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Business Leaders’ BriefingSub Title – Arial Bold (24pt)Imagery area:23.6cm wide x 9cm high18 April 2012
Jamie MartinChair, NewcastleGateshead InitiativeImagery area:23.6cm wide x 9cm high
Raoul LemmerlingGeneral Manager, Newcastle Gateshead Marriott Hotel MetroCentreImagery area:23.6cm wide x 9cm high
Jane RobinsonChief Executive, Gateshead CouncilImagery area:23.6cm wide x 9cm high
Jeremy MiddletonNorth East LEP Board MemberImagery area:23.6cm wide x 9cm high
Andrew LewisDirector of Policy, Strategy & Communication, Newcastle City Council
Sarah StewartChief Executive, NewcastleGateshead InitiativeImagery area:23.6cm wide x 9cm high
New partners
Business Winning & Inward Investment Marketing     “... NewcastleGateshead Initiative to lead on the     activity of attra...
Need for Business Winning System• Closure of One North East• UKTI has no regional targets• PA Consulting not developing re...
A Business Winning System                   • Define & articulate offer for                     inward investors          ...
Targeting specific sectors/companies•   Marine & offshore•   Other low carbon sectors•   Health sciences•   Tourism & leis...
Role of the Business Winning Team• Small team led by Inward  Investment Director• Working in partnership with  NewcastleGa...
Current activities• Appointment of Director and Team• Research and information gathering• Developing website• Partnerships...
Working in partnership• UKTI                      • Northern Design Centre• PA Consulting             • NE1• North Eastern...
Strengthening the inward investment offer• Act as advocates• Access to contacts• Sector based expertise• Support bid teams...
Business leaders' briefing 18 april 2012 newcastle gateshead initiative
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Business leaders' briefing 18 april 2012 newcastle gateshead initiative

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Business leaders' briefing

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Business leaders' briefing 18 april 2012 newcastle gateshead initiative

  1. 1. Business Leaders’ BriefingSub Title – Arial Bold (24pt)Imagery area:23.6cm wide x 9cm high18 April 2012
  2. 2. Jamie MartinChair, NewcastleGateshead InitiativeImagery area:23.6cm wide x 9cm high
  3. 3. Raoul LemmerlingGeneral Manager, Newcastle Gateshead Marriott Hotel MetroCentreImagery area:23.6cm wide x 9cm high
  4. 4. Jane RobinsonChief Executive, Gateshead CouncilImagery area:23.6cm wide x 9cm high
  5. 5. Jeremy MiddletonNorth East LEP Board MemberImagery area:23.6cm wide x 9cm high
  6. 6. Andrew LewisDirector of Policy, Strategy & Communication, Newcastle City Council
  7. 7. Sarah StewartChief Executive, NewcastleGateshead InitiativeImagery area:23.6cm wide x 9cm high
  8. 8. New partners
  9. 9. Business Winning & Inward Investment Marketing “... NewcastleGateshead Initiative to lead on the activity of attracting new businesses – building on their successful track record in marketing and promoting NewcastleGateshead for over 10 years”
  10. 10. Need for Business Winning System• Closure of One North East• UKTI has no regional targets• PA Consulting not developing regional propositions• LEP resources are limited• Other major cities have resources and clear propositions• Regional unitary authorities have clear interface• NewcastleGateshead offer is poorly understood
  11. 11. A Business Winning System • Define & articulate offer for inward investors • Identify and proactively target specific sectors/firms • Effectively manage major enquiries • Develop long term relationships with investors
  12. 12. Targeting specific sectors/companies• Marine & offshore• Other low carbon sectors• Health sciences• Tourism & leisure• Retail• Cultural & creative• Education• Business & professional services• Development & construction
  13. 13. Role of the Business Winning Team• Small team led by Inward Investment Director• Working in partnership with NewcastleGateshead Initiative• Central hub for coordinating inward investment activity• “Front door” for enquiries• Build collaborative partnerships
  14. 14. Current activities• Appointment of Director and Team• Research and information gathering• Developing website• Partnerships with key influencers• Identifying additional funding sources
  15. 15. Working in partnership• UKTI • Northern Design Centre• PA Consulting • NE1• North Eastern LEP • NAREC/CELS• BIS Local • NECC/CBI/FSB/EEF• Universities & colleges • Business Parks• NHS Trust • Developers• Newcastle Science City • Professional services firms
  16. 16. Strengthening the inward investment offer• Act as advocates• Access to contacts• Sector based expertise• Support bid teams• Business partners• Landlords• Supply chains

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