Food and beverage tourism involves travelers participating in culinary experiences like cooking classes, visiting producers, street food, or unique restaurants. It allows people to experience new cultures through their food. Food and beverage services can be either on-premise, where food is prepared and served at the same location, like restaurants, or off-premise catering where food is prepared elsewhere and brought to customers. There are many types of restaurants that offer different dining experiences from gourmet fine dining to fast food. Food tourism has grown in popularity due to increased exposure on social media and television shows, creating demand for experiences of foods from places people want to visit.
2. FOOD AND
BEVERAGES
•Let’s talk about food! everyone
loves food! I mean I sure do in this
presentation we are going to talk
about a special industry that deals
with food. And that is food and
beverage tourism. Tourism plus
food and drinks, sound pretty neat
to me! Let’s dive in!
3. DEFINITION AND ITS ROLE
•Food and Beverage Services can be broadly defined as the process of preparing, presenting, and serving
food and beverages to customers.
• In the beginning, food tourism was defined as “the pursuit and enjoyment of unique and memorable
food and drink experiences, both far and near”.
• Food experiences were not monetized as a tourism activity at first. Food tourism began to catch on as
a mainstream interest, with the help and exposure from social media and television shows.
• The popularity of food in the media and the expansion of ethnic restaurants have exposed more people
to the foods of places they have not yet had the opportunity to visit. This has created a demand for
experiences of those places and their foods.
• Food tourism includes everything from cooking classes, producer visits, street food, locals-only pubs,
touring wineries, or trying one-of-a-kind restaurants. There is something for everyone!
• People who want to experience food tourism are called food and culinary travelers they are travelers
who participate in food or beverage experiences other than dining out.
• People travel all around the world to try different foods and this provides a way for them to experience
new cultures.
4. Food & beverage Services can be of
the following two types:
1. On-Premise:
Food is delivered where it is prepared. The customer visits the premise to avail
of the food service. The premises are kept well-equipped and well-finished to
attract customers to avail Food and Beverage service. For example, restaurants,
pubs, etc.
2. Off-Premise or Outdoor Catering:
This kind of service includes partial cooking, preparation, and service at
the customer’s premises. It is provided away from the Food and Beverage
Services provider’s base on the occasion of major events which call for a large
number of customers.
6. GOURMET
RESTAURANTS
•Usually, cater to those who want a higher standard
and are willing to pay the price. The menu and wines
are carefully planned, and the staff is highly trained.
The main emphasis of gourmet restaurants is in the
evening period.
7. CAFETERIAS •these are usually located in shopping centers and
office buildings. Self-service is typical, with limited
menus of soups, entrees, desserts, and beverages.
Its operating hours will depend on the location such
as school, office building, airport, or highway.
8. COFFEE SHOPS •it is usually located in an office building or shopping
mall. Its peak periods are during lunch and coffee
breaks, and the operating hours are from early
morning to early evening.
9. FAMILY OR
COMMERCIAL
RESTAURANTS
•offer a wide menu of “meat and potato” selections
with a price range that appeals to an average family
income. The operating hours are usually from early
evening to midnight. For example; paladar
restaurant in Cuba.
10. BUFFET
RESTAURANTS
•It is established on a completely self-service basis.
Usually, “eat all you can” hot and cold food for one
price. Cater to families thus, offering a reasonable
price. Ethnic restaurants They feature the food in a
specific region or country. Must serve authentic
cuisine of the region or country they are featuring to
be successful. The prices range from budget to high.
11. FAST FOOD
RESTAURANT
•Franchising is common in this kind of restaurant.
Franchise fast food operations require well-trained
staff. Thus, the franchisor sets standards of service
and food quality. These restaurants are pioneers in
establishing more efficient food operating systems.
12. DELI SHOPS •Provide delicatessen food service, combining
traditional delicatessen cold meats and cheese with
take-out sandwiches, salads, and similar items. Deli
shops have low labor costs because only one or two
owners and employees are involved.
13. FOOD TRUCK, CART,
OR STAND
•Food trucks, carts, or stands are unique modern
businesses that normally specialize in a single type of
food (e.g., tacos, sandwiches, hot dogs, ice cream,
smoothies, etc.) and serve a limited menu that
revolves around those items.