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Poppyscotland’s Volunteer
Gathering 2017
Gordon Michie, Head of Fundraising
My
Poppyscotland
Journey!
Welcome
• #poppygathering
• #extramile
Welcome
The Extra Mile
Mark Bibbey
CEO
April 2017
• Why we do what we do.
• Performance 2015/16
• Relationship with RBL(S)
• What’s new?
Agenda
Poppyscotland – what we do
• Poppyscotland
provides life changing
support to our Armed
Forces community
• We reach out to those
who have served,
those still serving,
and their families
• At times of crisis and
need, we offer them
vital practical
assistance and
Support to those in need:
• Individual tailored support and funding
• Immediate Needs Grants
• Support to specialist organisations
• Advice
• Employment and skills
• Employment Support Grants
LHPF – Supported Employment.
Representing and Campaigning on
behalf of AFC
Education
What we do
• £0.5M Individual support
(969)
• 151 Access to employment
support
• Conviction disclosure Service
(23)
• Poppy Breaks (225)
• Advice Services (2700)
• Inverness Welfare Centre –
87 engaged cases and >700
enquiries handled.
• Fundraising and Poppy
2015/16
So far:
£2.6M
(end of March)
£2.2M
(can Collections – up by c £200K)
Scottish Poppy Appeal 2016
RBLS(S) – Legion Scotland
• Recognise interdependence
• Deconfliction
• Making the Poppy and
Remembrance synonymous.
• Improving fundraising potential.
potential.
• Allow LS to concentrate on
membership and comradship.
Changing Relationships
• LHPF
- Refurbish
- H&S
- Fit for Purpose
* production
*
education/marketing
- Retain character
• Gateway; SPC
• AVF Consortium.
• Kilmarnock Welfare
Centre
New Developments
Moving Poppy
Moving Poppy
Moving Poppy
Workshop 1
The Poppy Year
Sìne Ward - Poppy Appeal Organiser East
Robert McRae - Poppy Appeal Organiser West
I WILL HUNT YOU
Positive Poppy Appeal feedback
An improvement to make for this year
…………………………………..…………………………..
Positive Poppy Appeal feedback
Final suggestions from us
January to March
• Write it down
• Take a break
April to June
• Speak to the
Poppyscotland team
• Concentrate on your order
July to September
• Volunteers
• Manned collections
• Plan your local deliveries
October to December
• Distribution
• Banking and Thanking
• Don’t forget your
paperwork returns
Advice - Poppyscotland’s
Journey
The Journey to Advice
The Armed Services Advice Project (ASAP)
Views from ASAP participants
ASAP - The story so far
Questions
CONTENT
52
MEETING THE NEED
A report into addressing the needs of Veterans living in Scotland
by Poppyscotland (The Earl Haig Fund Scotland)
53
GLASGOW - LOWS
Project Management
Referral Pathways
Marketing Strategy
Evaluation
54
GLASGOW - HIGHS
Number of veterans accessing the service
Client financial gains
Increased awareness
Value for money
55
CITIZENS ADVICE SCOTLAND
56
Five regional centres
• Dundee/Fife
• Inverness
• Lanarkshire
• Renfrewshire
• Stirling
National helpline
• 0845 231 0300
Project Co-ordination
Claire Williams
ASAP Project Coordinator
What we offer
• Holistic advice on the range of topics covered
by bureaux
• Specialist knowledge and information specific
to the Armed Forces community
• Casework for clients who need a high level of
support, including appeals representation
• Referrals to, and working with, other
organisations for specific support, advice and
information as appropriate
ASAP over the years
July 2010
Initial 3 year
funding
2012
Independent review of service
validates the approach taken
and supports continuation
and expansion of service
‘Civvy Street, the new
frontline’
2013
Increased provision in
some existing areas
Introduced service to
Edinburgh and the
Lothians, and Falkirk
Council area
2014
‘Supporting the Armed Forces
Community’
Extended service to Aberdeen and
Aberdeenshire, and whole of Tayside
Police Scotland Veterans Referral
Service
2015
Extended service to Argyll and
Bute
2016 and beyond
National helpline
0808 800 1007
Ten regions
• Aberdeen and
Aberdeenshire
• Argyll and Bute
• Edinburgh and Lothians
• Falkirk
• Fife
• Inverness, Moray and
Nairn
• Lanarkshire
• Renfrewshire
• Stirling, Clackmannanshire
• Tayside
Who we help
