3. Communication is transfer of
information from one person to
another, whether or not it elicits
confidence. But the information
transferred must be understandable
to the receiver – G.G. Brown.
Communication is the intercourse
by words, letters or messages- Fred
G. Meyer.
4.
5. The process of sharing
official information with
others who need to know it,
According to the
prescribed patterns
depicted in an organization
chart
8. Downward communication:
Instructions, directions, orders
Feedback
Upward communication:
Data required to complete
projects
Status reports
Suggestions for improvement,
new ideas
Horizontal communication:
Coordination of cooperation
9. Company’s news bulletins
Special interviews
Conferences
Employees handbook
Company magazines
10. ADVANTAGES
Effective
Provide close contact
between members of the
organization
Flow of essential information
in an orderly manner
Control over the sub-
ordinates and fixing their
responsibility
DISADVANTAGES
Stiff, Slow & Rigid
Channels of communication
are not perfect.
Organizational distance,
Screening at various points
and narrow route are the
three bottlenecks in the flow
of communication.
11. Meaning : It is in the form of
unofficial massages (work
related or people related) that
flow outside the officially
designed channels.
Technically called as grapevine
communication.
Result of natural desire to
communicate with each other
freely and frequently.
12. Single strand : communication in
sequence
Gossip network : communicates to all
on non-selective basis
Y
D
C
B
A
Chain
A
JB
D H I
K
F
G
E
C
Gossip
13. Probability network : Individuals
communicates randomly
Cluster network : an individual
communicates to only those
whom he trusted
A
F B D
J
H
C
E
K
G I
X
Probability
A
C
D
F
J
IB
Cluster
14. Employees rely on the grapevine when:
They feel threatened
Insecure
Under stress
When communication from management
is limited.
15. 70% of all organizational
communication occurs at the
grapevine level
Estimated accuracy rates:
75-90%
An estimated 80% of
grapevine information is
oriented towards the
individual while 20% concerns
the company
16. ADVANTAGES
More flexible and much
faster
Helps in achieving better
human relations
Fulfill the psychological
needs of the employees
DISADVANTAGES
Information may be
distorted.
Lacks official status and less
dependable.
Has no definite origin &
direction.
Leakage of confidential
information.
17. Face to face discussion
Telephone
Email
Voice messaging (Voice mail)
Instant messaging (chatting)
18. FORMAL
Has official recognition and
status as official channels
are used.
Does not mislead the
employees.
Speed is slow.
Normally work related
information.
Controllable
INFORMAL
Lacks official status and
recognition as unofficial
channels are used.
May misinform the
employees.
Fast speed.
May be work or people
related.
Uncontrollable.