SlideShare a Scribd company logo
1 of 26
Download to read offline
Intro to Foodservice
I. Foodservice
II. Types of Foodservice
III. Types of Customers
I. Foodservice
• an establishment that provides food to
people away from home
• the provision of food or service of food
that is carried outside the home in
quantities greater than those of the
usual family needs
Commercial Food and
Beverage Operations
• establishments that are planned to
yield a profit, such as hotel or
restaurant operations
Institutional Food Services
• establishments that are non-profit
oriented like dietary services in health
care, educational and military facilities
II. Types of Foodservice
1.Fast-Food/Quick Foodservice
• “fast” - service not food
• Self-service
• Quality food for limited money
• Fastest growing segment
• Not considered suitable for formal
occasions
• Focus on cleanliness
• For Children
• Offer drive-in facilities
• Lunch is the busiest
• Seating is quite congested &
moderately comfortable
e.g. Mc Donald’s
Karate Kid
Sbarro
2. Mid-priced Restaurants
• Offer food at moderate prices
• Offer food not normally cooked at
home
• Service is not fast
• Cordial and quiet atmosphere
• Varied menu, modest décor, pleasing
atmosphere with music/entertainment
• Dinner is the busiest
• Reservation is required during peak
season
• Family & friends can get together
• Open late at night
e.g. Family Restaurants, coffee shops,
diners, pancake houses, theme
restaurants
–Italiani’s, Babagump, Figaro,
Delifrance, Cibo
3. Upscale Restaurants
• Quality in food and service
• Elegant atmosphere, décor and
presentation of foods
• Food difficult to prepare
• Entertainment such as orchestra
• Dining is a form of relaxation, social
event, privilege and fun
• Married couples who want to be alone
together
• To be with a “special” person for a
memorable occasion
e.g. Le Souffle, Señor Alba,Garden
Palace
4. Theme Restaurants
• Provide special attractions
• If related to foreign country, guest
should feel present in that country
• Coordinated music and entertainment
with theme
• Red meats, seafood & variety of
vegetable dishes
• Colorful arrangements of plates or
platters
• Elegant service
• Patrons are willing to pay more
e.g. Nishiki,Mezzaluna, Portico
5. Take-out Foodservice
• No dining facilities or have very limited
dining areas
• Handy food for people who have no
time to cook– students, working moms
• May also provide home/quick delivery
• Less expensive
e.g. Pizza Hut, Yellow Cab,
Red Ribbon
6. Hotel Foodservice
• Main target are people staying inside
the hotel
• Includes room service and banquet
service
• Breakfast is delivered
• Busy during meetings, conventions
and holidays
e.g. Foodservices of Peninsula, Shangri-
La, Mandarin Oriental, Dusit Hotel
Nikko
7. Foodservice at Leisure
Facilities
• Amusement parks, zoos, sports
arenas, resorts, vacationlands, and
other tourists attraction
• Cater to tourist/captured market inside
the area
• Food brought from outside is not
allowed in their premises
e.g. Foodservices inside – Disneyland,
Enchanted Kingdom, Wimbledon
Arena
III. Types of Customers
1. Diners at Restaurants
• Visit the restaurant to enjoy a good
meal and drink
• Food is the primary focus of their visit
• Dine-in with their family and friends
2. Drop-in
• On their way to somewhere else
• Want refreshment; quick pick me-up
food and beverage
• Drink is the primary focus
3. Meet-and-Go
• Purpose is to look for a friend of the
opposite gender or to look for a date
4. Entertainment Seekers
• Purpose is to look for relaxation,
stimulation and change of pace
5. Regular Patrons
• Where friends are likely to gather
• Primary desire is for companionship –
being with people they know and like

More Related Content

What's hot

Tourism Distribution Channel
Tourism Distribution ChannelTourism Distribution Channel
Tourism Distribution Channel
J C
 
Chaptr 12 meeting, convention and event management
Chaptr 12   meeting, convention and event managementChaptr 12   meeting, convention and event management
Chaptr 12 meeting, convention and event management
Bean Malicse
 
Week 11 - 12 Food And Beverage Service Method 3-2552
Week 11 - 12  Food And Beverage Service Method 3-2552Week 11 - 12  Food And Beverage Service Method 3-2552
Week 11 - 12 Food And Beverage Service Method 3-2552
Pavit Tansakul
 
Workstations in the professional kitchen
Workstations in the professional kitchenWorkstations in the professional kitchen
Workstations in the professional kitchen
kellimccabe
 

