2. Content of digital marketing
Search engine optimization (SEO).
Social media marketing (SMM).
Email marketing.
Content marketing.
Affiliate marketing.
Social media marketing.
Pay per click.
Search engine optimization.
Electronic billboards.
Mobile marketing.
Viral marketing.
3. What is Digital Marketing
Digital marketing is a platform which enables a business have a
Digital presence and also provide business solution
For each business based on their problem and providing
Customized solution.
4. Search Engine Marketing
Search engine marketing (SEM) Is a form of internet marketing
That involves the promotion of websites by increasing their visibility
In search engine results pages .
5. Importance of digital marketing.
Affordable .
Effective targeting of the audience.
The traceable result.
High ROI
6. Features of Digital Marketing
Measurable
Targeted
Remarke Ting
Personalisation
Multi-Channel
Adaptability