2. BUSCOMBES THEORY
• Buscombes theory is that genres are differentiated by icons. These come under four different
categories;
1. Location
2. Appearance
3. Tools
4. Miscellaneous
3. SAUSSURE
• This is the theory of The Signifier and The Signified
• The signifier is the sign e.g a word, colour or image (ie the colour blue)
• The signified is the concept/meaning/associations that the sign refers to (ie blue is often
associated with sadness or the sea)
4. NEALE AND RYAN
• Neale and Ryan proposed the; audience – producer – text
triangle theory
5. SHREK
• Shrek is a hybrid genre which means that it is more than one – in
this case it is fantasy, animation, comedy and adventure.
• As Shrek is a hybrid genre it appeals to a wider target audience
including families and children.
• It is easy to spot which genre it is by using Buscombes theory as
you can tell by the location that it is a fantasy film – this is
because of the use of castles and a swamp.
• Also, you can tell that it is an animation as the characters are
either not real, or animals. An example of this is donkey as he is a
donkey but is still a main character but can talk.
6. PINEAPPLE EXPRESS
• Pineapple Express is a comedy aimed at people ages 18 to early 30’s due to
the topic it is based on and the language used.
• The location of an apartment and a barn make it a comedy because it
represents everyday life and the interactions between the two friends.
• The appearance of the two guys also follow the stereotypical ’drug user’
which further adds to the humor because they are older than expected.
• Furthermore the dialogue between the two main characters makes the film
funnier as they are
7. JEEPERS CREEPERS
• Jeepers creepers is a horror movie aimed at people aged 18 and over due
to the nature of some scenes. You can tell this is a horror because of the
appearance of some characters.
• The animal in this film has taken on the looks of the people it has eaten,
therefore the look of it is very abnormal and disturbing.
• Furthermore the location is an abandoned chapel which adds the the
uncomfortable atmosphere, as we view the creature pushing dead bodies
down a pipe.
• The dialogue in Jeepers Creepers also connotes horror due to the pitch
and speed in which they are talking. The shortness of breath and quickly
spoken sentences make the audience on edge and aware of their
surroundings which further leads to a very dramatic feeling.
