2. WHAT IS COMMUNICATION?
• Communication is passing of
information from one person to
another using a medium.
• Communication has many ways
and happens all the time.
Sender Message
Receiver
3. TYPES OF COMMUNICATION
Verbal communication
a) Oral communication
b) Written communication
Non- Verbal communication
a) Visual
b) Aural
4. VERBAL COMMUNICATION
The term verbal denotes the use of words.
Communication through use of words is
called verbal communication.
a) Oral communication
Oral communication is the
communication
through mouth.
Its more spontaneous and natural.
5. It’s a type of communication where the
sender and the receiver of the message are in
direct contact with each other.
This is one of the fastest way of
communication and all doubts can be cleared
instantly.
It can be in form of conference, meetings ,
telephone calls , public speaking etc.
6. ADVANTAGES OF ORAL
COMMUNICATION
1. Speed
2. Immediate feedback and clarification
3. Economical
4. Personal touch
5. Group communication
6. Suitable for emergency
7. DISADVANTAGES
1. No record
2. Lengthy message
3. Distortion- sometimes it misleads its
ineffective if listener is inattentive.
4. Costly devices
8. WRITTEN COMMUNICATION
Written communication involves any type of
message that makes use of the written word.
Written communication is the most
important and the most effective of any mode
of business communication. Because
whatever is written unless destroyed has
become permanent.
9.
10. ADVANTAGES
1. Accurate and precise
2. Permanent record
3. Composed in advance
4. Wide access
5. Legal document
6. No distortion
7. Suitable for lengthy messages
