Maximize MultiMedia Output

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Maximize MultiMedia Output

  1. 1. Live & VirtualDonna MacJanuary 24, 2013
  2. 2. BioRITraditional Media, till 2009DMacVoice Productions, 2003DMacVoice & Media, A Presentation Company!Live, Audio, Video & Voiceovers
  3. 3. New-Digital MediaDigital Media Alliance Florida, definesdigital media as "the creative convergenceof digital arts, science, technology andbusiness for human expression,communication, social interaction andeducation".On the Air AND OnlineBoost SEO, 3 main ways Keywords Links Content/Video (watch!)
  4. 4. Confused, PerplexedCreating Digital Media What are the basics?1. Hire Someone2. Do It Yourself3. Combination, Manage a Media Project
  5. 5. Audio PlatformsPodcastsInterviewsNarrations Audio/Visual Slideshows iMovies Testimonial Web Movies Video iPhone Canon w/ HD Capabilities Broadcast Ready
  6. 6. Pre-ProductionGroundwork • Know Thy Business • Know Thy Audience**• Know Thy Brand/Pick Your Style • Know What Turns Them On • Know What Turns Them Off
  7. 7. Pre-Production Specifics • Who • What • When • How• Your Book/Telling Your Story
  8. 8. But beware…Alliance…Real….Natural… AUDIENCE…
  9. 9. Production• Recording/Equipment• Lighting• Audio• Images• Directing Background Camera Lens/Mic Technique Natural Stumble Audience Reaction?
  10. 10. Post Production• Assess Footage (Continuity)• Choose• Assemble, Polish, Revise, Revise• Narration• Music
  11. 11. Questions…
  12. 12. Creativity is Relative
  13. 13. Personal Relationship with the Masses
  14. 14. NaturalBoldYOU
  15. 15. “It’s technology, married with liberalarts, married with the humanitiesthat yields us the results that makesour hearts sing.”Steve Jobs 1955-2011

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