What's hot (20)

Tourism Distribution Channel
Tourism Distribution ChannelTourism Distribution Channel
Tourism Distribution Channel
 
Basic food and beverage service
Basic food and beverage serviceBasic food and beverage service
Basic food and beverage service
 
Chaptr 12 meeting, convention and event management
Chaptr 12   meeting, convention and event managementChaptr 12   meeting, convention and event management
Chaptr 12 meeting, convention and event management
 
FOOD AND BEVERAGE OPERATION: STYLE OF SERVICE
FOOD AND BEVERAGE OPERATION: STYLE OF SERVICEFOOD AND BEVERAGE OPERATION: STYLE OF SERVICE
FOOD AND BEVERAGE OPERATION: STYLE OF SERVICE
 
Food and beverage service ppt.
Food and beverage service ppt.Food and beverage service ppt.
Food and beverage service ppt.
 
INTRODUCTION TO FOOD AND BEVERAGE SERVICES
INTRODUCTION TO FOOD AND BEVERAGE SERVICESINTRODUCTION TO FOOD AND BEVERAGE SERVICES
INTRODUCTION TO FOOD AND BEVERAGE SERVICES
 
Dining room service
Dining room serviceDining room service
Dining room service
 
Introduction to Hospitality Industry
Introduction to Hospitality IndustryIntroduction to Hospitality Industry
Introduction to Hospitality Industry
 
Week 11 - 12 Food And Beverage Service Method 3-2552
Week 11 - 12  Food And Beverage Service Method 3-2552Week 11 - 12  Food And Beverage Service Method 3-2552
Week 11 - 12 Food And Beverage Service Method 3-2552
 
Guest cycle in a hotel
Guest cycle in a hotelGuest cycle in a hotel
Guest cycle in a hotel
 
Classification of Hotels
Classification of HotelsClassification of Hotels
Classification of Hotels
 
Chapter 5 - Serving Techniques
Chapter 5 - Serving TechniquesChapter 5 - Serving Techniques
Chapter 5 - Serving Techniques
 
Catering Industry
Catering IndustryCatering Industry
Catering Industry
 
FOOD AND BEVERAGE OPERATION: THE TOTAL MEAL EXPERIENCE OFFERED BY FOOD SERVIC...
FOOD AND BEVERAGE OPERATION: THE TOTAL MEAL EXPERIENCE OFFERED BY FOOD SERVIC...FOOD AND BEVERAGE OPERATION: THE TOTAL MEAL EXPERIENCE OFFERED BY FOOD SERVIC...
FOOD AND BEVERAGE OPERATION: THE TOTAL MEAL EXPERIENCE OFFERED BY FOOD SERVIC...
 
BUFFET SERVICE (HOTEL MANAGEMENT )
BUFFET SERVICE (HOTEL MANAGEMENT )BUFFET SERVICE (HOTEL MANAGEMENT )
BUFFET SERVICE (HOTEL MANAGEMENT )
 
FOOD SERVICE EQUIPMENT
FOOD SERVICE EQUIPMENTFOOD SERVICE EQUIPMENT
FOOD SERVICE EQUIPMENT
 
CHAPTER 1 INTRODUCTION TO HOSPITALITY.pptx
CHAPTER 1 INTRODUCTION TO HOSPITALITY.pptxCHAPTER 1 INTRODUCTION TO HOSPITALITY.pptx
CHAPTER 1 INTRODUCTION TO HOSPITALITY.pptx
 
FACTORS AFFECTING MENU DESIGN AND PLANNING
FACTORS AFFECTING MENU DESIGN AND PLANNINGFACTORS AFFECTING MENU DESIGN AND PLANNING
FACTORS AFFECTING MENU DESIGN AND PLANNING
 
Workstations in the professional kitchen
Workstations in the professional kitchenWorkstations in the professional kitchen
Workstations in the professional kitchen
 
CONDUCTING A BRIEFING
CONDUCTING A BRIEFINGCONDUCTING A BRIEFING
CONDUCTING A BRIEFING
 

Similar to 1 Intro to Foodservice.pdf

Understanding foodservice operations
Understanding foodservice operationsUnderstanding foodservice operations
Understanding foodservice operations
kellimccabe
 
Sectors of f&b industry (week2)
Sectors of f&b industry (week2)Sectors of f&b industry (week2)
Sectors of f&b industry (week2)
nyc_naomi
 
