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Communication is transfer of
information from one person to
another, whether or not it elicits
confidence. But the information
transferred must be understandable
to the receiver – G.G. Brown.
Communication is the intercourse
by words, letters or messages- Fred
G. Meyer.
The process of sharing
official information with
others who need to know it,
 According to the
prescribed patterns
depicted in an organization
chart
PRESIDENT
VICE-
PRESIDENT
MANAGER MANAGER
VICE-
PRESIDENT
MANAGER
INFORMATION
INSTRUCTIONS&DIRECTIVES
EFFORTSAT COORDINATION
FORMAL
COMMUNICATION
WRITTEN
LETTERS,E-MAILS
BLOG ENTRIES,
NOTICE BOARDS
BULLITENS,
MEMOS,
HAND OUTS
ORAL
PRESENTATIONS,
SPEECHS,
CONFERENCES.
Downward communication:
Instructions, directions, orders
Feedback
Upward communication:
Data required to complete
projects
Status reports
Suggestions for improvement,
new ideas
Horizontal communication:
Coordination of cooperation
 Company’s news bulletins
 Special interviews
Conferences
 Employees handbook
 Company magazines
ADVANTAGES
 Effective
 Provide close contact
between members of the
organization
 Flow of essential information
in an orderly manner
 Control over the sub-
ordinates and fixing their
responsibility
DISADVANTAGES
 Stiff, Slow & Rigid
 Channels of communication
are not perfect.
 Organizational distance,
Screening at various points
and narrow route are the
three bottlenecks in the flow
of communication.
 Meaning : It is in the form of
unofficial massages (work
related or people related) that
flow outside the officially
designed channels.
Technically called as grapevine
communication.
 Result of natural desire to
communicate with each other
freely and frequently.
 Single strand : communication in
sequence
 Gossip network : communicates to all
on non-selective basis
Y
D
C
B
A
Chain
A
JB
D H I
K
F
G
E
C
Gossip
Probability network : Individuals
communicates randomly
Cluster network : an individual
communicates to only those
whom he trusted
A
F B D
J
H
C
E
K
G I
X
Probability
A
C
D
F
J
IB
Cluster
Employees rely on the grapevine when:
They feel threatened
 Insecure
 Under stress
When communication from management
is limited.
 70% of all organizational
communication occurs at the
grapevine level
 Estimated accuracy rates:
75-90%
 An estimated 80% of
grapevine information is
oriented towards the
individual while 20% concerns
the company
ADVANTAGES
 More flexible and much
faster
 Helps in achieving better
human relations
 Fulfill the psychological
needs of the employees
DISADVANTAGES
 Information may be
distorted.
 Lacks official status and less
dependable.
 Has no definite origin &
direction.
 Leakage of confidential
information.
 Face to face discussion
Telephone
 Email
Voice messaging (Voice mail)
 Instant messaging (chatting)
FORMAL
 Has official recognition and
status as official channels
are used.
 Does not mislead the
employees.
 Speed is slow.
 Normally work related
information.
 Controllable
INFORMAL
 Lacks official status and
recognition as unofficial
channels are used.
 May misinform the
employees.
 Fast speed.
 May be work or people
related.
 Uncontrollable.

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Types Of Communication

  • 1.
  • 2.
  • 3. Communication is transfer of information from one person to another, whether or not it elicits confidence. But the information transferred must be understandable to the receiver – G.G. Brown. Communication is the intercourse by words, letters or messages- Fred G. Meyer.
  • 4.
  • 5. The process of sharing official information with others who need to know it,  According to the prescribed patterns depicted in an organization chart
  • 8. Downward communication: Instructions, directions, orders Feedback Upward communication: Data required to complete projects Status reports Suggestions for improvement, new ideas Horizontal communication: Coordination of cooperation
  • 9.  Company’s news bulletins  Special interviews Conferences  Employees handbook  Company magazines
  • 10. ADVANTAGES  Effective  Provide close contact between members of the organization  Flow of essential information in an orderly manner  Control over the sub- ordinates and fixing their responsibility DISADVANTAGES  Stiff, Slow & Rigid  Channels of communication are not perfect.  Organizational distance, Screening at various points and narrow route are the three bottlenecks in the flow of communication.
  • 11.  Meaning : It is in the form of unofficial massages (work related or people related) that flow outside the officially designed channels. Technically called as grapevine communication.  Result of natural desire to communicate with each other freely and frequently.
  • 12.  Single strand : communication in sequence  Gossip network : communicates to all on non-selective basis Y D C B A Chain A JB D H I K F G E C Gossip
  • 13. Probability network : Individuals communicates randomly Cluster network : an individual communicates to only those whom he trusted A F B D J H C E K G I X Probability A C D F J IB Cluster
  • 14. Employees rely on the grapevine when: They feel threatened  Insecure  Under stress When communication from management is limited.
  • 15.  70% of all organizational communication occurs at the grapevine level  Estimated accuracy rates: 75-90%  An estimated 80% of grapevine information is oriented towards the individual while 20% concerns the company
  • 16. ADVANTAGES  More flexible and much faster  Helps in achieving better human relations  Fulfill the psychological needs of the employees DISADVANTAGES  Information may be distorted.  Lacks official status and less dependable.  Has no definite origin & direction.  Leakage of confidential information.
  • 17.  Face to face discussion Telephone  Email Voice messaging (Voice mail)  Instant messaging (chatting)
  • 18. FORMAL  Has official recognition and status as official channels are used.  Does not mislead the employees.  Speed is slow.  Normally work related information.  Controllable INFORMAL  Lacks official status and recognition as unofficial channels are used.  May misinform the employees.  Fast speed.  May be work or people related.  Uncontrollable.