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Andre Neumann Loreck
• VP Engineering, Mfg/Ops, Cisco Consumer Prods
• COO Pure Digital Technologies (Flip Video)
• Colgate, Sofia University
Todd Roesler
VP OF ENGINEERING & HARDWARE
• Seasoned CE engineering professional
• 14 yrs Motorola, Team lead for Iriidum, Razr 3G
• VP of Hardware Engineering for Lytro
• 4 yrs Blackberry
• BSEE Marquette, MBA University of Chicago
Andrew Zenoff
CEO | FOUNDER
• Serial Entrepreneur, Inventor
• Founded My Brest Friend, leading brand for 20 yrs, sold
worldwide
• Founded DayOne, retail/healthcare, sold in 2010
• Board, advisor, mentor, investor in wearable tech
• Guest lecturer on entrepreneurship
• BS Entrepreneurship & Marketing, Babson
Jonathan Shambroom
COO
• 20 yrs at consumer tech startups, 8 companies, 5 exits
• 2 yrs VC experience, COO, LaunchCapital
• Chief Innovation Officer, Switchfly (Travel)
• Chief Product Officer, Ning (Social Networks)
• COO, ZOZI (Adventure Experiences)
• GM, Grouper (Crackle Networks/Sony) (Video)
• Product roles: Evite, When.com, PF.Magic (all sold)
• Co Founder & Exec Chairman, ZEGO (Nutrition bars)
• Connecticut College, McGill University
Team
Wilson Sonsini Goodrich & Rosati
• Corporate Counsel (Jeffrey Saper, Vice Chair)
• Patent & Legal Strategy
Foxconn
• Contract Manufacturer
ADVISORS:
Jonathan Mariner
CFO OF MAJOR LEAGUE BASEBALL
Mark Williams
HEAD OF SALES: FLIP VIDEO, TILE, ANKI, KINSA, PRYNT, SIMPLISAFE
Regina Scully
FILM MAKER, PHILANTHROPIST
Zem Joaquin
FOUNDER OF ECOFABULOUS.COM
Rusty Robertson
CO-FOUNDER OF STAND UP TO CANCER
Jennifer Newsom
FOUNDER, THE REPRESENTATION PROJECT
Zio Ziegler
GLOBAL ARTIST
Investors & Advisors
INVESTORS:
Marc Benioff
CHAIRMAN, SALESFORCE
John & Regina Scully
SPO PARTNERS & CO.
John Griffin
CEO/FOUNDER, BLUE RIDGE CAPITAL
Jennifer Johnson
PRESIDENT, FRANKLIN TEMPLETON, OWNER, SF GIANTS
Ricky Sandler
CEO/FOUNDER, EMINENCE CAPITAL
Blake Grossman
FORMER VICE CHAIR, BLACKROCK CAPITAL
Ellen Levy
DIRECTOR, SILICON VALLEY CONNECT, VP STRATEGY, LINKEDIN
Jennifer Newsom
FOUNDER, THE REPRESENTATION PROJECT
A new dynamic platform with unique wearable devices that:
• Empowers self-expression
• Connects people around shared interests
• Stimulates things going viral
• Creates social impact
ing is the Instagram & Tweet of tomorrow
“Wear and share what you care about”
Offline 
Bumper stickers
T-shirts
Caps
Wristbands
Human beings need to express themselves
BEAM empowers self-expression offline and online simultaneously:
Sports, media, music, causes, universities, politics and culture
Online 
Profile Pictures, Filters
Social Posts & #tags
Tweets, Pictures, Videos
Blogs
Bridges Offline and Online
Brings Digital world into real world
Unleashes and amplifies self-expression
Offline cause-based expression permeates society
Caps, t-shirts, wristbands, bumper stickers, brand logo’s
Online cause-based expressions quickly go viral as millions share
Profile picture updates, posts, pics, videos, blogs, tweets,#tags, likes
BEAM answers this groundswell of cause-based expression with a dynamic
and integrated platform
II
Wear. Share. Connect. Impact.
