12. Step 3: Complete your Culture Audit (100 Best
Companies)
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13. Survey Timing
• Trust Index Survey must
be closed
• Culture Brief must be
submitted
• Once Certified, eligible
for most Best Workplaces
lists for 1 year
16. Thank You!
To learn more about certification
and becoming list eligible,
come chat with me
Editor's Notes
How to get Certified and get on Lists
Certification offers a 3rd party validation that you are a GPTW
These are just a few of the brands that rely on Great Place to Work to validate and measure their culture
A recent study showed only 49% of US employees experience qualities of great workplaces
By getting Certified, you are demonstrating to your employee recruits and your customers that you take the time to invest in your employees’ experiences
Once Certified, you’ll receive materials to promote your Certified status:
Badge
Website
Email signatures
Banners in office/stores
Profile on GPTW website
Certified for 1 year
It is important to note that you must first be GPTW Certified in order to be considered for our many Lists we produce throughout the year.
All of the companies who make our Lists are Certified
How do you get Certified? It’s a simply process really
You’ll have a Certification Portal that walks you through the whole process from beginning to end.
The first step is to launch our Trust Index survey to your employees. This survey is based on over 30 years of research and is used globally to assess workplace culture.
Typically a 2 week survey window
Gives us a full and complete picture of your organization
After completing the Trust Index survey and Culture Brief, you’ll find out immediately if you meet the Certification threshold of a 65% average survey score.
Once you’re certified, you’ll receive a profile on our website, a certification badge, and a marketing kit to show off that you’re a Certified, great place to work! Many companies use these in all their branding efforts, on their website, in their social channels, and especially in their recruiting materials to attract top talent.
Once you get Certified, it’s time to celebrate! Get creative about how to promote and celebrate your certification! You can also view our website and other certified companies’ social media pages for inspiration
How do you get Certified? It’s a simply process really
“We also have Christina Papoulias from the Marriott team here for a special announcement of our Level30 app winners. Stay tuned for those that participated to see if your name is called! Welcome Christina!”