Who we help
Areas of need
ASAP - The story so far
Year Clients Issues
2011 819 2,990
2012 1,134 4,642
2013 1,679 5,791
2014 2,266 8,784
2015 2,471 10,343
2016 2,470 11,771
ASAP - The story so far
Since the start of service in July 2010 there has been:
10,000 clients access the service
Nearly 50,000 pieces of advice given
£8,022,682 in client financial gain (which is a return of £3.73 for
every £1 of funding invested in the service
ASAP - The story so far
In April 2014 launched the Police Referral Service
Parliamentary Debates
Regularly receives positive coverage in the media
Produced social policy reports
5 year impact report
Maintained funding partners
Poppy Appeal –
Tricks of the Trade
Sally McNaught, Deputy Head of Fundraising
Christine Evans, Poppy Appeal Area Organiser,
Dunfermline
Poppy Appeal
Poppy Appeal is the largest public collection in
Scotland
Poppies and collecting tins are distributed
nationwide
Overall appeal income has grown over the years
But…..there have been changes and more are
coming
Poppy Appeal
People’s shopping
patterns have changed
Fewer people give at
their doors
People carry and use
less cash
Poppy Appeal
Christine Evans
Area Organiser, Dunfermline
• Volunteer recruitment
• Raising awareness
• Shops – window dressing competition
• Supermarkets
•Shopping
Centres –
feature
attraction
•Outside
•Cadets
support
•Local/corporate support
•Special
events &
collections
• Thank you
• Any questions?
Workshop 2
The Poppy Year
Sìne Ward - Poppy Appeal Organiser East
Robert McRae - Poppy Appeal Organiser West
I WILL HUNT YOU
Positive Poppy Appeal feedback
An improvement to make for this year
…………………………………..…………………………..
Positive Poppy Appeal feedback
Final suggestions from us
January to March
• Write it down
• Take a break
April to June
• Speak to the
Poppyscotland team
• Concentrate on your order
July to September
• Volunteers
• Manned collections
• Plan your local deliveries
October to December
• Distribution
• Banking and Thanking
• Don’t forget your
paperwork returns
Keynote speaker
Ian Gardiner
Conclusions and
evaluation forms
Isla Campbell Lupton, Volunteer Development
Manager

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Gathering 2017 Main Room Presentations

  • 4. The Extra Mile Mark Bibbey CEO April 2017
  • 5. • Why we do what we do. • Performance 2015/16 • Relationship with RBL(S) • What’s new? Agenda
  • 6. Poppyscotland – what we do • Poppyscotland provides life changing support to our Armed Forces community • We reach out to those who have served, those still serving, and their families • At times of crisis and need, we offer them vital practical assistance and
  • 7. Support to those in need: • Individual tailored support and funding • Immediate Needs Grants • Support to specialist organisations • Advice • Employment and skills • Employment Support Grants LHPF – Supported Employment. Representing and Campaigning on behalf of AFC Education What we do
  • 8. • £0.5M Individual support (969) • 151 Access to employment support • Conviction disclosure Service (23) • Poppy Breaks (225) • Advice Services (2700) • Inverness Welfare Centre – 87 engaged cases and >700 enquiries handled. • Fundraising and Poppy 2015/16
  • 9. So far: £2.6M (end of March) £2.2M (can Collections – up by c £200K) Scottish Poppy Appeal 2016
  • 10. RBLS(S) – Legion Scotland • Recognise interdependence • Deconfliction • Making the Poppy and Remembrance synonymous. • Improving fundraising potential. potential. • Allow LS to concentrate on membership and comradship. Changing Relationships
  • 11. • LHPF - Refurbish - H&S - Fit for Purpose * production * education/marketing - Retain character • Gateway; SPC • AVF Consortium. • Kilmarnock Welfare Centre New Developments
  • 15.
  • 17. The Poppy Year Sìne Ward - Poppy Appeal Organiser East Robert McRae - Poppy Appeal Organiser West
  • 18.
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  • 21. I WILL HUNT YOU
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  • 46. Positive Poppy Appeal feedback An improvement to make for this year …………………………………..………………………….. Positive Poppy Appeal feedback
  • 47.
