Our maps, and the people who build them, are everywhere you need to be
We are the only dedicated location-based company with global reach
Our team of 6,000 employees, operating in 55 countries are all laser focused on delivering the world’s best map and location services
We make maps for nearly 200 countries and our products and services can be found in four out of five in-car navigation systems in North America and Europe and in mobile, web, and enterprise solutions for global industry leaders
We combine highly accurate and fresh maps with cloud technology to enable rich, real-time location experiences in a broad range of connected devices.
Influencers – Traffic conditions (rush hour v other), Holidays, Season, Accidents, Construction, School Zones, Weather, Sporting events, concerts & civic events
Historic Traffic – over 2 Trillion GPS data points.
This movie demonstrates the “80%” example of predictive traffic; show cases predictive when no dynamic model selection takes place
Demonstrates the 20% use case; when we expect a rush hour and no rush hour occurs and dynamic model selection is invoked
80 routes identified in 16 different major cities in US, Canada and Germany
Cities selected based on combination of population, traffic conditions, and relevance
Routes incorporate major highways where traffic volume and variability are high
Routes vary in length from under 30 minutes to over 2 hours
Execution
Each route was driven an average of 27,000 times between 6am and 10pm over the course of 2 months
Prior to departure, an estimated time of arrival (ETA) was calculated using predictive traffic, historical traffic patterns, and real time traffic speeds
After each drive, the difference between each ETA and the actual drive time for that trip was measured