Wearable Devices
BEAM the things you care about as an image,
video, or slideshow
Attach to:
- Clothing
- Backpacks
- Hand bags
- Baseball caps
Platform
BEAM App
- Choose from a dynamic Library of BEAMs
- Or create your own BEAMs
BEAM Content
- Most are free
- Some require micro donations
- Support the causes you care about
when you donate for their BEAMs
Social Media
- Share your BEAMS automatically on social media
Optional Funding Marketplace
- Create and sell your own BEAMs
Optional Subscriptions
- Automatically receive BEAMs you care about
Ecosystem
Content
Global, Local, Personal
- Cause
- Sports Team
- School
- Entertainment
- Politics
- Promotional
- Corporate
Wear your your way
Accessorize with
Wear on clothing, jackets, caps,
backpacks, handbags, wrists or as a
necklace
Magnet
Pin
Lanyard
Attachment Options
BEAM your support and make a difference at the same time
Donate and BEAM your support
BEAM goes viral online and offline
Subscribe and receive weekly s of dynamic, current content
Receive ShareDiscoverEngage Personalize Create
app is easy to use and powerful
2. Share on your
Social Media
1. Connect & donate
in the BEAM App
3. Upload and wear
in the real world
It’s quick, easy and viral
on your device and on social media
1. Pick
BEAMApp gives you the freedom to create
Effects, filters, icons, sliders, and more
The power of Photoshop, Instagram, and Snapchat
editing in 3 clicks
2. Edit 3. BEAM it
Any image, photo, text
Create your own s
School
Politics
Celebrities
Causes
Social
Music
Partnership Categories and User Engagement
Sports
Conferences Retail
We make money by:
• Content subscriptions (optional)
• Online transaction fees for BEAM images purchased
• Partnerships, content and advertising
• Selling devices and accessories
Future opportunities:
• Stadium BEAMing – be part of the light show
• Retail – worn by sales people
• Gaming – open platform
• Dating – visual match indicator
• Product line extensions – new form factors
: A Billion Dollar Opportunity by 2020
• 2” diameter with high-res AMOLED display
• Connects via Bluetooth to your phone
• Rechargeable battery via MicroUSB
• 24-72 hours per charge
• Stores 100’s of images, video capability
• Infrared wireless communication at concerts
Device
Assumptions
• BEAM Button V1: MSRP $79 | Average Wholesale $57 across Retail & Partner | Direct Channel $79
• BEAM Button V1 Cost: Q3/2016-Q2/2017 $45 | Q3-4/2017 $40.00 | Q1-Q2/2018 $37.50 | Q3-Q4/2018 $32.00
• BEAM receives 10% transaction fee for each BEAM Image donation w/ net balance to nonprofit
• Average monthly platform spend by user: $3 per mo.
• Average BEAM purchase: $1
Thank you
Andrew Zenoff
415.328.5200
azenoff@beamauthentic.com
Wear. Share. Connect. Impact.

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BA9240

  • 1.
  • 2. Andre Neumann Loreck • VP Engineering, Mfg/Ops, Cisco Consumer Prods • COO Pure Digital Technologies (Flip Video) • Colgate, Sofia University Todd Roesler VP OF ENGINEERING & HARDWARE • Seasoned CE engineering professional • 14 yrs Motorola, Team lead for Iriidum, Razr 3G • VP of Hardware Engineering for Lytro • 4 yrs Blackberry • BSEE Marquette, MBA University of Chicago Andrew Zenoff CEO | FOUNDER • Serial Entrepreneur, Inventor • Founded My Brest Friend, leading brand for 20 yrs, sold worldwide • Founded DayOne, retail/healthcare, sold in 2010 • Board, advisor, mentor, investor in wearable tech • Guest lecturer on entrepreneurship • BS Entrepreneurship & Marketing, Babson Jonathan Shambroom COO • 20 yrs at consumer tech startups, 8 companies, 5 exits • 2 yrs VC experience, COO, LaunchCapital • Chief Innovation Officer, Switchfly (Travel) • Chief Product Officer, Ning (Social Networks) • COO, ZOZI (Adventure Experiences) • GM, Grouper (Crackle Networks/Sony) (Video) • Product roles: Evite, When.com, PF.Magic (all sold) • Co Founder & Exec Chairman, ZEGO (Nutrition bars) • Connecticut College, McGill University Team Wilson Sonsini Goodrich & Rosati • Corporate Counsel (Jeffrey Saper, Vice Chair) • Patent & Legal Strategy Foxconn • Contract Manufacturer
  • 3. ADVISORS: Jonathan Mariner CFO OF MAJOR LEAGUE BASEBALL Mark Williams HEAD OF SALES: FLIP VIDEO, TILE, ANKI, KINSA, PRYNT, SIMPLISAFE Regina Scully FILM MAKER, PHILANTHROPIST Zem Joaquin FOUNDER OF ECOFABULOUS.COM Rusty Robertson CO-FOUNDER OF STAND UP TO CANCER Jennifer Newsom FOUNDER, THE REPRESENTATION PROJECT Zio Ziegler GLOBAL ARTIST Investors & Advisors INVESTORS: Marc Benioff CHAIRMAN, SALESFORCE John & Regina Scully SPO PARTNERS & CO. John Griffin CEO/FOUNDER, BLUE RIDGE CAPITAL Jennifer Johnson PRESIDENT, FRANKLIN TEMPLETON, OWNER, SF GIANTS Ricky Sandler CEO/FOUNDER, EMINENCE CAPITAL Blake Grossman FORMER VICE CHAIR, BLACKROCK CAPITAL Ellen Levy DIRECTOR, SILICON VALLEY CONNECT, VP STRATEGY, LINKEDIN Jennifer Newsom FOUNDER, THE REPRESENTATION PROJECT
