1. JERRY PIERCE
17 Broadway (413) 822-8307
Somers Point, NJ 08244 jerryp80@hotmail.com
SENIOR EXECUTIVE MANAGEMENT
High performance, results-driven Senior Merchandise Executive with a career demonstrating visionary
leadership, expertise, and distinguished performance in business start-up, turnaround, and operational
management of multi-site, national operations. Vast experience in Hardlines and Footwear merchandising. A
catalyst for change, combining tactical execution of strategic initiatives with strong leadership of staff and
development of key suppliers to capture, and enhance overall quality, business, and bottom line performance.
PROFESSIONAL EXPERIENCE
Turning Point Enterprises, LLC 2014 – Present
Owner
Service related vending company providing businesses with premier break room solutions in the beverage
industry throughout New Jersey and the Philadelphia area.
Key Accomplishments:
Built business from a zero base to $200K in gross revenue in year one
Managed all sales, marketing and branding for the company
Negotiated all contracts with clients including hotels, car dealerships, restaurants and businesses
Spencer Gifts, LLC 2009 - 2014
Vice President, New Business Development / General Merchandise Manager
Reporting directly to the CEO accountable for the management and total development of Spencer’s new retail
format, ToyZam! toy stores, including complete design of stores, real estate selection, merchandise selection,
vendor negotiations, relationship building and strategic direction for short and long term goals and growth
plans. Develop, implement and manage corporate budgets and forecasting. Full P&L responsibility.
Key Accomplishments:
Developed store format and layout from the ground up
Designed strategies for merchandise assortments and pricing
Utilized industry knowledge and contacts to build vendor/supplier base
Opened first 25 stores within 7 months
Successfully achieved all objectives in year one of operations
KB Toy’s Inc. 2007- 2009
Senior Vice President / General Merchandise Manager
Accountable for the management and development of all KB Toy formats and divisions including determining
the strategic direction for short and long term goals. Develop, implement and manage corporate budgets and
forecasting. Manage inventory flow, trend analysis, monthly and seasonal marketing plans as well as full P&L
responsibility.
Key Accomplishments:
Implemented new merchandising strategy which increased inventory exposure of surplus and
opportunity products. Resulted in improvement to gross profits and margins of over 3% and current
year over year sales results of +8%.
2. Changed promotional strategy for the 4th
quarter in 2007 that resulted in the best year over year sales
results in 6 years.
Jerry Pierce, page 2
Meijer, Inc 2006-2007
Divisional Merchandise Manager
Responsible for the management and development of the $400M Toy Division. Directed, recruited, trained and
mentored 5 buyers and support staff while developing and managing divisional budgets. Interacted with key
vendors including negotiation of annual contracts and identification of exlusive opportunities. Reviewed and
approved all merchandise assortments. Travel to Pacific Asia to source products from existing suppliers,
developed new supplier relationships and interact with overseas agents in planning and managing a $120M
import business.
Key Accomplishments:
Developed 3 year business plan to return department to profitability.
Introduced surplus and exclusive opportunity products into the product mix which generated over $15M
in incremental sales and exceeded margin plans by over 20%.
KB Toy’s Inc. 2002-2006
Vice President Merchandising / Operations
Managed operations for KB Toy Outlet Division consisting of 140 stores nationwide and Puerto Rico
Developed, implemented, and managed corporate budgets and forecasting for over 40 classifications. Full
P&L accountability. Interacted with all senior executives within corporation divisions. Maintained presence at
trade shows as well as international sourcing travel to the Far East.
Key Accomplishments:
Implemented Children’s Room Décor program leading to over $1M in incremental sales. Added new
product categories that produced incremental revenues of over $10M annually.
Re-tooled the assortment mix in the outlet division leading to a 3% increase in gross profit plan.
Consistently achieved the best year over year sales performance for all divisions within KB.
Created unique consumer promotions resulting in increased sales of 12% and a reduction of markdown
expense by 8%.
Increased gross profit by over 12% in 2 years.
Increased exposure and customer traffic to stores by developing partnerships with developers and
landlords, national and local charities, and with schools and hospitals.