  • 48. Final suggestions from us January to March • Write it down • Take a break April to June • Speak to the Poppyscotland team • Concentrate on your order July to September • Volunteers • Manned collections • Plan your local deliveries October to December • Distribution • Banking and Thanking • Don’t forget your paperwork returns
  • 49.
  • 51. The Journey to Advice The Armed Services Advice Project (ASAP) Views from ASAP participants ASAP - The story so far Questions CONTENT
  • 52. 52 MEETING THE NEED A report into addressing the needs of Veterans living in Scotland by Poppyscotland (The Earl Haig Fund Scotland)
  • 53. 53 GLASGOW - LOWS Project Management Referral Pathways Marketing Strategy Evaluation
  • 54. 54 GLASGOW - HIGHS Number of veterans accessing the service Client financial gains Increased awareness Value for money
  • 56. 56 Five regional centres • Dundee/Fife • Inverness • Lanarkshire • Renfrewshire • Stirling National helpline • 0845 231 0300 Project Co-ordination
  • 58. What we offer • Holistic advice on the range of topics covered by bureaux • Specialist knowledge and information specific to the Armed Forces community • Casework for clients who need a high level of support, including appeals representation • Referrals to, and working with, other organisations for specific support, advice and information as appropriate
  • 59. ASAP over the years July 2010 Initial 3 year funding
  • 60. 2012 Independent review of service validates the approach taken and supports continuation and expansion of service ‘Civvy Street, the new frontline’
  • 61. 2013 Increased provision in some existing areas Introduced service to Edinburgh and the Lothians, and Falkirk Council area
  • 62. 2014 ‘Supporting the Armed Forces Community’ Extended service to Aberdeen and Aberdeenshire, and whole of Tayside Police Scotland Veterans Referral Service
  • 63. 2015 Extended service to Argyll and Bute
  • 64. 2016 and beyond National helpline 0808 800 1007 Ten regions • Aberdeen and Aberdeenshire • Argyll and Bute • Edinburgh and Lothians • Falkirk • Fife • Inverness, Moray and Nairn • Lanarkshire • Renfrewshire • Stirling, Clackmannanshire • Tayside
  • 68.
  • 69. ASAP - The story so far Year Clients Issues 2011 819 2,990 2012 1,134 4,642 2013 1,679 5,791 2014 2,266 8,784 2015 2,471 10,343 2016 2,470 11,771
  • 70. ASAP - The story so far Since the start of service in July 2010 there has been: 10,000 clients access the service Nearly 50,000 pieces of advice given £8,022,682 in client financial gain (which is a return of £3.73 for every £1 of funding invested in the service
  • 71. ASAP - The story so far In April 2014 launched the Police Referral Service Parliamentary Debates Regularly receives positive coverage in the media Produced social policy reports 5 year impact report Maintained funding partners
  • 72.
  • 73. Poppy Appeal – Tricks of the Trade Sally McNaught, Deputy Head of Fundraising Christine Evans, Poppy Appeal Area Organiser, Dunfermline
  • 74. Poppy Appeal Poppy Appeal is the largest public collection in Scotland Poppies and collecting tins are distributed nationwide Overall appeal income has grown over the years But…..there have been changes and more are coming
  • 75. Poppy Appeal People’s shopping patterns have changed Fewer people give at their doors People carry and use less cash
  • 76. Poppy Appeal Christine Evans Area Organiser, Dunfermline
  • 79. • Shops – window dressing competition
  • 86. • Thank you • Any questions?
  • 88. The Poppy Year Sìne Ward - Poppy Appeal Organiser East Robert McRae - Poppy Appeal Organiser West
  • 89.
  • 90.
  • 91.
  • 92. I WILL HUNT YOU
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  • 117. Positive Poppy Appeal feedback An improvement to make for this year …………………………………..………………………….. Positive Poppy Appeal feedback
  • 118.
  • 119. Final suggestions from us January to March • Write it down • Take a break April to June • Speak to the Poppyscotland team • Concentrate on your order July to September • Volunteers • Manned collections • Plan your local deliveries October to December • Distribution • Banking and Thanking • Don’t forget your paperwork returns
  • 120.
  • 122. Conclusions and evaluation forms Isla Campbell Lupton, Volunteer Development Manager