation.pptxJeromeManabat
 
motivation pdf.pptx
motivation pdf.pptxmotivation pdf.pptx
motivation pdf.pptxHodaSayed6
 
MOTIVATION
MOTIVATIONMOTIVATION
MOTIVATIONRidaNaz8
 

Similar to Motivasi dan kebutuhan (7)

Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...
Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...
Ud44132 bhu52973 173174_essay on motivation and employee performance - aiu(fi...
 
motivation.pptx
motivation.pptxmotivation.pptx
motivation.pptx
 
HBO-MOTIVATION-Presentation.pptx
HBO-MOTIVATION-Presentation.pptxHBO-MOTIVATION-Presentation.pptx
HBO-MOTIVATION-Presentation.pptx
 
motivation pdf.pptx
motivation pdf.pptxmotivation pdf.pptx
motivation pdf.pptx
 
MOTIVATION
MOTIVATIONMOTIVATION
MOTIVATION
 
Motivation- Psychology
Motivation- PsychologyMotivation- Psychology
Motivation- Psychology
 
Motivational theory
Motivational theoryMotivational theory
Motivational theory
 

Recently uploaded

KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...M56BOOKSTORE PRODUCT/SERVICE
 
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Celine George
 
Crayon Activity Handout For the Crayon A
Crayon Activity Handout For the Crayon ACrayon Activity Handout For the Crayon A
Crayon Activity Handout For the Crayon AUnboundStockton
 
MENTAL STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docxMENTAL STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docxPoojaSen20
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introductionMaksud Ahmed
 
Introduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher EducationIntroduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher Educationpboyjonauth
 
_Math 4-Q4 Week 5.pptx Steps in Collecting Data
_Math 4-Q4 Week 5.pptx Steps in Collecting Data_Math 4-Q4 Week 5.pptx Steps in Collecting Data
_Math 4-Q4 Week 5.pptx Steps in Collecting DataJhengPantaleon
 
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPTECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPTiammrhaywood
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxiammrhaywood
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactdawncurless
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionSafetyChain Software
 
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...Marc Dusseiller Dusjagr
 
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Sapana Sha
 
Class 11 Legal Studies Ch-1 Concept of State .pdf
Class 11 Legal Studies Ch-1 Concept of State .pdfClass 11 Legal Studies Ch-1 Concept of State .pdf
Class 11 Legal Studies Ch-1 Concept of State .pdfakmcokerachita
 
How to Make a Pirate ship Primary Education.pptx
How to Make a Pirate ship Primary Education.pptxHow to Make a Pirate ship Primary Education.pptx
How to Make a Pirate ship Primary Education.pptxmanuelaromero2013
 
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptxOrganic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptxVS Mahajan Coaching Centre
 
Solving Puzzles Benefits Everyone (English).pptx
Solving Puzzles Benefits Everyone (English).pptxSolving Puzzles Benefits Everyone (English).pptx
Solving Puzzles Benefits Everyone (English).pptxOH TEIK BIN
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityGeoBlogs
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationnomboosow
 

Recently uploaded (20)

KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
KSHARA STURA .pptx---KSHARA KARMA THERAPY (CAUSTIC THERAPY)————IMP.OF KSHARA ...
 
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
Incoming and Outgoing Shipments in 1 STEP Using Odoo 17
 
Crayon Activity Handout For the Crayon A
Crayon Activity Handout For the Crayon ACrayon Activity Handout For the Crayon A
Crayon Activity Handout For the Crayon A
 
MENTAL STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docxMENTAL STATUS EXAMINATION format.docx
MENTAL STATUS EXAMINATION format.docx
 
microwave assisted reaction. General introduction
microwave assisted reaction. General introductionmicrowave assisted reaction. General introduction
microwave assisted reaction. General introduction
 
Introduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher EducationIntroduction to ArtificiaI Intelligence in Higher Education
Introduction to ArtificiaI Intelligence in Higher Education
 
_Math 4-Q4 Week 5.pptx Steps in Collecting Data
_Math 4-Q4 Week 5.pptx Steps in Collecting Data_Math 4-Q4 Week 5.pptx Steps in Collecting Data
_Math 4-Q4 Week 5.pptx Steps in Collecting Data
 
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPTECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
ECONOMIC CONTEXT - LONG FORM TV DRAMA - PPT
 
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptxSOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
SOCIAL AND HISTORICAL CONTEXT - LFTVD.pptx
 
Accessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impactAccessible design: Minimum effort, maximum impact
Accessible design: Minimum effort, maximum impact
 
Mastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory InspectionMastering the Unannounced Regulatory Inspection
Mastering the Unannounced Regulatory Inspection
 
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
“Oh GOSH! Reflecting on Hackteria's Collaborative Practices in a Global Do-It...
 
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111Call Girls in Dwarka Mor Delhi Contact Us 9654467111
Call Girls in Dwarka Mor Delhi Contact Us 9654467111
 
Class 11 Legal Studies Ch-1 Concept of State .pdf
Class 11 Legal Studies Ch-1 Concept of State .pdfClass 11 Legal Studies Ch-1 Concept of State .pdf
Class 11 Legal Studies Ch-1 Concept of State .pdf
 
9953330565 Low Rate Call Girls In Rohini Delhi NCR
9953330565 Low Rate Call Girls In Rohini Delhi NCR9953330565 Low Rate Call Girls In Rohini Delhi NCR
9953330565 Low Rate Call Girls In Rohini Delhi NCR
 
How to Make a Pirate ship Primary Education.pptx
How to Make a Pirate ship Primary Education.pptxHow to Make a Pirate ship Primary Education.pptx
How to Make a Pirate ship Primary Education.pptx
 
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptxOrganic Name Reactions for the students and aspirants of Chemistry12th.pptx
Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
 
Solving Puzzles Benefits Everyone (English).pptx
Solving Puzzles Benefits Everyone (English).pptxSolving Puzzles Benefits Everyone (English).pptx
Solving Puzzles Benefits Everyone (English).pptx
 
Paris 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activityParis 2024 Olympic Geographies - an activity
Paris 2024 Olympic Geographies - an activity
 
Interactive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communicationInteractive Powerpoint_How to Master effective communication
Interactive Powerpoint_How to Master effective communication
 

Motivasi dan kebutuhan

  • 1. BAB 2. MOTIVASI DAN KEBUTUHAN Buku Perilaku Konsumen : Teori dan Penerapannya dalam Pemasaran Prof. Dr. Ir. Ujang Sumarwan, M.Sc. disusun oleh : Kukuh Prakoso H34090119
  • 2.
  • 3.