Food & beverage outlets [autosaved]
Food & beverage outlets [autosaved]Food & beverage outlets [autosaved]
Food & beverage outlets [autosaved]
Rohit Mohan
 
overview food_beverage_industry
 overview food_beverage_industry overview food_beverage_industry
overview food_beverage_industry
dyana lee
 

Similar to 1 Intro to Foodservice.pdf (20)

Types of Foodservice.ppt
Types of Foodservice.pptTypes of Foodservice.ppt
Types of Foodservice.ppt
 
5262836.ppt
5262836.ppt5262836.ppt
5262836.ppt
 
P 6 Food & Beverage cycle TYPES OF FOOD SERVICE BUSINESS
P 6 Food & Beverage cycle    TYPES OF FOOD SERVICE BUSINESS P 6 Food & Beverage cycle    TYPES OF FOOD SERVICE BUSINESS
P 6 Food & Beverage cycle TYPES OF FOOD SERVICE BUSINESS
 
F & b out lets by SUSHIL GIRI
F & b out lets by SUSHIL GIRI F & b out lets by SUSHIL GIRI
F & b out lets by SUSHIL GIRI
 
food and beverages_Presentation.pptx
food and beverages_Presentation.pptxfood and beverages_Presentation.pptx
food and beverages_Presentation.pptx
 
MICROTH M2 Unit 2. Food and Beverage Sector.pptx
MICROTH M2 Unit 2. Food and Beverage Sector.pptxMICROTH M2 Unit 2. Food and Beverage Sector.pptx
MICROTH M2 Unit 2. Food and Beverage Sector.pptx
 
TOURISM_Chapter_8.pptx
TOURISM_Chapter_8.pptxTOURISM_Chapter_8.pptx
TOURISM_Chapter_8.pptx
 
Understanding foodservice operations
Understanding foodservice operationsUnderstanding foodservice operations
Understanding foodservice operations
 
Nirav Patel Hoboken | Four Segments of Hospitality and Tourism
Nirav Patel Hoboken | Four Segments of Hospitality and TourismNirav Patel Hoboken | Four Segments of Hospitality and Tourism
Nirav Patel Hoboken | Four Segments of Hospitality and Tourism
 
Nirav B Patel Hoboken | Four Segments of Hospitality and Tourism
Nirav B Patel Hoboken | Four Segments of Hospitality and TourismNirav B Patel Hoboken | Four Segments of Hospitality and Tourism
Nirav B Patel Hoboken | Four Segments of Hospitality and Tourism
 
Types of menu
Types of menu Types of menu
Types of menu
 
BSHMT 2015 (jenasrinibas@rediffmail.com)
BSHMT 2015 (jenasrinibas@rediffmail.com)BSHMT 2015 (jenasrinibas@rediffmail.com)
BSHMT 2015 (jenasrinibas@rediffmail.com)
 
Warna brotha project
Warna brotha projectWarna brotha project
Warna brotha project
 
Four segments of hospitality and tourism
Four segments of hospitality and tourismFour segments of hospitality and tourism
Four segments of hospitality and tourism
 
Sectors of f&b industry (week2)
Sectors of f&b industry (week2)Sectors of f&b industry (week2)
Sectors of f&b industry (week2)
 
Marketing tutorial 4
Marketing tutorial 4 Marketing tutorial 4
Marketing tutorial 4
 
Tapmaster Hoboken llc : Foodservice Industry Trends
Tapmaster Hoboken llc : Foodservice Industry TrendsTapmaster Hoboken llc : Foodservice Industry Trends
Tapmaster Hoboken llc : Foodservice Industry Trends
 
Introduction to Hospitality Industry.ppt
Introduction to Hospitality Industry.pptIntroduction to Hospitality Industry.ppt
Introduction to Hospitality Industry.ppt
 
Food & beverage outlets [autosaved]
Food & beverage outlets [autosaved]Food & beverage outlets [autosaved]
Food & beverage outlets [autosaved]
 
overview food_beverage_industry
 overview food_beverage_industry overview food_beverage_industry
overview food_beverage_industry
 

Recently uploaded

FSSAI.ppt Food safety standards act in RAFN
FSSAI.ppt Food safety standards act in RAFNFSSAI.ppt Food safety standards act in RAFN
FSSAI.ppt Food safety standards act in RAFN
Lokesh Kothari
 
