1. For our pilot questionnaire, we asked
10 people in their teens to answer
some questions to aid in our product.

2. Do you think the police are
competent in their work
Q) Do you think
that the police
have improved
living conditions
in Leicester?
a) Yes
b) No a) Yes
b) No

3. Q) Have you ever
have an
experience
where the police Q) Do you
helped? think they
a) Yes can improve?
a) Yes
b) No
b) No

4.  These particular diagrams showed that the
teenagers believe that the police are not very
good at what they do
 Bearing in mind this is post-riots, there would be
the probability of it being biased against the
police due to the attitude the youths believe the
police hold against them
 E.g. Because many youths were engaged in the
riots, it could be interpreted that ALL youths are
capable of rioting, and will be treated as such
 This may not be the truth, but it could be an
interpretation

5. ) if so, should the
Q) Should we presenter be part
have a of the police or a
presenter? teen?
a) Yes a) Teen
b) No b) Police

6. Main focus of documentary
Q) What
would you a)showing
prefer to be Leicester
the main 0% 10% 0% Q) How much
focus of the
‘archive footage’
documentary?
40% should be used?
0%
a) minimal
60%
b) a substantial
amount
b) show
what the
police do in
relation to
teen activities
in Leicester
90%

7.  These particular diagrams show that the
youths would prefer to have a physically
absent ‘presenter’, but, if there were one
involved they would prefer that person to be
around their age
 Another thing it showed was that they would
prefer the action to be centred around what
the police really do, and that ‘archive
footage’ would help show that they have
been doing this work in previous years too

8. Q) Should we
include audio
0% extracts from vox
pops (small
interviews)? Q) Should we focus
40%
a) Yes on Leicester or the
Police?
60%
a) Leicester
b)No b)Police

9. Q) If police, how? Q) If
Leicester, how?
a) listen to a) sounds of
opinions of others Leicester market
b) listen to b) sounds of
them explaining Haymarket/Highc
their own job ross

10.  As there is no visual to ‘radio trailers’, we had to
think of ways in which we could use audio to
present what we wanted.
 With vox-pops, we could use it to gain an
understanding of the people’s opinions.
However, the public preferred to have the police
explain their own jobs. This doesn’t mean we
still can’t use the vox-pops, but it does mean
they don’t want it to be the centre-piece of the
trailer
 Using audio of iconic places in Leicester, it could
become almost ‘setting the scene’ for the
audience

11. Q) Should there
be a neutral
canvas behind
the
object/person (to
focus entirely on
Q) Should the the police)?
poster be eye-
a) Yes
catching?
a) Yes
b)No
b)No

12. Q) Should the poster stick to
Q) Should the presenter (if we stereotypes?
have one) be in the poster?
a) Yes
a) Yes
b)No
b)No

13.  For our poster, we will focus on the something eye-
catching, which will include most likely a full-body image
of a police officer.
 The police officer should be on his/her own, or have the
attention drawn to him/her. The police officer should also
be dressed in stereotypical uniform (note; we could have a
half-and-half picture, where half of the officer is standard
uniform, whilst the other is ‘undercover’ uniform)
 One of the faults we figured out too late was there was no
question asking how we could insert ‘Leicester’ into the
frame. So, for our Final Questionnaire, we decided to ask
the public what they would prefer.

14. 1. The first issue which has been highlighted is that asking if the
poster should be attention grabbing is pointless as the whole
point of a poster is that it should grab peoples attention.
2. There is no point in having a question about the iconic image of
the police which we should show as we as a team have already
decided that we are going to show a police officer in uniform.
3. Another question which was pointless was the question about
weather the radio trailer should provide information about the
documentary. The whole point of a radio trailer is to provide
information about the radio trailer.
4. What I found when giving out the pilot questionnaires is that
some people wanted more options as they felt some answers
were not what they wanted to put.
5. Another issue we faced was that at the beginning we said we
were not going to have a visible presenter and asking this
question was a waste of time as we have already said no to a
visible presenter.