Developed and implemented an Excel spreadsheet for merchandise planning that was incorporated into
the entire company.
Blain Supply / Farm & Fleet 2001-2002
Divisional Merchandise Manager – Sporting Goods and Leisure
Responsible for the overall management of the Home and Leisure Division. Developed and managed corporate
budgets within consumer electronics, sporting goods, furniture, gifts, candy and housewares departments.
Reviewed and approved all merchandise assortments and developed new business opportunities.
Key Accomplishments:
Restructured electronics division, hiring a new buyer and increasing sales by over 30% the first year.
Revamped the sporting goods division emphasizing Fitness and Golf which had little presence.
Incremental sales increased over $1.4M in 28 stores with an increase in sales of 12%.
Full P&L responsibility
3. Jerry Pierce, page 3
Egghead.com 1998-2001
Vice President, Merchandise – Sporting Goods and Leisure
Hired to build a new Sporting Goods website for this computer and electronics E-Commerce giant.
Managed the merchandising of the Egghead.com website serving over 200,000 visitors daily. Annual revenues
exceeded $400M. Created and managed budgets with full P&L responsibility. Planned quarterly and annual
sales and revenue goals. Negotiated terms with suppliers including dating, shipping, costs of goods, returns and
markdown allowances.
Key Accomplishments:
Developed the sporting goods business from the ground up producing annual revenues of over $30M in
the first year at the highest gross profits for the company
Developed other new categories that matched the demographics and mission of the company.
Negotiated online auction sales of surplus tee-times where no inventory was involved and all revenue
was 100% profit with over $5M in annual sales.
Recruited all vendors and negotiated terms that included 60% of suppliers shipping directly to customer,
25% of suppliers providing inventory on consignment and 15% of suppliers on minimum of 30 day
terms.
Developed the Home Goods business from the ground up producing $20M in gross sales and $8M in
gross profits.
Sportmart, Inc 1994-1998
Director, Team Sports
Hired to increase sales and revenues for this $90M division. Worked with the planning department to create the
annual financial goals of the division while developing Associate Buyers in the Golf and Team Sports
Categories.
Key Accomplishments:
Developed new partnership agreements with vendors and negotiation of terms.
Supervision and management of 4 buyers and other support staff
Successfully negotiated direct sales of golf equipment from Callaway, Taylor Made and Ping
Worked directly with the apparel and footwear teams to determine trends that would complement
hardlines, footwear and softlines products
Sales increased in Golf, Tennis, Hockey and Baseball categories by 12%, 8%, 8% and 6% respectively
Achieved margin increase of 300 basis points overall for the division
Redesigned golf department to include up to date vendor fixturing that enhanced the overall look and
feel.
United States Shoe Corporation 1992-1994
Men’s Buyer / Banister Factory Shoe Outlets
Recruited to achieve sales and gross profit requirements. Accountable for $100M in cost inventory, including
turnover and merchandise flow to over 160 stores. Worked closely with vendors to design strategic brand
plans. Negotiated terms, pricing and allowances. Planned inventory assortments allowing for proper blend of
private label and branded products.
Key Accomplishments:
4. Coordinated the development of a strategic plan to achieve $30M in annual sales.
Awarded the Presidents annual “Eagle” Award for exemplary service and superior results
Jerry Pierce, page 4
Endicott Johnson Corporation 1981-1992
Associate Buyer / Mens Footwear
Originally hired as an Assistant Manager at the store level. Promoted to Home Office Merchandiser in under 2
years. Working directly with the Mens Buyer, I was promoted to Associate Buyer responsible for the
management of merchandisers, negotiations with vendors, selection of products, analysis of business trends,
management of turnover rates at both store level and total business, implementation of vendor purchase orders
and subsequent tracking of product flow. Attended all major trade shows
Key Accomplishments:
Designed, coded and implemented an automated computer program that effectively issued store to store
transfer notifications of surplus product, down to sku and size. This resulted in higher efficiency at both
the home office and in stores, as well as increased sales and margins of end of cycle products
3 time recipient of Employee of the month
EDUCATION
Business Marketing
Broome Community College, Binghamton, NY