一比一原版(uOttawa毕业证书)加拿大渥太华大学毕业证如何办理
一比一原版(uOttawa毕业证书)加拿大渥太华大学毕业证如何办理一比一原版(uOttawa毕业证书)加拿大渥太华大学毕业证如何办理
一比一原版(uOttawa毕业证书)加拿大渥太华大学毕业证如何办理
hwoudye
 
一比一原版查尔斯特大学毕业证如何办理
一比一原版查尔斯特大学毕业证如何办理一比一原版查尔斯特大学毕业证如何办理
一比一原版查尔斯特大学毕业证如何办理
hwoudye
 
LESSON 1 PREPARE AND COOKING MEAT GRADE 10
LESSON 1 PREPARE AND COOKING MEAT GRADE 10LESSON 1 PREPARE AND COOKING MEAT GRADE 10
LESSON 1 PREPARE AND COOKING MEAT GRADE 10
manwithoutapfp
 
一比一原版(LMU毕业证书)英国伦敦都市大学毕业证学位证可查学历认证
一比一原版(LMU毕业证书)英国伦敦都市大学毕业证学位证可查学历认证一比一原版(LMU毕业证书)英国伦敦都市大学毕业证学位证可查学历认证
一比一原版(LMU毕业证书)英国伦敦都市大学毕业证学位证可查学历认证
funaxa
 
Medical Foods final.ppt (Regulatory Aspects of Food & Nutraceiticals)
Medical Foods final.ppt (Regulatory Aspects of Food & Nutraceiticals)Medical Foods final.ppt (Regulatory Aspects of Food & Nutraceiticals)
Medical Foods final.ppt (Regulatory Aspects of Food & Nutraceiticals)
Lokesh Kothari
 

Recently uploaded (20)

The Codex Alimentarius Commission (CAC).
The Codex Alimentarius Commission (CAC).The Codex Alimentarius Commission (CAC).
The Codex Alimentarius Commission (CAC).
 
CLASSIFICATION AND PROPERTIES OF FATS AND THEIR FUNCTIONS
CLASSIFICATION AND PROPERTIES OF FATS AND THEIR FUNCTIONSCLASSIFICATION AND PROPERTIES OF FATS AND THEIR FUNCTIONS
CLASSIFICATION AND PROPERTIES OF FATS AND THEIR FUNCTIONS
 
Abortion pills in Jeddah +966572737505 <> buy cytotec <> unwanted kit Saudi A...
Abortion pills in Jeddah +966572737505 <> buy cytotec <> unwanted kit Saudi A...Abortion pills in Jeddah +966572737505 <> buy cytotec <> unwanted kit Saudi A...
Abortion pills in Jeddah +966572737505 <> buy cytotec <> unwanted kit Saudi A...
 
原版1:1定制(IC大学毕业证)帝国理工学院大学毕业证国外文凭复刻成绩单#电子版制作#留信入库#多年经营绝对保证质量
原版1:1定制(IC大学毕业证)帝国理工学院大学毕业证国外文凭复刻成绩单#电子版制作#留信入库#多年经营绝对保证质量原版1:1定制(IC大学毕业证)帝国理工学院大学毕业证国外文凭复刻成绩单#电子版制作#留信入库#多年经营绝对保证质量
原版1:1定制(IC大学毕业证)帝国理工学院大学毕业证国外文凭复刻成绩单#电子版制作#留信入库#多年经营绝对保证质量
 
Enjoy Night ≽ 6378878445 ≼ Call Girls In Bahadurgarh ☎ ️6378878445 ☎️ Enjoy 2...
Enjoy Night ≽ 6378878445 ≼ Call Girls In Bahadurgarh ☎ ️6378878445 ☎️ Enjoy 2...Enjoy Night ≽ 6378878445 ≼ Call Girls In Bahadurgarh ☎ ️6378878445 ☎️ Enjoy 2...
Enjoy Night ≽ 6378878445 ≼ Call Girls In Bahadurgarh ☎ ️6378878445 ☎️ Enjoy 2...
 
