This document discusses spots and announcements as important audio media for health education. Spots are short sections used for advertising on radio or TV, while announcements contain information about upcoming events. Such media can effectively provide immediate information to targeted populations on topics like emergency preparedness and health issues. Preparing spots and announcements involves considering the target audience and planning message content and appropriate dissemination methods. They have benefits like low cost and quick results but also limitations like being a one-way information flow and not reaching illiterate groups. Overall, these audio media are seen as a vital tool for public awareness campaigns to promote health knowledge and behaviors.
2. Contents
1) Introduction of media
2) Introduction of spot & announcement
3) Techniques for conducting
4) Strength
5) Weakness
6) Pictures
7) Conclusion
8) Reference
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3. Health Education Media are those devices /channels through
which information, knowledge are transmitted to the people.
It is basically a tool for providing health promotion and
education.
On the basis of its presentation type, it is of 3 types
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4. • Audio media: songs, stories, radio jingle, spots and
announcement
• Visual media: poster, flash cards, flip charts, , hand bills,
pamphlets, slides, film strip, models, hoardings, banners,
stickers
• Audio visual media: film, video, television, hand puppets
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5. Spot is defined as certain place/area/point
A.K.A- immediately ( on the spot)
A short section between radio or TV programs or in a
magazines that is often used for advertising.
Announcement is a statement containing information about
an event is happening or has recently been happened issued
in the public interest. It is mostly public
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6. • Spot and announcement are very important audio media in
the health education programs so that people of particular
area can be given accessed with required information
immediately.
• It can be given by radio, speakers,etc on common topics like:
i)Emergency preparedness & safety tips
ii)Law & Order
iii)Health issues & Sanitation
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information
7. Characteristics of spot announcement
i) Consist purpose of the stating
ii) Contain Day and time for the event
iii) Should state certain place or location
iv) Contain the sender information so that he can be
contacted
Most of the information of spot and announcement are
formal and are mostly done in special occasion or incidents.
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9. Techniques for preparation
Nature and size of the target population.
Planning
Nature of health education contents(message)
Selection of appropriate spot
Selection of appropriate media
Dissemination of information
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10. Strength
• Gives prompt information about contents
• Effective for targeted/affected population
• It requires less resource for production, so it is cost effective
• Time effective for producing spot announcement
• It has the ability to track results quickly and accurately
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11. Weakness
• Not effective for differently able persons
• Illiterate people cant perceive the information
• One way flow of information
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12. Conclusion
Spot and announcement is a vital part of public awareness
campaign which helps to change knowledge, attitude and skill
of the people and ultimately helps to promote their health.
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