  • 4. A new dynamic platform with unique wearable devices that: • Empowers self-expression • Connects people around shared interests • Stimulates things going viral • Creates social impact ing is the Instagram & Tweet of tomorrow
  • 5. “Wear and share what you care about”
  • 6. Offline  Bumper stickers T-shirts Caps Wristbands Human beings need to express themselves BEAM empowers self-expression offline and online simultaneously: Sports, media, music, causes, universities, politics and culture Online  Profile Pictures, Filters Social Posts & #tags Tweets, Pictures, Videos Blogs Bridges Offline and Online Brings Digital world into real world Unleashes and amplifies self-expression
  • 7. Offline cause-based expression permeates society Caps, t-shirts, wristbands, bumper stickers, brand logo’s
  • 8. Online cause-based expressions quickly go viral as millions share Profile picture updates, posts, pics, videos, blogs, tweets,#tags, likes
  • 9. BEAM answers this groundswell of cause-based expression with a dynamic and integrated platform II Wear. Share. Connect. Impact.
  • 10. Wearable Devices BEAM the things you care about as an image, video, or slideshow Attach to: - Clothing - Backpacks - Hand bags - Baseball caps Platform BEAM App - Choose from a dynamic Library of BEAMs - Or create your own BEAMs BEAM Content - Most are free - Some require micro donations - Support the causes you care about when you donate for their BEAMs Social Media - Share your BEAMS automatically on social media Optional Funding Marketplace - Create and sell your own BEAMs Optional Subscriptions - Automatically receive BEAMs you care about Ecosystem Content Global, Local, Personal - Cause - Sports Team - School - Entertainment - Politics - Promotional - Corporate
  • 13. Wear on clothing, jackets, caps, backpacks, handbags, wrists or as a necklace Magnet Pin Lanyard Attachment Options
  • 14. BEAM your support and make a difference at the same time
  • 15. Donate and BEAM your support
  • 16. BEAM goes viral online and offline
  • 17. Subscribe and receive weekly s of dynamic, current content
  • 18. Receive ShareDiscoverEngage Personalize Create app is easy to use and powerful
  • 19. 2. Share on your Social Media 1. Connect & donate in the BEAM App 3. Upload and wear in the real world It’s quick, easy and viral on your device and on social media
  • 20. 1. Pick BEAMApp gives you the freedom to create Effects, filters, icons, sliders, and more The power of Photoshop, Instagram, and Snapchat editing in 3 clicks 2. Edit 3. BEAM it Any image, photo, text Create your own s
  • 22. We make money by: • Content subscriptions (optional) • Online transaction fees for BEAM images purchased • Partnerships, content and advertising • Selling devices and accessories Future opportunities: • Stadium BEAMing – be part of the light show • Retail – worn by sales people • Gaming – open platform • Dating – visual match indicator • Product line extensions – new form factors : A Billion Dollar Opportunity by 2020
  • 23. • 2” diameter with high-res AMOLED display • Connects via Bluetooth to your phone • Rechargeable battery via MicroUSB • 24-72 hours per charge • Stores 100’s of images, video capability • Infrared wireless communication at concerts Device
  • 24. Assumptions • BEAM Button V1: MSRP $79 | Average Wholesale $57 across Retail & Partner | Direct Channel $79 • BEAM Button V1 Cost: Q3/2016-Q2/2017 $45 | Q3-4/2017 $40.00 | Q1-Q2/2018 $37.50 | Q3-Q4/2018 $32.00 • BEAM receives 10% transaction fee for each BEAM Image donation w/ net balance to nonprofit • Average monthly platform spend by user: $3 per mo. • Average BEAM purchase: $1 Thank you Andrew Zenoff 415.328.5200 azenoff@beamauthentic.com Wear. Share. Connect. Impact.

Editor's Notes

  1. CUT TO TWO BULLETS
  2. Replace with AYLAN image
  3. Include the notion that BEAMing includes BOTH digital and real world
  4. NEW PIC of the button – actual BEAM button – close-up The Button Customize and update instantly via mobile. Beam to other BEAM devices. AMOLED, Bluetooth. Create your own expression or browse and download existing ones. Connect to causes/events you care about. Donate via app w/ single touch. Share with others.