Only Cash On Delivery Call Girls Service In Ayodhya Enjoy 24/7 Escort Service
Only Cash On Delivery Call Girls Service In Ayodhya Enjoy 24/7 Escort ServiceOnly Cash On Delivery Call Girls Service In Ayodhya Enjoy 24/7 Escort Service
Only Cash On Delivery Call Girls Service In Ayodhya Enjoy 24/7 Escort Service
 
Only Cash On Delivery Call Girls Service In Wardha Enjoy 24/7 Escort Service
Only Cash On Delivery Call Girls Service In Wardha Enjoy 24/7 Escort ServiceOnly Cash On Delivery Call Girls Service In Wardha Enjoy 24/7 Escort Service
Only Cash On Delivery Call Girls Service In Wardha Enjoy 24/7 Escort Service
 
FSSAI.ppt Food safety standards act in RAFN
FSSAI.ppt Food safety standards act in RAFNFSSAI.ppt Food safety standards act in RAFN
FSSAI.ppt Food safety standards act in RAFN
 
一比一原版(uOttawa毕业证书)加拿大渥太华大学毕业证如何办理
一比一原版(uOttawa毕业证书)加拿大渥太华大学毕业证如何办理一比一原版(uOttawa毕业证书)加拿大渥太华大学毕业证如何办理
一比一原版(uOttawa毕业证书)加拿大渥太华大学毕业证如何办理
 
Best AC Repair Services in gurgaon | Upto 30% OFF
Best AC Repair Services in gurgaon | Upto 30% OFFBest AC Repair Services in gurgaon | Upto 30% OFF
Best AC Repair Services in gurgaon | Upto 30% OFF
 
Low Cost Jhansi 📞6378878445📞 Just📲 Call Inaaya Call Girls Service No💰Advance ...
Low Cost Jhansi 📞6378878445📞 Just📲 Call Inaaya Call Girls Service No💰Advance ...Low Cost Jhansi 📞6378878445📞 Just📲 Call Inaaya Call Girls Service No💰Advance ...
Low Cost Jhansi 📞6378878445📞 Just📲 Call Inaaya Call Girls Service No💰Advance ...
 
一比一原版查尔斯特大学毕业证如何办理
一比一原版查尔斯特大学毕业证如何办理一比一原版查尔斯特大学毕业证如何办理
一比一原版查尔斯特大学毕业证如何办理
 
❤️Ahwa Call Girls (Adult Only) 💯Call Us 🔝 6378878445 🔝 💃 Escort Service 24x7 ...
❤️Ahwa Call Girls (Adult Only) 💯Call Us 🔝 6378878445 🔝 💃 Escort Service 24x7 ...❤️Ahwa Call Girls (Adult Only) 💯Call Us 🔝 6378878445 🔝 💃 Escort Service 24x7 ...
❤️Ahwa Call Girls (Adult Only) 💯Call Us 🔝 6378878445 🔝 💃 Escort Service 24x7 ...
 
LESSON 1 PREPARE AND COOKING MEAT GRADE 10
LESSON 1 PREPARE AND COOKING MEAT GRADE 10LESSON 1 PREPARE AND COOKING MEAT GRADE 10
LESSON 1 PREPARE AND COOKING MEAT GRADE 10
 
PRESTAIR MANUFACTURER OF DISPLAY COUNTER
PRESTAIR MANUFACTURER OF DISPLAY COUNTERPRESTAIR MANUFACTURER OF DISPLAY COUNTER
PRESTAIR MANUFACTURER OF DISPLAY COUNTER
 
NO1 Top Online Amil Baba in Rawalpindi Contact Number Amil in Rawalpindi Kala...
NO1 Top Online Amil Baba in Rawalpindi Contact Number Amil in Rawalpindi Kala...NO1 Top Online Amil Baba in Rawalpindi Contact Number Amil in Rawalpindi Kala...
NO1 Top Online Amil Baba in Rawalpindi Contact Number Amil in Rawalpindi Kala...
 
RIMJHIM $ best call girls in Achalpur Call Girls Service 👉📞 6378878445 👉📞 Jus...
RIMJHIM $ best call girls in Achalpur Call Girls Service 👉📞 6378878445 👉📞 Jus...RIMJHIM $ best call girls in Achalpur Call Girls Service 👉📞 6378878445 👉📞 Jus...
RIMJHIM $ best call girls in Achalpur Call Girls Service 👉📞 6378878445 👉📞 Jus...
 
