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Phonegap
IsItYouOrNot
We’lltakealookathowtodecideifPhoneGapistherighttechnologytoinvestinfor
yourproject.However,beforegettingtothat,herearesomestatisticsregardingthe
forwardmarchofmobiletechnology.
WebappsarecodedwithprogramminglanguageslikeHTML5,JavaScriptandCSS3
andexecutedinabrowser.
APPLICATIONPOINTMISSION
3.Over40%ofAmericanshoppersvisit3ormorechannelsbeforemakingapur-
chase
4.70%ofmobilesearchesarefollowedbypositiveactionwithinthehour
5.Bytheyear2017,searchesfrommobiledeviceswillgenerate27.8billionmore
queriesthansearchesfromdesktop
6.AsofQ1,2014thenumberoftotaliPhoneappdownloadsexceeds27billion.
Totalappdownloadsforandroidexceeds29billion
7.Apple’sappstorerevenuefortheyear2013wasover6.4billiondollars,while
androidearnedover1.2billiondollars
8.23%ofallappstoredownloadsaregames
1.Beforetheendof2014,theworldwillhavemoremobileconnecteddevicesthan
humanbeing
2.4outof5consumersuseasmartphonetocarryouttheirshopping
Smartphone&AppUsageStats
Nowthatwehaveestablishedthatmobileisheretostayandgrow,let’sfigureout
whatkindofmobileuserexperience(UX)yourequire.
The RelentlessMarch
of
MobileTechnology
Classic
Web
UX
RWD
HTML
CSS3PROGRESSIVE
WEB APP
LOCATION
Webappsarelocatedonthecloudandareaccessedthrougha
URLonthebrowser.
LimitedaccessprivilegestodevicehardwareandAPIs.
ACCESSPRIVILEGES
AccesscanbeattainedbyusinganHTMLframework.
WORKAROUND
LOCATION
Hybridappsarelocatedanddistributedonappstoressimilarto
nativeapps.
HybridappsenjoyfullaccesstodevicehardwareandAPIswith
thehelpofplug-ins.
ACCESSPRIVILEGES
AccesstoAPIsisattainedbycombiningHTMLframeworkwitha
containerframework(PhoneGap)viameansofJavaScript
commands.
WORKAROUND
Hybridappsarehalfwebappsandhalfnativeapps.Theyare
executedinthewebviewcomponentofnativeappsandarecoded
usinglanguageslikeHTML,JavaScriptandCSS3.
NATIVE APP
LOCATION
NativeappsarelocatedanddistributedonappstoreslikeiTunes
andGooglePlayStore.
NativeappsenjoytotalaccesstoallhardwarefeaturesandAPIs.
ACCESSPRIVILEGES
AccesstoAPIisattainedusingSDKsprovidedbytheplatform.
WORKAROUND
NativeappsarecodedusingtheindigenouslanguageoftheOS
likeJava(Android)orObjective(iOS).