1. These were comments left on the YouTube on their
music video for Be There (Published on Jun 29, 2015
by SeafretVEVO)
“A new Nielsen study says teens prefer free, ad-
supported streaming over other methods of listening
to music. That finding is actually the least surprising
item in a report that puts into proper context the
ways teens -- and other age groups -- experience and
discover music.”
Therefore, this shows that the video was a success
not only through positive comments but because
although the ages of the commenters cannot be
traced studies have shown that it is most likely to be
‘teens’ and young adults leaving these comments.
TARGET AUDIENCE
https://www.youtube.com/watch?v=8INOzcCGBzY
OriginalVideo & targetaudience.
It can be implied that the target audiencefor this originalvideo is a young adult (18 to 24) as these arethe
ages of most of the personswho can be seen within the music video. It could, however, be argued thatthis
interpretation is wrong as there areolder and younger charactersshown as well. Furthermore, thevideo
isn’t targeted at a specific gender as there are both male and female iconographiesshown throughout; a woman is shown
painting her toe nails, this contrasts another scene where a man training in a gym.
