1. Jeffrey A. Nursey
3809 N. 12th
Avenue, Pensacola, FL 32503
jalannursey1@gmail.com • 850-207-6612
FOOD AND BEVERAGE DIRECTOR
PERFORMANCE PROFILE
Proven executive with decades of experience in food industry services, creative marketing,
hospitality, sales and advertising management. Consistently shows the ability to develop strong
business plans and demonstrates exceptional motivating and leadership qualities. Excels at
positioning products for success and focusing on brand awareness. Passionate about promoting
civic engagement and incorporating volunteerism into the workplace and in personal life.
PROFESSIONAL SKILLS
Strong Oral and Written Communications Skills | Analytical Skills | Problem Solving Skills
Morale Builder | Attentive Listener | Passion for Cooking | Develop Budgets | Business Math
Excels at Multitasking | Impeccable Attention to Detail | Training and Development
Microsoft Office | Financial Performance Monitoring | Time Management Skills
ACCOMPLISHMENTS
• At Wet ‘N Wild (the world’s largest water park at the time) for three consecutive
years: Increased food service revenue dollars, kept the lowest food cost percentage
(made the best gross profit) and had the lowest turnover in food service employees.
• At Wet ‘N Wild started an in-house catering department and catered large parties (up
to 11,000 attendees) for American Airlines, Michael’s, Radio Shack, Pier 1 Imports
and Hobby Lobby.
• At CBG, negotiated obtaining the exclusive rights to all the street vending in
Downtown Fort Worth.
PROFESSIONAL EXPERIENCE
Cool Kids Cook – Pensacola, FL 2007 – Present
Founder/Executive Director
Oversee operations of faith-based, non-profit foundation dedicated to teaching youth how to
cook; introducing them to healthy eating habits and encouraging them to get their families
involved in the kitchen.
Too Your Door Advertising – Pensacola, FL 2009 - Present
Founder/Chief Executive Officer
Oversee operations (including ad directing and media buying) of a direct marketing firm that
design, prints and delivers door hangers, menus and fliers to 30,000 homes per month.
CBG, Inc dba as Creative Food and Fun – Dallas/Ft. Worth, TX 1997 - 2007
Director of National Accounts
Represented the entire range of company products and services to assigned customers while
leading the customer account planning cycle. Ensured assigned customers' needs and
expectations were met or exceeded. Bid on and built (5) Coffee Haus locations that would later
become Seattle's Best Coffee inside DFW International Airport. Under Creative Food and Fun
division negotiated the exclusive rights to street vending in Fort Worth's Sundance Square.
Also, in charge of all outside street performers in a 16-block area.
2. The Country’s Best Yogurt (TCBY) – Arlington, TX 1992 - 1997
Director of National Accounts/Private Label Sales Manager
Provided branding, co-packaging, and private labeling opportunities for Americana Foods:
addressed clients’ concerns ensuring prompt resolution and directed meetings with
managers/account executives. Developed Sysco’s Cool and Classy Frozen yogurt, a Sysco-
branded product. Implemented a turn-key frozen yogurt program from point of sale to the
equipment. Also, managed a food service broker network for 25 states. Had 6 regional
managers and 23 territory salespeople as direct reports.
Henry J Meat Specialties – Las Vegas, NV 1990 - 1992
Sales Manager
Provided guidance, training and mentoring to sales staff that covered southern NV, UT, AZ and
CO. Set sales quotas and goals; created sales plans, analyzed data and assigned sales
territories.
Wet ‘N Wild (now Six Flags Hurricane Harbor) – Arlington, TX 1986 - 1990
Director of Food and Beverage
Trained, developed and mentored the management team and over 100 food service employees.
Established new business development, guest service and staffing policies / plans; developed
new programs to improve sales and customer satisfaction. Ensured compliance to consistent,
high-quality food safety, sanitation and overall workplace safety standards. Accountable for
reporting / monitoring inventory levels and transactions. Created work schedules, pricing and
tracked operating budget.
EDUCATION
University of North Texas, Denton, TX
Activities and Societies: President’s Council
CERTIFICATIONS
ServSafe Certified – Manager
PROFESSIONAL ASSOCIATIONS
National Restaurant Association
World Waterpark Association