一比一原版(LMU毕业证书)英国伦敦都市大学毕业证学位证可查学历认证
一比一原版(LMU毕业证书)英国伦敦都市大学毕业证学位证可查学历认证一比一原版(LMU毕业证书)英国伦敦都市大学毕业证学位证可查学历认证
一比一原版(LMU毕业证书)英国伦敦都市大学毕业证学位证可查学历认证
 
Jual Obat Aborsi Sorong, Wa : 0822/2310/9953 Apotik Jual Obat Cytotec Di Sorong
Jual Obat Aborsi Sorong, Wa : 0822/2310/9953 Apotik Jual Obat Cytotec Di SorongJual Obat Aborsi Sorong, Wa : 0822/2310/9953 Apotik Jual Obat Cytotec Di Sorong
Jual Obat Aborsi Sorong, Wa : 0822/2310/9953 Apotik Jual Obat Cytotec Di Sorong
 
Medical Foods final.ppt (Regulatory Aspects of Food & Nutraceiticals)
Medical Foods final.ppt (Regulatory Aspects of Food & Nutraceiticals)Medical Foods final.ppt (Regulatory Aspects of Food & Nutraceiticals)
Medical Foods final.ppt (Regulatory Aspects of Food & Nutraceiticals)
 

1 Intro to Foodservice.pdf

  • 2. I. Foodservice II. Types of Foodservice III. Types of Customers
  • 3. I. Foodservice • an establishment that provides food to people away from home • the provision of food or service of food that is carried outside the home in quantities greater than those of the usual family needs
  • 4. Commercial Food and Beverage Operations • establishments that are planned to yield a profit, such as hotel or restaurant operations
  • 5. Institutional Food Services • establishments that are non-profit oriented like dietary services in health care, educational and military facilities
  • 6. II. Types of Foodservice
  • 7. 1.Fast-Food/Quick Foodservice • “fast” - service not food • Self-service • Quality food for limited money • Fastest growing segment • Not considered suitable for formal occasions • Focus on cleanliness
  • 8. • For Children • Offer drive-in facilities • Lunch is the busiest • Seating is quite congested & moderately comfortable e.g. Mc Donald’s Karate Kid Sbarro
  • 9. 2. Mid-priced Restaurants • Offer food at moderate prices • Offer food not normally cooked at home • Service is not fast • Cordial and quiet atmosphere • Varied menu, modest décor, pleasing atmosphere with music/entertainment
  • 10. • Dinner is the busiest • Reservation is required during peak season • Family & friends can get together • Open late at night
  • 11. e.g. Family Restaurants, coffee shops, diners, pancake houses, theme restaurants –Italiani’s, Babagump, Figaro, Delifrance, Cibo
  • 12. 3. Upscale Restaurants • Quality in food and service • Elegant atmosphere, décor and presentation of foods • Food difficult to prepare • Entertainment such as orchestra • Dining is a form of relaxation, social event, privilege and fun
  • 13. • Married couples who want to be alone together • To be with a “special” person for a memorable occasion e.g. Le Souffle, Señor Alba,Garden Palace
  • 14. 4. Theme Restaurants • Provide special attractions • If related to foreign country, guest should feel present in that country • Coordinated music and entertainment with theme • Red meats, seafood & variety of vegetable dishes
  • 15. • Colorful arrangements of plates or platters • Elegant service • Patrons are willing to pay more e.g. Nishiki,Mezzaluna, Portico
  • 16. 5. Take-out Foodservice • No dining facilities or have very limited dining areas • Handy food for people who have no time to cook– students, working moms • May also provide home/quick delivery • Less expensive e.g. Pizza Hut, Yellow Cab, Red Ribbon
  • 17. 6. Hotel Foodservice • Main target are people staying inside the hotel • Includes room service and banquet service • Breakfast is delivered • Busy during meetings, conventions and holidays
  • 18. e.g. Foodservices of Peninsula, Shangri- La, Mandarin Oriental, Dusit Hotel Nikko
  • 19. 7. Foodservice at Leisure Facilities • Amusement parks, zoos, sports arenas, resorts, vacationlands, and other tourists attraction • Cater to tourist/captured market inside the area • Food brought from outside is not allowed in their premises
  • 20. e.g. Foodservices inside – Disneyland, Enchanted Kingdom, Wimbledon Arena
  • 21. III. Types of Customers
  • 22. 1. Diners at Restaurants • Visit the restaurant to enjoy a good meal and drink • Food is the primary focus of their visit • Dine-in with their family and friends
  • 23. 2. Drop-in • On their way to somewhere else • Want refreshment; quick pick me-up food and beverage • Drink is the primary focus
  • 24. 3. Meet-and-Go • Purpose is to look for a friend of the opposite gender or to look for a date
  • 25. 4. Entertainment Seekers • Purpose is to look for relaxation, stimulation and change of pace
  • 26. 5. Regular Patrons • Where friends are likely to gather • Primary desire is for companionship – being with people they know and like