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1. World Leading Video Ad Network
for Developers by Developers

2. About AdColony
World Leading Video Ad Network for Developers by Developers

3. About AdColony
World Leading Video Ad Network for Developers by Developers

4. Awards

5. Featured Advertising Partners

6. Featured Publishing Partners
Global
Korea

7. Practices with Major Publishers

8. Practices with Major Publishers

9. Practices with Major Publishers

10. 4 Pillars

11. Increase of Publisher’s Earning
ü Opera Mediaworks (Opera Software) 의 자회사
• 세계적인 모바일 광고 및 마케팅 플랫폼
• 글로벌 >10억 Monthly Unique Users
ü 모바일 비디오 광고의 선두주자
• HD Instant-PlayTM 모바일 비디오 기술 보유
• 글로벌 >8.5억 Monthly Unique Users
• 글로벌 >17억 Monthly Video Views
ü 믿을 수 있는 파트너
• 모바일 게임 개발사로 시작
• 끊임없는 신규 서비스 연구 및 개발 (Compass)
P L A T F O R M U P D A T E

12. HD Quality Performance
c h e c k o u t i n t e r n e t

13. Special Features
Cross Promotion + IAP Promotion + Marketing Automation

14. Life Cycle of the Games
Compass drives high volume of retention and engagement
5x More Expensive to Acquire
New Users vs. Retaining Them

15. The COMPASS
c h e c k o u t i n t e r n e t

16. CompassTM Components
IAP Marketing Tool by AdColony
*

17. Cross Promotion Video
Drive your best users to check out and install your other apps
c h e c k o u t i n t e r n e t

18. VIP Rewards System
Fully customizable, cross-app reward system provides users with rank-up rewards
c h e c k o u t i n t e r n e t

19. Rewarded Achievements
Create lasting achievements for players to strive toward, and reward them for completion
c h e c k o u t i n t e r n e t

20. IAP Promotion Video
Promote virtual items with Instant-Play™ HD video to drive in-app purchases
c h e c k o u t i n t e r n e t

21. Coming Soon to Compass

22. Message Center*
Engaging users with scheduled push and in-app notifications
Mini Ninjas
Ninjas Assemble! Come help us fight
off the minions, we’re under attack!
5 min ago

23. Rewarded Events*
Events & messaging synced and timed to create engagement campaigns

24. A/B Experiments*
Advanced segmentation with robust A/B testing capabilities

25. Audience Insights*
Track audience engagement with rewards system, and segment by VIP level, location & more

26. COMPASS
Now Available Only for
Early Access Partners
On Boarding NOW!

28. Video for Virtual Goods

29. Video for Extra Life

30. Video to Speed Up Time

31. Video In-Game

32. Video IAP promotion

33. Video in Non-Gaming Application

34. Maximizing Effectiveness

35. Best Integration
c h e c k o u t i n t e r n e t

36. ü Getting Started with SDK Integration ← Click
ü Sign up for AdColony Dash board ← Click
ü Next Games' top tips for making money ← Click
How to Start?
ü IAP vs DAU case study ← Click

37. Thank You
이정훈 부장 (John Lee)
junghoonl@opera.com
World Leading Video Ad Network
for Developers by Developers